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SEO PowerSuite

SEO PowerSuite


What is SEO PowerSuite?

SEO PowerSuite is a SEO software tookit that includes 4 applications - Rank Tracker, WebSite Auditor, SEO SpyGlass, and LinkAssistant. Each application helps website owners and SEOs focus on a specific aspect of search engine optimization. With Rank Tracker, the…

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Recent Reviews

TrustRadius Insights

SEO PowerSuite is a comprehensive package of software that has proven to be valuable for both small and large businesses in optimizing …
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Good but far from the best

4 out of 10
August 03, 2021
We use it daily, mostly to track keywords and stay up to day with all our OFF-Page SEO efforts.
It's used for many projects.
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Best in class product

10 out of 10
July 22, 2021
I love this product because of it gives a very deep insight into any aspect of the website in a very short time. Compared to competitors, …
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Worth trying it

8 out of 10
April 24, 2015
I started using SEO PowerSuite tools two years ago. I had a small project that I needed to monitor and was searching for a tool to help me …
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Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 14 features
  • Keyword analysis (14)
  • Page grader (14)
  • Competitive analysis (14)
  • SERP ranking tracking (14)
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View all pricing



On Premise
forever license



On Premise
per year license



On Premise
per year license

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visit…


  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $299 per year
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Product Demos

PowerSuite Review


seo powrsuite review 2022: full demo & coupon code

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Core features related to search engine optimization

Avg 7.8

SEO Channels

Features related to optimizing your website for specific channels

Avg 7.6

SEO Platform & Account Management

Features related to scalability and integration of the SEO platform

Avg 8.4
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Product Details

What is SEO PowerSuite?

SEO PowerSuite is a SEO software tookit that includes 4 applications - Rank Tracker, WebSite Auditor, SEO SpyGlass, and LinkAssistant. Each application helps website owners and SEOs focus on a specific aspect of search engine optimization. With Rank Tracker, the user can set up rank monitoring, analyze competitors, look for new keyword ideas and organize them in relevant keyword groups. WebSite Auditor helps to run sitewide audits for technical issues, as well as get actionable recommendation for any landing page. SEO SpyGlass helps to find and analyze backlink opportunities -for any website on the web. Finally, with LinkAssistant one can run link outeach campaigns, from looking for the prospects to sending out personalized outreach emails.

SEO PowerSuite Features

SEO Features

  • Supported: Keyword analysis
  • Supported: Backlink management
  • Supported: SERP ranking tracking
  • Supported: Page grader
  • Supported: Competitive analysis
  • Supported: Site audit / diagnostics
  • Supported: Site recommendations
  • Supported: Task management

SEO Channels Features

  • Supported: Local SEO
  • Supported: Social SEO
  • Supported: Mobile SEO
  • Supported: Global SEO

SEO Platform & Account Management Features

  • Supported: Multi-domain support
  • Supported: Integration with web analytics tools

Additional Features

  • Supported: Content and HTML Optimization
  • Supported: SEO reports

SEO PowerSuite Screenshots

Screenshot of Rank Tracker is the most customizable rank checker tool you'll come across. Whether you need to check positions globally or in local search, in Google SERPs or any of the tool's 400+ search engines — Rank Tracker's got you covered. Whether you need to scan the top 50 or 1,000 search results, track keyword rankings once a week or daily, monitor Universal and Map listings, and track competitor keyword ranks — you can do that even with the software's free trial. Monitor your site average position and visibility score. Observe how your ranking position changes, notice when your keyword enters the top position or gets a featured snippet on Google SERPs. The best part is, everything is unlimited in this keyword position checker — including websites, search engines, and keywords to track.Screenshot of WebSite Auditor does more than analyzing your content. It lets you optimize pages in-app with step-by-step SEO advice as you type. In a separate tab, you can create and edit your pages' title and meta description tags, and preview your Google snippet right below. Done optimizing? A single click will save the SEO-perfect HTML to your hard drive, ready for upload.Screenshot of All your favorite keyword research tools are integrated right into the Rank Tracker keyword rank tool: Google Ads Keyword Planner; Competition research; Domain Research; Related Searches; Autocomplete tools; Related Questions; Google Analytics and Search Console for terms you already rank for. Used together, these sources will give you thousands of keywords you wouldn't have found elsewhere on the web. As you find keyword ideas, the tool will automatically group them by topic, so you can analyze and target entire keyword groups instead of going through bulks of terms one by one.Screenshot of WebSite Auditor will run an SEO audit and quickly reveal every issue on your site that can affect search engine indexation, rankings, and user experience. The audit tool looks for tech SEO issues such as broken links and images, duplicate content, crawling errors, poor mobile usability, site speed, redirect chains, internal linking problems, heavy pages and scripts, W3C validation errors, thin content, and more.Screenshot of Check the exact backlinks your site has — or spy on your competitor's backlinks with SEO SpyGlass. In a matter of minutes, this smart tool will calculate the total number of backlinks the site has and show the exact URL of each and every backlink. Since today's search engines place a huge value on links, this is the number one factor for ranking well.Screenshot of Acquiring that new backlink is often a numbers game — you need link building tools that will provide tons of link suggestions that will serve as a foundation for your link building campaigns. And LinkAssistant is simply the best tool for sheer volume. With 7.1 billion pages crawled on a daily basis, the software will give you backlink opportunities in hundreds and even thousands.

