TrustRadius
Genius is marketing automation product designed for SMBs. While email marketing, lead capture, etc are standard features in both editions, there is an additional fee for "premium" features like drip marketing capability, landing page designer, web analytics, and advanced sales and marketing analytics. Pricing is by number of users and email list size and ranges from $400 to $1,200 / month for 5-10 users and 50k to 100k emails.https://dudodiprj2sv7.cloudfront.net/product-logos/l9/D0/5OXK4ZJO5Z16.pngI ain't no Genius!We previously used Genius for the back end marketing for our company. We have the cold-calling, sales team at the front end who never used it, but on the back end where we are marketing our clients to other buyers we used Genius on a daily basis. Genius was great for sending out one-off campaigns to buyers for each of our clients (currently 500 in market), giving us valuable reporting and tracking systems.,Reporting - we can send out emails all day, but if we don't have something to report to the client after-the-fact it voids the entire process. Genius provided a visually stimulating reporting tool. Tracking - Genius was great at tracking opens, clicks, bounces, hard bounces, etc. This helped us clean up our system as we sent campaigns out. CRM Integration - Genius was great about tracking each contact (in Salesforce) and their activity via emails.,CRM Integration - Although Genius was great at tracking individual activity, there wasn't a way to pull over specific campaign details (ie, bounces, deliverables, statistics, charts). Our end-users not participating in the direct campaign had no way of knowing the results from within Salesforce. Communication - I had a difficult time contacting Genius when I had issues or questions.,6,More satisfied clients due to increased buyer activity. More deals closed because a larger span of buyer interest was reached.,Pardot,2,Email marketing List segmentation Sales campaigns Integration with CRM system,25,000 to 100,000,Reporting HTML drafts vs. Template Drafts Assigning new users and implementation,CRM integration, via reporting/stats Predefined templates,7Well Measured: Genius & MetricsGenius helped by giving our company easy access to social sharing tools, and a streamlined process for developing unique URL's, tracking, and an intuitive dashboard reporting system. It's well designed UX makes it easy to train new employees to use. As an analytics person, data is important to me. However, website tagging can be an enormous time commitment. Genius helped by allowing our company to get client sites tagged in order to track in-depth analytics and develop more sophisticated engagement metrics. Email solutions worked wonders, by automating the customized email process and including it in the same application that we use for our other marketing channels.,For social media marketing, would like to see Klout information included so it's easy to tell how important specific users might be. Additional email list scrubbing options to further enhance who I'm sending emails to.,Training new hires has become significantly more efficient due to ease of use. Increased website engagement metrics across the board.,9,9
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SalesGenius
6 Ratings
Score 6.4 out of 101
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SalesGenius Reviews

SalesGenius
6 Ratings
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Score 6.4 out of 101
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Jessie Mead profile photo
December 18, 2014

SalesGenius Review: "I ain't no Genius!"

Score 6 out of 10
Vetted Review
Verified User
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We previously used Genius for the back end marketing for our company. We have the cold-calling, sales team at the front end who never used it, but on the back end where we are marketing our clients to other buyers we used Genius on a daily basis. Genius was great for sending out one-off campaigns to buyers for each of our clients (currently 500 in market), giving us valuable reporting and tracking systems.
  • Reporting - we can send out emails all day, but if we don't have something to report to the client after-the-fact it voids the entire process. Genius provided a visually stimulating reporting tool.
  • Tracking - Genius was great at tracking opens, clicks, bounces, hard bounces, etc. This helped us clean up our system as we sent campaigns out.
  • CRM Integration - Genius was great about tracking each contact (in Salesforce) and their activity via emails.
  • CRM Integration - Although Genius was great at tracking individual activity, there wasn't a way to pull over specific campaign details (ie, bounces, deliverables, statistics, charts). Our end-users not participating in the direct campaign had no way of knowing the results from within Salesforce.
  • Communication - I had a difficult time contacting Genius when I had issues or questions.
Genius is well-suited for a smaller company looking to do one-off campaigns and not necessarily needing to track within a separate system. For example, the professional version of Salesforce is probably an ideal size for Genius. For a more enterprise/larger company I wouldn't suggest Genius be used.
Read Jessie Mead's full review
Jeremy Shabtai profile photo
November 17, 2013

SalesGenius Review: "Well Measured: Genius & Metrics"

Score 9 out of 10
Vetted Review
Verified User
Review Source
  • Genius helped by giving our company easy access to social sharing tools, and a streamlined process for developing unique URL's, tracking, and an intuitive dashboard reporting system. It's well designed UX makes it easy to train new employees to use.
  • As an analytics person, data is important to me. However, website tagging can be an enormous time commitment. Genius helped by allowing our company to get client sites tagged in order to track in-depth analytics and develop more sophisticated engagement metrics.
  • Email solutions worked wonders, by automating the customized email process and including it in the same application that we use for our other marketing channels.
  • For social media marketing, would like to see Klout information included so it's easy to tell how important specific users might be.
  • Additional email list scrubbing options to further enhance who I'm sending emails to.
Genius will help develop complex success metrics for your clients sites and will help you measure them they way you're supposed to.
Read Jeremy Shabtai's full review

About SalesGenius

Genius is marketing automation product designed for SMBs.

While email marketing, lead capture, etc are standard features in both editions, there is an additional fee for "premium" features like drip marketing capability, landing page designer, web analytics, and advanced sales and marketing analytics.

Pricing is by number of users and email list size and ranges from $400 to $1,200 / month for 5-10 users and 50k to 100k emails.

Categories:  Marketing Automation

SalesGenius Integrations

SalesGenius Competitors

Pricing

Does not have featureFree Trial Available?No
Does not have featureFree or Freemium Version Available?No
Does not have featurePremium Consulting/Integration Services Available?No
Entry-level set up fee?No
EditionPricing DetailsTerms
Startups$400per month
Small Teams$800per month
The Big Guns$1,200per month

SalesGenius Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:No