Increase your reached inventory!
SmartAds DSP is being used as an alternative to other traditional DSPs and exchanges we have been using. They have a lot of inventory, …
Overview
What is SmartyAds DSP?
SmartyAds DSP is a demand-side platform for ad serving.
Recent Reviews
Product Details
- About
- Competitors
- Tech Details
What is SmartyAds DSP?
SmartyAds DSP is a demand-side platform for ad serving.
SmartyAds DSP Screenshots
SmartyAds DSP Competitors
SmartyAds DSP Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
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Reviews and Ratings
(5)Reviews
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April 19, 2021
Increase your reached inventory!
SmartAds DSP is being used as an alternative to other traditional DSPs and exchanges we have been using. They have a lot of inventory, particularly in APAC and the CIS countries. We have worked with them and gotten mixed results, with a lot of traffic but not a lot of quality.
- Lot of inventory
- Easy to use UI
- Support team is not very good.
- Not a lot of direct traffic, mostly reseller traffic.
- More inventory, more spend, ore budget, better ROI.
- Fraud issues and refunds, decreasing ROI.
SmartyAds is more related to Cheetah than to MoPub or Smaato because these last two put a lot of focus on having direct unfiltered access to the publishers. At the same time, Cheetah and SmartyAds are mostly resellers. I believe that if you need a vast amount of traffic, you can use them, but you need to ix in some direct publishers to improve the quality of the campaigns.
January 10, 2020
A great all-around DSP
SmartyAds DSP is used as an alternative to the traditional array of DSPs we use for our campaigns. Its quite easy to use and the platform is very user-friendly so there is no time wasted, and campaigns can be uploaded fast. Since SmartyAds has a quite different supply portfolio than the regular DSPs, it adds variety to our usual traffic sources.
- Easy-to-use, friendly interface.
- Interesting integrations.
- Limited bidding options. CPA bidding does not work well.
- Support team isn't very good.
- Healthy margin, increasing ROI.
- Inventory a bit expensive, increasing cost and decreasing ROI.
MoPub is more focused and tries to reach a more typical inventory. SmartyAds DSP covers the different consumer touchpoints across various formats and works on providing different inventory sources to differentiate from traditional DSPs. They copy the look and feel of traditional platforms, but they need to develop more their reporting tools.