Name: SeoHighLighter
Price: 96 USD
Author: Data on the Fly

Help Desk

Web and Video Conferencing

Customer Support

Automation Testing

Development

Higher Education

K-12 Online Learning

Education

Barcode

Business Intelligence (BI)

Collaboration

File Sharing

Smart Spaces

Streaming Analytics

Enterprise

Accounting

Financial Close

Finance and Accounting

Applicant Tracking

Background Check

Corporate Learning Management

Diversity, Equity, and Inclusion (DEI)

HR Management

Payroll

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

Business Internet Service Providers (ISPs)

Cloud Cost Management

Cloud Storage

Data Preparation

Debugging

Edge Computing

Fraud Detection

Integration Platform as a Service (iPaaS)

License Management

Managed Hosting

Managed Security Service

Modular Storage Area Network (SAN)

Network Function Virtualization (NFV)

Network Monitoring

Network Performance Monitoring

Packet Analyzer

Runtime Application Self-Protection

Secure Web Gateway

Virtual Private Cloud (VPC)

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

App Store Optimization (ASO)

Community

Content Experience

Content Management

Creative Collaboration

Customer Journey Mapping

Digital Asset Management

Email Marketing

Marketing Automation

Online Proofing

Public Relations (PR)

Sales and Marketing Automation

Social Media Management

Social Media Marketing

Survey & Forms Building

Video

Web Analytics

Marketing

Interactive Whiteboard

Project Management

Professional Services

Customer Communication Management

Customer Relationship Management (CRM)

Sales Content Management

Sales

Chiropractic

Civil Engineering

ID Card

Moving Software

Nonprofit Fundraising

Oil and Gas

Tax Practice Management

Vertical-Specific

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SeoHighLighter is a tool designed to assist businesses in monitoring and improving their search engine optimization (SEO) efforts. According to the vendor, this tool utilizes data from Google Search Console and Google Analytics to provide valuable insights and analysis on organic keywords, click-through rates, impressions, and other important SEO metrics. It caters to businesses of all sizes, including digital marketers, SEO specialists, content marketers, website owners, and e-commerce businesses.

## Key Features

**SEO Monitor**: According to the vendor, SeoHighLighter allows users to monitor and enhance their SEO efforts by leveraging data from Google Search Console and Google Analytics. Users can analyze organic keywords, click-through rates (CTR), impressions, and other essential SEO metrics for each page of their website. The tool provides real-time data from Google Analytics, ensuring users have the latest information to make informed decisions.

**On Page SEO Analysis**: SeoHighLighter offers a feature that enables users to compare their page or post with the top-ranked Google URL for a specified keyword. According to the vendor, this analysis provides insights into how users can improve their own SEO and increase their chances of ranking higher. It covers various aspects such as title tags, meta descriptions, headings, images, keyword density, and in-page links.

**Website Traffic Dashboards**: SeoHighLighter provides dashboards that integrate data from Google Analytics and Organic Traffic. According to the vendor, these dashboards offer comprehensive insights into website traffic, including overview data, demographics, interests, geo, behavior, technology, mobile, and all traffic. The dashboards are designed to be easily readable on any device, such as computers, tablets, or phones, eliminating the need to log into Google Analytics or the website itself.

**Free Plan**: SeoHighLighter offers a free plan that provides users with 30 days of full access to all features. After the initial 30 days, users can continue to access their Google Analytics Overview Dashboard without any cost. The vendor states that the free plan does not require credit card information to sign up and allows users to add as many sites as they desire.

Basic

MozPro , from Moz in Seattle, Washington, is an SEO platforms for tracking the performance of all inbound marketing efforts comprehensively. It reveals how content is being shared through social channels and how that drives traffic to a website, and features a broad toolset for search engine optimization: rank tracking, link opportunites, site audit via Moz Analytics, prospective keyword analysis and content grading, as well as a crawl test to find broken or poorly designed site elements.

Moz offers free SEO tools to get started, after which the Standard pack starts at $99 and supports 5 Moz Analytics Campaigns, 300 keywords, 250,000 crawled pages, and 15 social accounts. The subsequent higher priced tiers available for $149, $249, and $599 (Medium, Large, and Premium) support white label reporting and more keyword and activity coverage, for agencies of increasing size.

Standard

Medium

Large

Premium

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Core features related to search engine optimization

Keyword analysis

The tool analyzes the content of your site to help discover the right keywords.

Backlink management

The tool tracks existing backlinks, measures their impact on search rankings, alerts you of new backlinks, and helps surface backlink opportunities.

SERP ranking tracking

The tool tracks your website’s position in search engine results pages (SERPs) for keywords, over time.

Page grader

The tool scores each page of your website for SEO.

Competitive analysis

The tool analyzes your website’s position in comparison to competitive websites in areas such as backlinks, SERP position, etc.

Site audit / diagnostics

The tool crawls your website’s pages to discover potential issues search engine crawlers might have with your website.

Site recommendations

The tool recommends site structure improvements and other tasks to help with SEO.

Task management

Users can track and manage the tasks associated with SEO.

SEO Channels

Features related to optimizing your website for specific channels

Local SEO

The tool helps optimize your website for local searches.

Social SEO

The tool tracks social mentions and backlinks and their impact on SEO.

Mobile SEO

The tool helps optimize your website for searches done on mobile devices.

Global SEO

The tool integrates with non-U.S.-based search engines and works in multiple languages.

SEO Platform & Account Management

Features related to scalability and integration of the SEO platform

Multi-domain support

For SEO agencies, the tool allows users to track multiple domains in one instance.

Integration with web analytics tools

The tool integrates with web analytics tools such as Google Analytics and Adobe Analytics (SiteCatalyst).

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