Customer Engagement with SAP customer data solutions
SAP Customer Data solutions is one of the best customer data management software I've used helps us to have personalized interactions and …
Overview
What is SAP Customer Data Solutions?
The SAP Customer Data Cloud, based on Gigya (acquired by SAP in 2017) is a product suite that allows users to identify consumers, business customers, or partners across devices and channels to drive registrations and engagement; manage access, permission, and…
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- Data Storage (29)7.878%
- Data Enhancement (29)7.777%
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- Data Ingestion (29)7.575%
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What is SAP Customer Data Solutions?
The SAP Customer Data Cloud, based on Gigya (acquired by SAP in 2017) is a product suite that allows users to identify consumers, business customers, or partners across devices and channels to drive registrations and engagement; manage access, permission, and consent; and transform data into…
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For the latest information on pricing, visithttps://www.sap.com/products/crm/custom…
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Product Details
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- Integrations
- Competitors
- Tech Details
- FAQs
What is SAP Customer Data Solutions?
SAP Customer Data Cloud enables companies to be able to provide seamless engagements and to securely identify consumers across channels and devices. Users can build trust with businesses, partners, and customers by enabling them to manage consent and preferences throughout their relationship with the business. The vendor aims to help organizations deliver personalized digital experiences through first-party consent-based data that can be governed and orchestrated across the organization from a central platform to drive business value.
SAP Customer Data Solutions Features
- Supported: Customer Identity Access Management
- Supported: Enterprise Consent and Preference Management
- Supported: Customer Data Platform
SAP Customer Data Solutions Screenshots
SAP Customer Data Solutions Video
Build customer trust through consent based engagement
SAP Customer Data Solutions Integrations
- Dynamic Yield
- Coveo Qubit
- Sitecore Discover
- Algolia
- Visa Acceptance Solutions (CyberSource)
- Adyen
- Worldpay from FIS
- Stripe Payments
- Braintree, a PayPal service
- Avalara
- Vertex
- BloomReach
- Certona
- Solr
- Endeca
- Empathy Broker
- Twiggle
- Syste visual search
- EasyAsk
- Wirecard
- Paymetric
- Optile
- Paybright
- Payeezy
- OpenText
- CELUM
- Tenovos
- Mirakl
- SAP products and solutions
SAP Customer Data Solutions Competitors
- Akamai
- ForgeRock Identity Platform
- Salesforce
- One Trust
- Okta
- Tealium
- Segment
- Adobe
- Oracle
SAP Customer Data Solutions Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
| Supported Countries | SAP Customer Data Cloud supports data localization globally with global data centers in North America, EMEA, Russia, China, and Australia, as well as compliance with regional laws |
| Supported Languages | English, French, German, Italian, Spanish, Russian, Traditional Chinese, Simplified Chinese, Japanese, Korean, Brazilian Portuguese, Latin American Spanish |
Frequently Asked Questions
The SAP Customer Data Cloud, based on Gigya (acquired by SAP in 2017) is a product suite that allows users to identify consumers, business customers, or partners across devices and channels to drive registrations and engagement; manage access, permission, and consent; and transform data into unified customer profiles.
Akamai and ForgeRock Identity Platform are common alternatives for SAP Customer Data Solutions.
Reviewers rate Identity Resolution highest, with a score of 7.9.
The most common users of SAP Customer Data Solutions are from Mid-sized Companies (51-1,000 employees).
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Reviews and Ratings
(106)Attribute Ratings
Reviews
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February 20, 2024
Customer Engagement with SAP customer data solutions
- Personalization and segmentation
- Support and Training
- Performance
- Pricing Transparency
- Mobile Accessibility
- Community and Knowledge sharing
January 09, 2024
The best platform to manage customer data
- It provides good learning and comprehensive solution that perfect for customer insight
- It helps to know customer insight and allow to track customer activities
- It integrates and aligns with other tools as well
- Amazing platform to manage customer data
- Improve people's live with sustainability at core
- It requires fully it understanding to configure
- Complexity can be challenging to implement and configure
- Requires significant time to take and utilise the platform effectively
January 08, 2024
SAP Customer Data Solutions review
- Data management
- Ease of use
- Stream lines data entry
- Multiple layers of access
- too many layers of security
- little challenging to learn at first
November 13, 2023
One of the best platform to manage customer data.
- The activity history tab and the version control reports are very much comprehensive.
- The customizations provided on the data interface across channels are very good with SAP customer data solutions.
- The integration with other third party tools is very much direct and hassle-free.
- The initial level implementation was a little time consuming process.
- A consolidated dashboard for reports across channels could be very much useful.
- A lot more help and support documents could be introduced as the platform is very vast to understand in a quick period of time.
November 01, 2023
Tremendously strong technology to construct experiences tailored to the customer's preferences
- Greater alignment between Sales & Marketing
- Timely identification of opportunities
- It enables us to make key accounts in real-time as people visit our website
- Customization may require significant resources and expertise
- Less compatible with non SAP systems
November 01, 2023
Great platform for understanding the customers and deliver personalized experiences
- This platform has helped us with enterprise customer data orchestration, effectively collecting and analyzing customer data to generate valuable insights
- Omnichannel support experience
- personalized experience
- Improvement on customer identity management
- expanding integration and connectivity
- Improvement on journey management
Score 10 out of 10
Vetted Review
Verified User
- Central hub for creating personalized brand experiences.
- Robust cross-channel orchestration capabilities.
- Self-service makes it far easier to turn behavioral data into attributes.
- Could improve tabs.
- Not easy to customize.