SEO PowerSuite Videos

How to Use Rank Tracker for SEO in 2022
How to Use WebSite Auditor for SEO in 2022
SEO PowerSuite Tools Webinar
9 Free Keyword Research Tools in Rank Tracker
SEO SpyGlass Webinar

SEO PowerSuite Competitors

SEO PowerSuite Technical Details

Deployment TypesOn-premise
Operating SystemsWindows, Linux, Mac
Mobile ApplicationNo
Supported CountriesGlobal
Supported LanguagesEnglish, German, Spanish, Dutch, French, Polish, Russian, Japanese (RankTracker and SEO SpyGlass), Danish (RankTracker only), Latvian (WebsiteAuditor only), Slovak (in beta)

Frequently Asked Questions

SEO PowerSuite starts at $299.

Semrush, Ahrefs, and SE Ranking are common alternatives for SEO PowerSuite.

Reviewers rate Keyword analysis and Page grader and Competitive analysis highest, with a score of 9.

The most common users of SEO PowerSuite are from Small Businesses (1-50 employees).
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View all alternatives
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Reviews and Ratings


Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

SEO PowerSuite is a comprehensive package of software that has proven to be valuable for both small and large businesses in optimizing their online presence. Users have found the toolset particularly useful when working with clients and helping them with the basics of SEO. With the free version, users have access to a complete set of tools, allowing them to try out the software and potentially keep it for their optimization needs. However, it's important to note that the free version does have some limitations, such as the inability to save or export data to external documents, as well as the removal of connections to services like Google Analytics or Google Search Console after logging out.

One of the standout features of SEO PowerSuite is its ability to track a large number of terms with Rank Tracker, making it the preferred choice in the enterprise SEO space. This feature not only helps users find useful new keywords but also provides information on the difficulty of ranking for them. The Website Auditor is another valuable tool in the suite, as it identifies issues and provides advice for improvement, which proves extremely helpful in optimizing page speed insights.

The integration of the entire toolset into workflows allows users to accomplish a wide range of tasks and achieve impressive results. Marketing teams widely use SEO PowerSuite to manage all aspects of SEO and website building campaigns, including off-page, on-page, technical, and experiential optimization. Besides being a popular choice among freelancers looking for website audit tools, keyword research capabilities, or generating instant reports for their clients; SEO PowerSuite is also used alongside other SEO tools like SEMrush to cover all areas of SEO effectively.

Users appreciate that SEO PowerSuite's data remains on their computers, ensuring project privacy and allowing them to pull data whenever needed, rather than relying on cloud-based availability. This has been particularly helpful for archiving and historical analysis purposes. Furthermore, business owners who are looking to get more involved in optimization have found SEO PowerSuite to be a valuable and cost-effective toolkit for search engine optimization. The software's ability to provide deep insights into various aspects of a website in a short amount of time has helped users perform their work more efficiently, resulting in improved performance.

Users often recommend purchasing SEO PowerSuite during holidays to take advantage of discounts. They also suggest keeping the software up to date by purchasing algorithm updates. To improve performance, users recommend running SEO PowerSuite on a VPS or dedicated machine. Additionally, users appreciate that the software has everything they need in an SEO toolkit and find it helpful for learning SEO. Users also mention that taking the free trial is a good way to test out the software before making a purchase. Some users believe that SEO PowerSuite is great for beginners or intermediate users and recommend trying it if you haven't used SEO tools before. It's worth noting that only one person can use the software at a time, so agencies may need multiple licenses. Finally, many users find the software worth the money and time saved in their SEO tasks.

