#1 most frequent
United States of America
55.3%1,628 installations of 2,942
What is Shopify Plus?
Shopify Plus is an eCommerce solution built for enterprise-level companies that enables them to sell online and offline across social channels like Facebook , Pinterest, and marketplaces like Amazon and eBay.
Categories & Use Cases
Media
1 / 4
Screenshot of The home screen of your Shopify admin, including proactive home cards and reporting and live view insights.
Top Performing Features
Checkout user experience
Easy for customers to view shopping cart and checkout; maintains a consistent, trusted look & feel.
Category average: 7.8
Product catalog & listings
Products are easy to browse; listings include descriptions, photos, 360-degree views, and/or videos.
Category average: 8.2
CMS
Beyond product catalog, includes basic content creation and management features such as blogging capabilities.
Category average: 7.1
Areas for Improvement
Custom functionality
Users are able to customize the functionality of their eCommerce operation with custom code or add-ons.
Category average: 7.7
Shipping
Includes tools or integrations for order fulfillment of physical products.
Category average: 7.7
Product variations
Products with variations or configurable options are easy to list and easy to browse.
Category average: 7.5
Who Buys & Uses Shopify Plus
#2 most frequent
India
8.1%239 installations of 2,942
#3 most frequent
United Kingdom of Great Britain and Northern Ireland
7.5%220 installations of 2,942
Pros
- Advanced reporting and analytics features
- Scalability and uptime reliability for high traffic
- Extensive customization for checkout processes
Cons
- Dependency on third-party apps for core features (e.g., subscriptions, loyalty)
- Pricing structure and transaction fees without Shopify Payments
- Limited advanced discounting capabilities (e.g., stacking promotions)
Shopify Plus Good Value for Money
Use Cases and Deployment Scope
Shopify is great for small to medium size enterprise who can control the visual identity of their site. Shopify starts being costly when you try to customize the template. Nevertheless Shopify Plus has accelerated their transformation into enterprise level capabilities. The number of new features released over the past 12 months has been impressive. Shopify Plus offers the best cost effective way to launch and operate websites. Shopify Plus offers more features in North America than in some of the other regions. The main weakness is in the Shopify lack of native App solution and the lack of regional payment gateway and logistics partners in some of the other regions outside of USA and Canada.
Pros
- CMS
- CATALOG
- APP MARKETPLACE ECOSYSTEM
- MULTI SITES
Cons
- OMS
- LAST MILE INTEGRATION
- CLIENT SUPPORT
- PAYMENT GATEWAY INTEGRATION
Return on Investment
- Cost effective
- Quick development
- Low manpower
Usability
Alternatives Considered
Akeneo, Bynder, Kibo eCommerce, BigCommerce, Adobe Commerce, Spryker Cloud Commerce OS, commercetools, inriver PIM, Bloomreach - The Agentic Platform for Personalization and Algolia
Other Software Used
Kibo eCommerce, BigCommerce, Adobe Commerce
Shopify Plus is the Perfect Fit For Our Business.
Use Cases and Deployment Scope
Shopify Plus is specifically built for e-commerce businesses like CVG. It offers a lot of customization, automation, and integrates seamlessly with our WMS. It helps maintain our product catalog, customer accounts, and storefront all in one place. It allows us to sell directly on our website and also on our social media platforms. It syncs with our WMS directly, so that all orders are synced, picked, packed, and shipped without any manual input. Shopify Flow is something that we use a lot in order to automate tasks like fraud checks, back-in-stock alerts, order tagging, or notifying the warehouse about VIP customers. It also provides access to advanced reporting, enabling us to analyze sales, performance, and trends in customer behavior.
Pros
- Syncs directly with ShipBob WMS.
- Shopify Scripts and the Script Editors allows us to tailor our checkout screen.
- Gives us advanced sales reporting, showing trends, performance, year to year, and even projections.
- Scalable for high volume, handles spikes in traffic without downtime.
Cons
- Transaction fees if you don't use Shopify payments.
- Running multiple brands or regions requires creating separate stores rather than having a true multi-storefront environment.
