Ion, by Rock Content

Ion, by Rock Content

Score 8.3 out of 10
Ion, by Rock Content


What is Ion, by Rock Content?

Ion is an enterprise-grade content experience platform that empowers modern marketers and designers to create no-code interactive content experiences integrated with their CRM or marketing automation tools. Ion helps enterprises to build brand awareness and increase conversions and lead generation...

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Recent Reviews

An absolute must!

10 out of 10
July 26, 2021
ion interactive may be the most underrated marketing tool in existence. If you run an online business, you owe it to yourself to use this …
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Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 12 features
  • Embedded CTAs (108)
  • Forms / Gated content (107)
  • Content performance analytics (116)
  • Campaign optimization dashboard (107)

Video Reviews

Leaving a video review helps other professionals like you evaluate products. Be the first one in your network to record a review of Ion, by Rock Content, and make your voice heard!

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View all pricing

Managed Services + SaaS


per year

Entry-level set up fee?

  • $5,500 per customerOptional
For the latest information on pricing, visit…


  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services
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Product Demos

Engage your audience with the power of interactivity
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Content Creation

Features related to the creation of content for marketing purposes.

7.5Avg 8.0

Content Publishing

Features related to the organization and distribution of marketing content.

8.7Avg 8.1

Content Reporting & Analytics

Features related to tracking, measuring, and analyzing content creation processes and content performance.

8.5Avg 7.6
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Product Details

What is Ion, by Rock Content?

Ion is an enterprise-grade content experience platform that empowers modern marketers and designers to create no-code interactive content experiences integrated with their CRM or marketing automation tools. Ion helps enterprises to build brand awareness and increase conversions and lead generation enriching their contact database with declared, high intent data. Ion helps brands launch quizzes, ROI calculators, assessments, interactive infographics, and other interactive formats in just a few hours.

Marketers can start from a blank canvas, use fully-responsive Quick Start templates, or leverage Rock Content's professional services team to plan, create, and launch their own branded content experiences.

Interactive content increases brand awareness by encouraging users to actively engage with the content. Each engagement provides insights into audience behavior by collecting rich, first-party data from interactions and effectively driving users through the buyer journey.


• Assessments
• Calculators
• Interactive White Papers
• Landing Pages & Microsites
• Lookbooks & Tours
• Interactive eBooks
• Interactive Infographics
• Solution Finders
• Resource Libraries
• Configurators
• Quizzes
• Fully Responsive Quick Start Templates

Ion, by Rock Content Features

Content Creation Features

  • Supported: Ideation
  • Supported: Content collaboration

Content Publishing Features

  • Supported: Content hub
  • Supported: Forms / Gated content
  • Supported: Embedded CTAs
  • Supported: Content distribution
  • Supported: Content promotion
  • Supported: Content automation

Content Reporting & Analytics Features

  • Supported: Audience profiling and targeting
  • Supported: Closed-loop tracking and reporting
  • Supported: Content performance analytics
  • Supported: Campaign optimization dashboard
  • Supported: Page-level engagement analytics

Additional Features

  • Supported: A/B Testing

Ion, by Rock Content Screenshots

Screenshot of ion empowers your other marketing technologies to deliver higher fidelity, data-driven scoring, targeting, segmentation and personalization.Screenshot of The types of interactive experiences the ion platform can create is near-endless. These are the most common types used by our customers: Assessments, Calculators, eBooks, Interactive Infographics, Interactive White Papers, Landing Pages, Lookbooks, Quizzes, Resource Library, Solution Finder.Screenshot of See what our customers are saying about our platform and services!Screenshot of Starting at $2,000 per month, you get an unlimited, scalable interactive content platform with our full feature set. Including: Unlimited experiences, unlimited use of Quick Starts, Unlimited Seats/Users, Unlimited A/B/n Testing, Unlimited Sell-Side Experiences, Unlimited Phone, email & chat support, unlimited analytics... PLUS a FREE custom-branded theme that can be applied to all of your experiences.Screenshot of You have the option to start from a template or entirely from scratch. Our Quick Start template library includes more than 100 fully tested, responsive and flexible interactive experiences you can brand, customize and launch.Screenshot of ion is the only interactive content platform that provides the scalable foundation to grow from one interactive experience to one thousand interactive experiences. With ion, interactive content development complexity, long timelines, high costs and maintenance problems are replaced with freedom and agility.Screenshot of ion provides a full range of services to expand your bandwidth and get you the results you need without blowing your budget, calendar or hours in the day. Our award-winning work takes full advantage of our platform and experience.Screenshot of ion interactive enables digital marketers to generate real business results from their content. Using ion's agile, developer-free platform and services programs, hundreds of leading brands generate, qualify and deeply profile more leads with interactive content. Data-driven experiences like calculators, assessments, report cards, quizzes, interactive infographics, lookbooks, interactive white papers, configurators and more — are all created, launched and tested without development resources.

