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Serpwatch has proven to be a useful tool for users with multiple websites and a large number of indexed keywords. Users appreciate the …
Starting at $29 per year
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What is Serpwatch?
Serpwatch is a comprehensive SEO tool designed to assist businesses in monitoring and optimizing their search engine rankings. According to the vendor, Serpwatch provides accurate and verifiable data on keyword performance, allowing users to track their website's ranking on various search engines, including...
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$29
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per year
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Product Details
- About
- Tech Details
What is Serpwatch?
Serpwatch is a comprehensive SEO tool designed to assist businesses in monitoring and optimizing their search engine rankings. According to the vendor, Serpwatch provides accurate and verifiable data on keyword performance, allowing users to track their website's ranking on various search engines, including Google, Bing, Yahoo, and Yandex. The software offers features such as:
Keyword Rank Tracking: According to the vendor, Serpwatch allows users to track the rankings of their keywords in search engine results pages (SERPs), monitor website visibility and performance in organic search, and analyze keyword movements and trends over time.
Competitor Analysis: Serpwatch claims to provide the ability to compare website rankings with competitors, identify top competitors in the SERPs, and analyze competitor strategies to adapt SEO approaches accordingly.
SERP Features Tracking: The vendor states that Serpwatch enables users to monitor and track the appearance of SERP features such as featured snippets, knowledge panels, and local packs. The software is said to help understand the impact of these features on website visibility and click-through rates, and optimize content to target and appear in relevant SERP features.
Keyword Research: According to the vendor, Serpwatch offers tools to find new keywords and search terms related to users' industries or niches. The software claims to help discover keyword opportunities with high search volume and low competition, and optimize content strategies based on keyword research insights.
Backlink Analysis: Serpwatch is said to provide the ability to analyze a website's backlink profile, monitor the quality and quantity of backlinks, identify new backlink opportunities, and improve website authority and credibility through effective link building.
Search Analytics: According to the vendor, Serpwatch offers insights into a website's organic search traffic and performance, including tracking the number of organic impressions, clicks, and click-through rates (CTRs). Users can reportedly identify the keywords that drive the most traffic to their website.
Customizable Reports: Serpwatch claims to allow users to generate customized reports with the data and metrics that matter most to them. The software is said to provide the ability to share reports with clients or stakeholders to showcase SEO performance, and schedule automated report delivery for regular updates.
Notifications and Alerts: According to the vendor, Serpwatch provides real-time notifications and alerts for significant changes in keyword rankings. Users can stay informed about important SEO updates and algorithm changes, and take immediate action to address any negative ranking movements.
API Integration: Serpwatch claims to offer API integration with other tools and platforms, allowing users to streamline workflows and automate data exchange between systems, enhancing SEO processes.
Mobile and Local Rank Tracking: The vendor states that Serpwatch allows users to track keyword rankings specific to mobile search and local search results. The software is said to help monitor website visibility and performance on mobile devices and in local markets, optimizing SEO strategies for mobile and local search intent.
Serpwatch Features
- Supported: Alerts/Notifications
- Supported: Competitive Analysis
- Supported: Dashboard
- Supported: Google Analytics Integration
- Supported: Keyword Rank Tracking
- Supported: Keyword Research Tools
- Supported: Mobile Keywords
Serpwatch Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Web-Based |
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TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
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Serpwatch has proven to be a useful tool for users with multiple websites and a large number of indexed keywords. Users appreciate the platform's ability to manage their important keywords and provide reliable data without the need for manual checking. The ease of setting up different projects and adding new keywords, as well as adjusting search engine tracking and frequency, adds to the convenience of using Serpwatch. The comprehensive dashboard offers users a holistic view of their rankings, while daily email notifications highlight any significant changes in SERPs.
While some users have encountered issues with the platform, such as slow loading and inconsistent updates, others have found the rank tracking features of Serpwatch to be satisfactory. The ability to track keywords across search engines like Google, Yahoo, and Bing has been particularly valuable for driving organic traffic to websites. For those who focus on keyword tracking and strategy planning, Serpwatch has proven to be an effective tool for identifying high-volume keywords.
Despite some drawbacks reported by customers, Serpwatch has garnered praise for its reliability and the responsiveness of its support team. Agencies and clients find features like competitor tracking, local tracking, and customizable frequency of ranking updates to be particularly useful. The transparency of Serpwatch's ranking verification process is also appreciated as it provides reassurance to both users and their clients.
Overall, Serpwatch fulfills its intended purpose for many users, offering them a reliable solution for managing keywords, tracking rankings across search engines, and gaining insights for optimizing their website's organic performance.
Effective keyword tracking and research: Many users have found the keyword rank tracking and keyword research tools in Serpwatch to be highly effective for their SEO marketing work. They appreciate the accuracy of the keyword tracking, which is considered a valuable aspect compared to open-source trackers.
Convenient and time-saving features: Users appreciate that the features in Serpwatch are easy to set up and work well, making it convenient for them to use. They love the daily automated emails from Serpwatch, as it saves them from having to log in frequently. The ability to configure update frequencies and receive alerts for major position changes is also praised by users.
User-friendly interface: The user interface of Serpwatch is often described as clean, modern, and easy to use. Users find the process of setting up Serpwatch quick and easy, both in entering keywords and their website information. The user experience and interface are praised for being intuitive and easy to understand.
Slow and unresponsive user interface: Several users have mentioned that they have experienced a slow and unresponsive user interface when navigating through multiple projects in Serpwatch. They feel that the app could benefit from optimization to improve its performance.
Inaccurate keyword forecasts: There are reports of inconsistencies in the keyword calculator, with some users stating that they have encountered inaccurate forecasts for their projects. This has led to confusion and unreliable data, impacting the effectiveness of their SEO strategies.
Lack of support and thread tracking: Users have expressed frustration with the lack of support provided by Serpwatch. Additionally, they have found it difficult to track previously started support threads, which hinders their ability to effectively resolve issues and seek assistance when needed.