Skip to main content
TrustRadius
Roivenue

Roivenue

Overview

What is Roivenue?

Roivenue is a data-driven SaaS platform for managing marketing ROI and channel attribution. It is the most precise way to manage your entire marketing investment. Using data-driven attribution models and CLV, it allows marketers to identify underperforming campaigns, address over-invested…

Read more
Recent Reviews

TrustRadius Insights

Roivenue has been praised by users as a comprehensive attribution tool perfectly suited for e-commerce businesses. Its seamless data …
Continue reading
TrustRadius

Leaving a review helps other professionals like you evaluate Marketing Analytics Tools

Be the first one in your network to review Roivenue, and make your voice heard!

Return to navigation

Pricing

View all pricing
N/A
Unavailable

What is Roivenue?

Roivenue is a data-driven SaaS platform for managing marketing ROI and channel attribution. It is the most precise way to manage your entire marketing investment. Using data-driven attribution models and CLV, it allows marketers to identify underperforming…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Would you like us to let the vendor know that you want pricing?

Alternatives Pricing

What is HubSpot Marketing Hub?

HubSpot's Marketing Hub is an all-in-one inbound marketing engine that includes tools for email marketing, landing page creation, social media marketing, content management, reporting & analytics, search engine optimization (SEO), and more.

What is Constant Contact Lead Gen & CRM?

Constant Contact delivers for small businesses with tools to simplify and amplify digital marketing. Constant Contact Lead Gen & CRM is a marketing and sales platform developed to help businesses build their pipeline, nurture leads and close more deals. The tools are designed to help businesses…

Return to navigation

Product Demos

Představujeme ROIVENUE 2.0 - nejlepší analytický software pro eshopy

YouTube

Increasing marketing profitability through data integration and AI-powered attribution

YouTube
Return to navigation

Product Details

What is Roivenue?

Roivenue is a data-driven SaaS platform for managing marketing ROI and channel attribution.

It is the most precise way to manage your entire marketing investment. Using data-driven attribution models and CLV, it allows marketers to identify underperforming campaigns, address over-invested channels, and make decisions that maximize ROI. Roivenue is designed to be used by CMO and other marketing decision makers, enabling them to make informed overall budget decisions directed towards the fulfilment of business goals.

The proprietary attribution models
are delivering improved marketing performance, resulting in higher ROI and revenue for clients. The vendor says clients see 15% ROI growth and 30% increase in revenue YOY.

Roivenue offers a data-centric solution with:

●Fresh data from all sources
●All marketing data and KPIs, including ROI
●Data-driven attribution models
●A clear, reliable, data-driven view of marketing performance

Roivenue Features

  • Supported: Cross-channel Attribution
  • Supported: Multiple and Custom data-driven Attribution Models
  • Supported: CLV Attribution
  • Supported: Data Export and BI Integrations
  • Supported: Data integration from different marketing sources, marketing platforms, web analytics and CRM

Roivenue Screenshots

Screenshot of The Performance Monitor is the main native dashboard of Roivenue. There is a possibility of navigating between any two metrics. By choosing an attribution model you directly impact the data displayed in the Performance Monitor.Screenshot of The Attribution Analysis section is the place in Roivenue which gives users the ability to compare available attribution models and modify the main model of attribution which will be used to recalculate data in the Performance Monitor. Selected metrics (ROI, mROI, MIR, Conversions, Profit, etc.) will be recalculated for each model.Screenshot of Using Attribution we can also visualize conversion (or non-conversion path). Here we can plot the average position of the channel in path and the average path length. Thanks to this we can learn which channel is an opener and which one is a closer.Screenshot of Using Budget Optimizer feature you can identify oversaturated channels and  further on it suggest you budget reallocation between various marketing channels for the highest ROI.

Roivenue Video

The Marketing Attribution Problem by Pavel Sima Marketing ROI is no longer a black box - it’s an open book. Roivenue's Pavel Sima goes through the different methods of attribution and why collaborative game theory, the Shapley Value, Markov chains - like we use with Roivenue -...
 Show More

Roivenue Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported LanguagesEnglish
Return to navigation

Comparisons

View all alternatives
Return to navigation

Reviews

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Roivenue has been praised by users as a comprehensive attribution tool perfectly suited for e-commerce businesses. Its seamless data integration, marketing analysis, and attribution modeling capabilities make it highly recommended for those seeking a data-driven marketing solution. Users have reported significant cost savings by using Roivenue to identify and optimize non-efficient campaigns. The customer service provided by Roivenue has also received positive feedback from users, describing it as helpful and responsive.

One of the key use cases of Roivenue is its ability to serve as a budget optimizer. Users have found that the platform helps them optimize their campaign budgets, resulting in more efficient allocation of resources and better ROI. Additionally, Roivenue offers data-driven attribution capabilities, allowing users to gain a better understanding of which channels and touchpoints are driving conversions.

Users who have switched to Roivenue from similar tools appreciate the onboarding process and overall user experience, reporting cost savings as a result. They also highlight the platform's flexibility in assisting with obstacles and willingness to help. By integrating data from marketing platforms, analytical software, and CRM into one place, Roivenue has become the sought-after tool for users looking for a better overview of their important indicators such as marketing spend, attribution, and ROI.

In summary, Roivenue addresses the needs of e-commerce businesses by providing comprehensive attribution capabilities, cost savings through campaign optimization, and seamless integration of data sources. Its positive user experiences and recommendations make it a valuable asset for agencies or companies looking to enhance their marketing strategies and gain actionable insights.

Well-designed and easy-to-use system: Users have praised Roivenue for its well-designed and intuitive user interface, which makes it easy to navigate and use. Several reviewers have mentioned this as a standout feature of the platform.

Tailored for marketing specialists: Many users appreciate that Roivenue is specifically tailored for marketing specialists. The ability to upload costs of freelancers, set budgets, and targets has been particularly highlighted by reviewers as a key factor that sets Roivenue apart from other tools.

Helps track investments and match them with campaign performance: Reviewers have found great value in how Roivenue helps them track their investments and match them with the performance of their marketing campaigns. This attribution view allows users to make data-driven decisions and optimize their campaigns based on real margin information.

Time-consuming Implementation: Some users have found Roivenue to be time-consuming to implement, which is expected due to its ongoing process that can take longer than anticipated. This sentiment was expressed by multiple reviewers.

Limited Connectors: Several users have mentioned the need for more connectors in Roivenue, particularly to marketplaces. They believe that having additional connectors would greatly enhance the software's functionality and make it a more comprehensive tool for their needs.

Slower Performance: Users have experienced instances of slower performance with Roivenue, leading to longer waiting periods for results. This feedback has been shared by multiple customers and indicates a potential area for improvement in terms of optimizing the software's speed and efficiency.

Sorry, no reviews are available for this product yet

Return to navigation