- A lot of features require third-party apps (subscriptions, advanced search, loyalty programs for example).
- International taxes and compliance tools require additional apps and some manual setup.
Return on Investment
- Definitely makes selling on multiple platforms easy, saving us time and effort.
- Keeps all of our business in one place, saving us money on other apps to manage each aspect.
- Automatically flags potential fraudulent orders, preventing us from accidentally shipping to a scam.
- During our busiest months, we don't see any slowdowns, which allows us to go full throttle with all ads and marketing without worrying about whether or not the software can handle it.
Usability
Other Software Used
ShipBob, Slack, Microsoft Teams, monday.com
Scalable and Reliable Ecommerce for Merchants
Use Cases and Deployment Scope
We are a Shopify Plus Partner Agency. So we use Shopify Plus Daily in order to deliver advanced ecommerce sites, and custom functionality. It is our clients' primary CMS used in their organisations, and we develop and build on top of it. There are lots of functionalities that we use, and we code primarily in Liquid and Javascript.
Pros
- Checkout Customisations
- Secure Checkout
- Uptime
- Product investment - Shopify Plus are constantly innovating and improving the platform
- Third party apps
- Reliable base themes
Cons
- Support - sometimes support lead times are slower than we'd like
- More advanced Bundling functions
- More advanced discounting functions
- More advanced Subscription functions
- Better support of payments in Qatar regions
Return on Investment
- Able to scale merchants' sites fast
- Able to provide scalable technical foundation
- Able to offer consistent Frontend Design
- Able to increase clients' revenue YoY
Usability
Alternatives Considered
WooCommerce and Adobe Commerce
Other Software Used
WooCommerce, WooCommerce Subscriptions, Adobe Commerce
Shopify Plus-Thoughts and Suggestions
Use Cases and Deployment Scope
I use Shopify Plus for the website of my brand- [...]. It;s not solving a business problem, but rather opening up a new channel for online sales directly through our website. I use Shopify Plus for all the content that goes into our websites. All the pages (PDPs, LPs, HPs).
Pros
- Intuitive to edit content on pages without requiring a lot of coding.
- Easy to setup discounts.
- Easy to manage product information that will be displayed on the product page.
- Easy to read the analytics and build reporting.
Cons
- Allow discounts to stack on top of each other when needed.
- Allow more personalization of content for specific customer groups without requiring backend coding.
- Be less app based and have more internal features. Refer to stacking discounts example above.
Return on Investment
- Positive impact with sales. Easly changing the price of a product to attract more customers leading to a higher conversion.
- Budles. Being able to create a bundle at a special price to attract customers and sell more than one product also provided positive ROI.
- Not negative but not as good as we would expect for a ROI will be on shipping costs. Because we rely on an app that costs us to apply the shipping costs we need (eg. cost per unit of product added rather than a flat rate costs) our ROI isn't as we expected on shipping.
Usability
Alternatives Considered
Salesforce Commerce Cloud and Adobe Commerce
Other Software Used
Salesforce Commerce Cloud, Google Analytics, Semrush, Atlassian Jira
Shopify Plus Simplifies Processes
Use Cases and Deployment Scope
We use Shopify Plus as the primary platform for our online store, seamlessly integrated with our ERP system, Acumatica. This connection allows us to automatically manage orders, synchronize inventory, and update product listings in real time. Shopify Plus provides a reliable, scalable solution for processing both B2C and B2B transactions while maintaining brand consistency across multiple sales channels. The integration with Acumatica eliminates manual data entry, reduces fulfillment errors, and ensures accurate stock visibility company-wide.
Pros
- Online order management
- Website design flexibility
- Inventory listing management
Cons
- Shipping terms management
- More product variants
- Better reporting functions
Return on Investment
- 60% reduction in manual staff order management tasks
- 30% increase in online store visibility
- 25% increase in online sales within the first 3 months
Usability
Alternatives Considered
WooCommerce, nopCommerce and Square for Retail
Other Software Used
Acumatica, Salesforce CMS, Klaviyo
