Ion, by Rock Content Reviews

208 Ratings
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Score 7.7 out of 100

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Reviews (1-16 of 16)

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August 07, 2018
Jonathan Hodak | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
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Difficult Tasks

  • My biggest gripe with Ion is a bit unusual. When a user starts to get into the deeper complexities of Ion, there can literally be 20+ places you might have to look to find a rogue script, action, or rule that is causing certain behavior. So since this problem can happen in so many places, if people do not stay consistent with how they are building and utilizing things it can become very tedious to find some small piece of code causing an undesired action to occur.
  • Ion can be used in very simple, or very complex ways using multiple datalayers, getting data from API services, and more. So sometimes when someone asks for a simple edit, but you have to go and follow a trail of breadcrumbs to find out the information is kept in a datalayer, find the datalayer information and make the edit, people have a hard time accepting that to change a single word it can take 30 minutes or even more. However very few people utilize Liveball in this way so for most implementations it is not that big of a problem.
  • They don't truly have a test environment, and it is not really possible to implement one, but you can create an item and send it to a dummy or test URL, so while they don't have a test environment there is a decent work around, but this is a pain point for many people and companies using Ion.
Read Jonathan Hodak's full review
January 15, 2018
Leah Jakaitis | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
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Difficult Tasks

  • Lifetime reporting can't be done by client / landing page, but instead a 'global' export has to be done - and then filtered
  • Changelog / version control would be helpful to understand when / where change milestones were made to different landing pages
Read Leah Jakaitis's full review
January 15, 2018
Kelly Saux | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
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Difficult Tasks

  • Undoing some actions can be frustrating.
Read Kelly Saux's full review
January 08, 2018
Annie Koelker | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
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Difficult Tasks

  • Adding links within body copy is tricky.
  • Sometimes adding videos can be tricky, especially if you want the playhead/controls hidden.
  • There is no undo – there were a couple times that I wish there was!
Read Annie Koelker's full review
January 08, 2018
Kate Chamberlin | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
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Difficult Tasks

  • Deciphering the analytics takes a bit of time. There doesn't seem to be a clear definition of some of the data available and if you're pulling a report for someone more unfamiliar with the project it takes some explaining.
Read Kate Chamberlin's full review
July 15, 2016
Eric Gradberg | TrustRadius Reviewer
Score 3 out of 10
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Verified User
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Difficult Tasks

  • Once a brand/design is established as a starting point, it is extremely difficult to modify without endangering all of your projects, even if you have a high degree of proficiency with CSS and Javascript.
  • The whole process seems over-developed. This could be due to ion interactive trying to be all things to all people. Or it could be due to ion interactive's developers knowing their platform so well, their techniques make it hard for a client developer like me to interface or modify things based on my marketing needs. All in all, I find it frustrating to modify things (where it is relatively simple in other CSS/Javascript) experiences.
  • Training is readily available, but they too easily gravitate towards highlighting high-end features and concepts, when their users are still trying to grasp the basics. They don't seem to realize how hard it can be for new users to initially get how ion interactive works.
Read Eric Gradberg's full review
February 08, 2016
Laura Medley | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
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Difficult Tasks

  • If you want to do more complicated things, like personalize based on internal data actions, you really need to know what you are doing.
  • The reporting is not very flexible. It's a prebuilt set of reporting that doesn't let you drill very well... customization would go a long way.
  • Recreating the admin area would be nice. It's a little dated and the folder structure issues make my portfolios specifically very long and not as easy to navigate as one would think.
Read Laura Medley's full review
January 08, 2018
Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
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Difficult Tasks

  • copying framework
  • copying business rules
  • QAing in preview mode
Read this authenticated review
January 08, 2018
Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Review Source

Difficult Tasks

  • Some of the features within containers can get cumbersome/glitchy
Read this authenticated review
January 29, 2016
Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
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Difficult Tasks

  • Duplicating pages
  • Better tracking capabilities
Read this authenticated review

Feature Scorecard Summary

Ideation (99)
Content collaboration (94)
Content hub (104)
Forms / Gated content (107)
Embedded CTAs (108)
Content distribution (93)
Content promotion (86)
Content automation (90)
Audience profiling and targeting (91)
Closed-loop tracking and reporting (95)
Content performance analytics (116)
Campaign optimization dashboard (107)

What is Ion, by Rock Content?

Ion is an enterprise-grade content experience platform that empowers modern marketers and designers to create no-code interactive content experiences integrated with their CRM or marketing automation tools. Ion helps enterprises to build brand awareness and increase conversions and lead generation enriching their contact database with declared, high intent data. Ion helps brands launch quizzes, ROI calculators, assessments, interactive infographics, and other interactive formats in just a few hours.

Marketers can start from a blank canvas, use fully-responsive Quick Start templates, or leverage Rock Content's professional services team to plan, create, and launch their own branded content experiences.

Interactive content increases brand awareness by encouraging users to actively engage with the content. Each engagement provides insights into audience behavior by collecting rich, first-party data from interactions and effectively driving users through the buyer journey.


• Assessments
• Calculators
• Interactive White Papers
• Landing Pages & Microsites
• Lookbooks & Tours
• Interactive eBooks
• Interactive Infographics
• Solution Finders
• Resource Libraries
• Configurators
• Quizzes
• Fully Responsive Quick Start Templates

Ion, by Rock Content Features

Content Creation Features

Has featureIdeation
Has featureContent collaboration

Content Publishing Features

Has featureContent hub
Has featureForms / Gated content
Has featureEmbedded CTAs
Has featureContent distribution
Has featureContent promotion
Has featureContent automation

Content Reporting & Analytics Features

Has featureAudience profiling and targeting
Has featureClosed-loop tracking and reporting
Has featureContent performance analytics
Has featureCampaign optimization dashboard
Has featurePage-level engagement analytics
Additional Features
Has featureA/B Testing

Ion, by Rock Content Screenshots

Ion, by Rock Content Videos (2)

Ion, by Rock Content Downloadables

Ion, by Rock Content Integrations

Ion, by Rock Content Competitors

SnapApp, Ceros, ZoomForth

Ion, by Rock Content Pricing

  • Does not have featureFree Trial Available?No
  • Does not have featureFree or Freemium Version Available?No
  • Has featurePremium Consulting/Integration Services Available?Yes
  • Entry-level set up fee?Optional
EditionPricing DetailsTerms
Managed Services + SaaSCustomper year

ion’s Build Anything SaaS platform provides organizations with an entirely new and agile interactive content marketing capability. It enables non-technical marketers and designers to create, test and measure an unlimited number of all types of interactive content marketing experiences. It includes unlimited seats, experiences, tests, customization, phone and email support, analytics and more.

Ion, by Rock Content Customer Size Distribution

Small Businesses (1-50 employees)
Mid-Size Companies (51-500 employees)
Enterprises (> 500 employees)

Ion, by Rock Content Support Options

 Paid Version
Live Chat
Video Tutorials / Webinar

Ion, by Rock Content Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:No
Supported Languages: English