TrustRadius: an HG Insights company

What is &shift?

&shift is a Marketing Automation platform designed to automate tasks and deliver personalized content for marketing, communications, and HR teams. It is suitable for businesses of all sizes, from small businesses to large enterprises, and is utilized by professionals in marketing, communications, HR departments, event management teams, and the pharmaceutical industry.

Key Features

Privacy By Design: According to the vendor, &shift is designed with privacy in mind, ensuring that user data is not tracked and personal information is not collected or shared at an individual level.

Engaging Content: &shift provides an intuitive drag and drop content builder that enables users to create professional and captivating emails and forms quickly and easily.

Automated Campaigns: Users can automate repetitive tasks, allowing for customized user experiences through personalized campaigns, as claimed by the vendor.

Performance Analysis: &shift offers performance analytics to help users continuously improve their campaigns and content. Users can measure their performance on specific regions or business units, according to the vendor.

&shift Automation Editor: The Automation Editor allows users to create communication automations with a visual drag and drop interface. It provides pre-built communication actions and decisions to efficiently model organizational processes, as stated by the vendor.

&shift Creator Studio: The Creator Studio provides a comprehensive toolset for creating professional content, including emails, forms, pages, and media. Users can easily create and customize content templates and optimize them for desktop and mobile, according to the vendor.

&shift Insights: According to the vendor, &shift Insights enables users to measure the impact of their digital communication across multiple channels. It provides real-time data, advanced filtering options, and the ability to export analytics.

Categories & Use Cases