August 28, 2019
Score 8 out of 10
Read Gabriela Band's full review
Pros and Cons
- Great QPS control. You are able to control your infrastructure costs while also receiving inventory that interests you.
- Very good support team, fast to answer any questions about the product.
- Exclusive reach. We have found that most of Smaato's audience can not be found on other SSPs.
- Inventory can be a bit pricey in competitive markets like the US.
- Reporting dashboard is limited, needs work.
- They don't offer a lof of transparency about margins over media cost.