Attribute Ratings


(1-16 of 16)
Companies can't remove reviews or game the system. Here's why
Maurice Hissink | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
  • Website SEO research. Is your website SEO optimized or is it still missing valuable opportunities to rank better.
  • A fun surprise what the Beginners guide that SEO PowerSuite offers. With this guide, you not only learn how to use the software, but you will also get a full understanding how a SEO analysis will work!
  • And don't get me started on the features! Oh, there are so many features in each part of the software. It is a good thing that they have seperated the tools into different pieces of software.
  • The limitations of the free version. The fact that you cannot save your work seems to be a good way to differentiate the free version from the paid one. However, they also added some limitations in a random way throughout the software. Limiting the search results or keyword results are a weird and unneeded feature.
  • Pricing. Tied in with the other limitation mention, having lower priced tiers would make more sense. This could also bring in more new clients. In my experience, people like the software a lot, but don't want to pay these higher prices.
  • The amount/location of the features. No problem with the amount per se, but there are soooo many features, it sometimes makes it a bit difficult to find everything in all different pieces of software. Even the non-expert mode, it is a bit much sometimes.
Score 8 out of 10
Vetted Review
Verified User
  • Technical Audit (Website Auditor)
  • Keyword Tracking (Rank Tracker)
  • Keyword Research (Rank Tracker)
  • Showing URL Map
  • Competitor Research
  • Keywords Gap Between Competitors
  • Backlink Database
  • Content Audit
  • Semantic SEO
Score 10 out of 10
Vetted Review
Verified User
  • Technical Web Audits
  • Content Web Audits
  • Complete backlink process, starting from prospects research, tracking and setting up
  • It is bit slow on weaker computers when doing web audit of big websites with thousands of pages
Tɪᴍ Rᴏᴡʟᴇʏ | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
  • Rank tracking with appearance in SERP features
  • Tracking SERPs for a large number of competitors
  • Great structural audit tools
  • Great backlink research tools
  • Detection of social indicators
  • Saving report templates globally and per project - I end up with too many reports visible.
Score 9 out of 10
Vetted Review
Verified User
  • Rank Tracking
  • Historical Rank
  • SEO errors and on-page optimization
  • SEO analysis and content writing
  • Whole domain graphical history (SEOzoom and other tools offers that)
  • Scheduled rank tracking doesn't work properly on Mac (at least on mine)
  • For every project I need to connect analytics and search console it should offer an option to grant access to it for several projects
Joseph Kahn | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
  • Finds keyword opportunities with the best chance to rank
  • Finds your most ominous competitors
  • Finds the opportunities for content changes that make a difference in ranking
  • Checks your site for technical issues and suggest fixes for them
  • Finds backlinks for your site and opportunities to go for
  • Helps you with all four areas of SEO: On-page, Off-Page, Technical and Experiential
  • Helps your organize project data and tasks in easy to use columns and filters
  • Helps you setup automatic checks on all aspects of your SEO campaigns to stay up to date
  • Could make some of the actions quicker on run-time
  • Could be better at Captcha codes and remembering them
  • Could make scheduling tasks and projects easier
  • Could allow the user to clean-up and manage cloud projects
  • Could connect the tools easier (so all project data is integrated across all tools automatically)
Jeff Smith | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
  • The ability to track Unlimited Keywords is priceless. Along with tracking Google, SEO PowerSuite can track Bing and Yahoo as well as several other search engines. You can also track by geolocation as well as desktop and mobile. I do not know of any other SEO platform that allows for unlimited keywords.
  • Being able to track up to 40 competitors against the site you are working to rank is really helpful. I find this especially helpful for Local SEO in markets that have a lot of competition.
  • Unlike most of the other high-end SEO platforms, SEO PowerSuite is not an integrated platform. PowerSuite is a suite of four individual tools. This can make learning the workflow a bit daunting. They do have the training, However, I think it could be better
  • The SEO PowerSuite set of tools are desktop applications as opposed to being a web-based platform. Depending on your machine this does take some computing power. The applications are pretty efficient but it is something to be aware of.
Dragan Nikolic | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
  • Website auditing and fixing the foundation of your websites.
  • Offsite optimization.
  • Competition research.
  • Rank tracking
  • Runs on your computer under Java so it's not fast.
  • Uses too much system memory and can slow down your computer significantly.
  • Doesn't have a vast link index, like Ahrefs or SEMrush...
April 24, 2015

Worth trying it

Brandon Stark | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
  • I love their report customization possibilities. The new reports are really great and fully customizable. I am able to provide my clients with different sorts of data arranged in the way I like it, makes my reports unique.
  • What really impresses me is the number of different features you can find in SEO Powersuite tools. This software kind of combines all necessary features under one roof so I mostly do not need to use other SEO tools at all.
  • Possibility to check rankings from different locations. This is really great, since my customers come from different regions, so I can provide country-specific results for every client.
  • The software is not strong with processing large amounts of data. So, it is really good for small and medium size businesses, but can be cumbersome for large projects.
  • Due to large number of settings it takes time to learn it.
  • Need to purchase proxies or captcha solution. I think those can be provides as part of the package already.
Crystal Dickerson | TrustRadius Reviewer
Score 5 out of 10
Vetted Review
Verified User
  • The product was easy to use. I had no problems understanding how to use the product or setting it up.
  • SEO PowerSuite gave clear concise charts that were easy to read and helped upper level management better understand our strengths and weaknesses
  • I could pull new information about keyword rankings everyday if I needed to.
  • I would have preferred all of the (separate) platforms to be housed in one platform. I did not like having to open different applications for each function.
  • The pricing structure was not consistent. I did not like paying large sums of money for this platform. I prefer a monthly pricing structure with automatic withdrawls
  • Lots of updates. Was having to download newer versions of the software all the time. It would have been better if the program was web-based and I did not need to make updates manually
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