October 27, 2023
SAP Customer Data Solutions gets the job done
Score 5 out of 10
Vetted Review
Verified User
- SAP has been all encompassing for our sales needs.
- easily handles changes to existing Master Data
- . Good integration with ECC
- Many functionalities are still not very clear.
- Its expensive, the reason why my company had to cut it.
- You can only open a limited amount of windows at once or it slows down the UX
October 26, 2023
Insights into SAP Customer Data Solutions.
Score 7 out of 10
Vetted Review
Verified User
- Unified Customer Profiles.
- Consent Management.
- Usability
- Integration
- Segment and target users for personalized engagement
- Track buying behaviors across channels
- Launching amazing push campaigns
- Complexity of navigating the extensive capabilities
- Sometimes creating campaigns weren't as easy
- SAP's Customer Data Solutions provide a comprehensive customer view by collecting detailed data, including age, web activity, and buying history.
- The software's strong analytics features give valuable information about how customers use content and products, so we can enhance our strategies.
- SAP Customer Data Solutions offers insights to create specific marketing campaigns that sort audiences by preferences, browsing, and purchase behavior.
- Expanding its support for easy data integration with more third-party apps and data sources would allow companies to use better customer information, improving decisions based on data and engaging customers more effectively.
- The process of removing repeated data can be hard, especially with big data sets. Introducing an easier way to identify and merge copies of records would be beneficial.
- Integrating information from various sources could be simpler. Streamlining the import and export procedures would create a smoother and more user-friendly experience for data integration.
- Integrates well with other tools.
- Reliable and easy to use.
- Improved customer engagement and experience.
- Dashboards extensive capabilities at initial stage caused some issues.
- Performance in terms of speed should be optimized.
- High data volume take time to load in real time dashboards.
- Unification of data
- Data Governance is good
- Integration capabilities
- Scalability
- Customization cost is high
- Data migration complexity
October 24, 2023
Great Product. Easy to use
- Data Security
- Easy to use
- nothing
October 23, 2023
SAP Customer Data Solutions Review
- Data Quality Management
- Real-time Data Synchronization
- Advanced Analytics and Reporting
- Customization Flexibility and user experience
- AI and Machine Learning Integration
- Enhanced Mobile Capabilities
October 23, 2023
An end-to-end, flexible and complete Customer Identity and Access Management solution
- The CIAM solution offers a single point of collections for registered users, streamlined on all websites configured
- Social access is made easy since it's handled directly by the CIAM and supports more than 50 social networks
- GDPR and similar laws are handled out-of-the-box
- Reporting is simplified, but exporting data to more specialized systems is extremely easy
- Advanced user queries requires knowlegde of API/SQL-like language
- The deployment and version control for all configurations is basic, but works
October 23, 2023
An industry leading tool to help improve customer experience
- Identify customer type and behavior
- Differentiate various customer attributes
- Compute customer segments
- Help with customer data within the GDPR norms
- Dashboard
- Data export customization
- data management
- Credit Analisys
- Collections Management
- Friendlier Interface
- could be more interactive
- simplify the uses of tables
- add shortcuts
October 22, 2023
Customer focused needs analysis
- Customer focused analysis, I have the latest awareness of the customer's perspective.
- Historical view. This gives me a complete history of the activities behind their reason for contacting us.
- Speedy resolution. I can share notes and prioritize 'hot' accounts.
- SAP Customer Data Solutions is so capable it can take time to navigate the nuisances but once mastered it's amazing.
- I'v found some aspects require super user authority or an admin to resolve.
- Integration with databases
- High level of reporting
- Brought a lot of efficiency to the processes
- The design could be improved
- In comparison to other competitors, can be more expensive to aqire
- Puts clicks and impressions and spend data right next to conversions and revenue
- Easily integrates and turn on multiple third-party analytics and marketing tools
- Transforms and sends along its data automatically
- Documentation could be a little detailed
- Some of the navigation in the UI
October 20, 2023
A Powerful Tool for Customer Insights
- tools such as consent marketing communication preferences and cookies
- helps businesses better serve their customers by connecting many types of customer data, so as to deliver omni-channel experiences.
- Includes SAP Customer Identity, SAP Customer Profile and the Identity add-on for B2B.
- B2B add-on integration
- Access for different users
- Flexibility in data creation
October 20, 2023
Amazing tool for the GOAT
- Remembering your favorite Products
- SAP knows when it's your birthday! It helps the store send special surprises, like extra products or discounts, to make your birthday even more special. It's like a big birthday party with lots of purchases!
- Fixing Problems Fast.. Means it knows when a product is broken and automatically helps users order a new fix of their product.
- Customers love it.
- I find the interface a bit complex and challenging to navigate. I remember having difficultly grasping it completely especially when I was new to the system. Simplifying the user experience would make it more accessible for everyone, making tasks quicker and more intuitive.
- integrating it seamlessly with other software and platforms could enhance its functionality. I would really really love an integration between BenchMark email marketing tool.
October 19, 2023
Know your customer with SAP data solutions
- Accessing the data stores
- High customisation on data interfaces based on the requirements
- Tracking to preference management and reporting
- Easy to use UI
- Handling analytics very well
- Integration with external services is barrier
- Limited options of social media engagement
- High budgeted product
- Not ideal for beginners
October 19, 2023
Data Harmony: SAP Customer Data Solutions in Action
- Unified Customer Profiles
- Segmentation and Personalization
- Consent Management
- Advanced Reporting and Analytics
- Intuitive User Interface
- Enhanced Data Integration Options