About TrustRadius Scoring
Score 8.9 out of 100


Recent Reviews

Popular Features

View all 13 features

Keyword analysis (9)


SERP ranking tracking (9)


Site audit / diagnostics (9)


Competitive analysis (9)


Reviewer Pros & Cons

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Video Reviews

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  • $69 per userOptional
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  • Premium Consulting / Integration Services

Features Scorecard



SEO Channels


SEO Platform & Account Management


Product Details

What is Serpstat?

Serpstat is a platform to manage online visibility. It is for companies that are interested in ranking and business online presence. Serpstat has an arsenal of 30+ tools for:

• Competitor Intelligence. Identify and analyze market players
• Content Marketing. Analyze & Create — locate high-quality and ranking content
• Full cycle SEO Management. Tools to get on Google top
• Market Intelligence and Analytics. To explore a business's niche and world best practice used by market leaders
• Advertising and Paid Search Intelligence.

Serpstat Features

SEO Features

  • Supported: Keyword analysis
  • Supported: Backlink management
  • Supported: SERP ranking tracking
  • Supported: Page grader
  • Supported: Competitive analysis
  • Supported: Site audit / diagnostics
  • Supported: Site recommendations
  • Supported: Task management

SEO Channels Features

  • Supported: Local SEO
  • Supported: Social SEO
  • Supported: Mobile SEO
  • Supported: Global SEO

SEO Platform & Account Management Features

  • Supported: Multi-domain support
  • Supported: Integration with web analytics tools

Additional Features

  • Supported: In-depth URL Analysis
  • Supported: SERP Historical Data
  • Supported: Keywords Grouping by tags
  • Supported: Tree View Keywords Distribution

Serpstat Screenshots

Unique Research of SERP with advance analyticsSersptat stores all top 100 search results for tracked keywords for everFollow visibility and keyword trends with SerpstatUnique Page vs. Page comparison in organic and paid keywordsSersptat Overview

Serpstat Videos

Serpstat – SEO platform for professionals

Watch Serpstat use cases with video tutorials

Serpstat Integrations

Serpstat Competitors

Serpstat Customer Size Distribution

Small Businesses (1-50 employees)4%
Mid-Size Companies (51-500 employees)1%
Enterprises (more than 500 employees)3%

Serpstat Technical Details

Deployment TypesSaaS
Operating SystemsUnspecified
Mobile ApplicationNo
Supported CountriesGlobal Rank Tracker, Google - US, UK, Canada, Australia, South Africa, Ukraine, Bulgaria, Russia, Lithuania, Latvia, Kazakhstan, Belarus; Yandex - Moskow, St. Petersburg, Ukraine
Supported LanguagesEnglish, Russian, Ukrainian, Bulgarian


View all alternatives

Frequently Asked Questions

What are Serpstat's top competitors?

Semrush, Ahrefs, and Moz Pro are common alternatives for Serpstat.

What is Serpstat's best feature?

Reviewers rate Keyword analysis and Multi-domain support highest, with a score of 10.

Who uses Serpstat?

The most common users of Serpstat are from Small Businesses (1-50 employees) and the Marketing & Advertising industry.

Reviews and Ratings




(1-9 of 9)
Companies can't remove reviews or game the system. Here's why
Drew Harrison | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
  • Serpstat has helped us uncover dozens of low-competition, decent-volume keywords that we've been able to rank for to drive traffic--we easily doubled organic traffic volume over six months after getting started with Serpstat.
  • Serpstat has allowed us to uncover competitors' backlink strategies, which have helped us with our own backlinking for a fraction of the cost of Ahrefs and similar - hard to tell ROI. Still, rankings have improved, and we've saved on the monthly expenses.
Gary Shouldis | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
  • We had a positive ROI with Serpstat in under a month. The time it saved us with website audits and the ability to cancel other monthly subscriptions, and redundant SEO tools, was a huge positive for us.
  • We save dozens of hours a month with SEO research by being able to use a single app for the majority of our SEO work where we used to have to jump back and forth between several different tools.
  • We've been able to offer prospective clients a free website audit as a lead-in for our marketing services. Serpstat has made it fast, easy and inexpensive to offer this valuable service.
Sam Lepak | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
  • Considering we purchased a lifetime subscription with Serpstat from AppSumo, we've definitely gotten our moneys-worth in the first few hours of using it.
  • Serpstat has made a huge difference in our paid media spend by helping us focusing on keywords that have a high amount of traffic and not wasting marketing resources on building campaigns that do not.
  • We've also saved a ton of money and time with their broken link audit. Rather than scouring the web for articles where we are featured in, Serpstat pulled all the broken links and their URLs and we were able to fix 80% of them in a matter of a few days.