Ion, by Rock Content Video

Overview of Ion's Interactive Content Marketing Platform

Ion, by Rock Content Competitors

Ion, by Rock Content Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported LanguagesEnglish

Frequently Asked Questions

SnapApp, by Uberflip, Ceros, and Zoomforth are common alternatives for Ion, by Rock Content.

Reviewers rate Ideation and Content hub and Forms / Gated content highest, with a score of 10.

The most common users of Ion, by Rock Content are from Mid-sized Companies (51-1,000 employees).

Ion, by Rock Content Customer Size Distribution

Small Businesses (1-50 employees)0%
Mid-Size Companies (51-500 employees)40%
Enterprises (more than 500 employees)60%
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(1-25 of 88)
Companies can't remove reviews or game the system. Here's why
Score 9 out of 10
Vetted Review
Verified User
I haven't had a lot of experience with templated CMS systems and was not involved in the original selection, though I was part of the renewal discussions. Most of the templates I've used have been html and created in house on an as-needed bases.
Benjamin Hale | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
It works well for A/B testing and data collection. Additionally, our Salesforce integration is critical for our team. With Ion Interactive, we are able to reliably retain all lead information, and pass it into Salesforce. This includes UTM information as well as proprietary ID information for paid search bid optimization tools. For us, it comes down to reliably getting the data into our system so our representatives can contact our leads.
Score 8 out of 10
Vetted Review
Verified User
There are endless ways to make your content interactive and personalized in Ion Interactive. My organization switched from another content creation tool to Ion and although the learning curve is quite high, we've all been enjoying the experience and execution on Ion more than its main competitor.
Score 9 out of 10
Vetted Review
Verified User
When I chose ion, my alternative was to have developers build what I was envisioning. Just two tools I wanted were going to cost me $50k to build. With ion I was able to create those, plus dozens of other tools.

Early on when I started using ion, another division had just started using another interactive tool. A year later they had scrapped that arrangement and transitioned over to ion. They found that ion just offered more breadth of features.
Jonathan Hodak | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Honestly these are different products. Other web platforms, are built to create a website. However this is meant for rapid content creation of landing pages. A user lands on the page, does a desired action (fills out a form, clicks a button, etc) and then they are done. Also A/B testing is built into ion where other platforms, it is an after thought and usually something that has to be carefully constructed.
June 27, 2018

Ion Gets It Done.

Taylor Bornstein | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
SnapApp was a decent platform, but it was a bit limited in what we could do with it and it was challenging from an Eloqua-integration perspective regarding accessing our customers' answers.

One of the things that drew us to Ion versus SnapApp was the advanced metrics and higher-level capability with Eloqua.
Aubyn Scolnick | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
I was not the decision maker to choose this over Uberflip, but the UI is much more appealing to me. It's incredibly easy to use, clean, and from a backend standpoint, it requires little to no tech savvy'ness. Our team has really enjoyed using it and has required no training what-so-ever.
Krista Suchy Lohse, MBA | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
ion is in a different league than other well-known landing page providers. They deal with many large organizations and their landing pages feel more professional than competitors. The key piece in my decision to move forward with them was their customer support and tool knowledge. We could hop on the phone with someone on the technical team and get outstanding questions answered. They were willing to work with us and get us training access ahead of time. Overall, a great experience.
James Dilgul | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
There are obviously other platforms out there that do more or less in different capacities. Platforms like Marketo are more user-friendly in places and have more marketing automation functionality, but fewer features and functionality for landing page creation. Whereas platforms like Sitecore allow for the creation of more robust, larger, commercial websites, but are more complex and often require the assistance of developers and specialists.
Score 10 out of 10
Vetted Review
Verified User
The ion interactive just offers so many more options for customization. You can make the pages you create truly beautiful. Act-On has worked well for simple, straightforward pages and emails, but it ultimately just cannot accomplish the same results as ion without the use of an experienced, hard-core coding wizard (and even then, the Act-On program isn't built necessarily for code...). Plus, the customer experience between Act-On and Ion was night and day--from the training materials to the technical help to the onboarding representatives and other staff--it felt like almost everything with Act-On was a headache. And things with Ion have gone much much more smoothly.
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