TrustRadius
The SnapApp Interactive Content Marketing platform is as simple as PowerPoint (™) in your browser - the powerful, easy-to-use drag-and-drop interface gives you the flexibility to create distinctive, on-brand custom content experiences faster than ever before. SnapApp features templates, asset libraries, design tools, and global account settings to speed your time-to-market while allowing for complete brand control.https://dudodiprj2sv7.cloudfront.net/product-logos/NE/gH/GXNL18VHFWC4.JPEGSnapApp Accessible to the Basic UserSnapApp is being used by our organization to create interactive content, primarily quizzes. It addresses our need for relevant & refreshed assets, without requiring a lot of technical know-how. It is only used by our Marketing department to align with current & future campaigns.,SnapApp's platform is relatively user-friendly with customization options that are tailored to each 'type' of content. It's difficult to break or alter something that will negatively affect your asset. There are infinite possibilities for branding including options to upload your own buttons, logos, graphics and choose your own colors to align with unique brand standards. It's fairly easy for new users (with a minimum level of technical knowledge) to pick up the skills needed to create a basic SnapApp.,It can be frustrating at times to have to custom code basic text edits such as italics, text colour, bold and underline. Text formatting should be part of the basic editor available to all users. It can be difficult to locate tutorials or guides on how to create well-functioning and attractive SnapApps. That being said, their support team has always been responsive & helpful but sometimes it's nice to not have to reach out to their offices for an answer. It would be great to have more shapes & graphics available within SnapApp. Canva (another online tool for graphic design) does a good job of making a wide range of graphics available (both paid & free) - this would be valuable for SnapApp users as well. It would be beneficial to be able to set a brand standard on specific SnapApp's (i.e. font, colours, button style) to ensure there aren't any discrepancies from slide to slide. A double-click text editor would be an improvement on the current click-to-edit feature.,7,It has allowed us to create numerous evergreen assets that can be leveraged for future campaigns. Interactivity has allowed us to present our existing content in a new & exciting way.,Canva,Hootsuite ProCool App to Create Interactive ContentSnapApp is being used in the marketing department and with the CSR (Corp Social Responsibility) Committee in the company. We use it for a variety of applications such as quizzes, interactive presentations, dynamic PPC pages and voting.,SnapApp is relatively easy to use The account management and customer success teams are good at staying in touch and encouraging us to use SnapApp in new and different ways Integrates well with our other marketing systems (MAP, CMS),The newly added video functionality is great but would love to have it more interactive,8,It's hard to quantify the ROI of SnapApp We find that the email that uses a SnapApp quiz is one of the most engaged emails,Ceros,WordPress, Oracle Eloqua, Vidyard, Salesforce Service CloudGreat way to engage your B2B prospects.We use SnapApp on our marketing team as another tool to engage our prospects online.,Gets prospects engaged. Pretty easy to set up. Very different experience for the audience compared to just reading content.,Could be easier to add and edit creative elements. I'd like the apps to be a bit cleaner, prettier.,9,SnapApp has really boosted lead generation in channels where we've struggled e.g. our company blog, owned (not paid) social media, etc. It allows us to create engaging experiences for our prospects that aren't really available through other means.,9Fun, but not worth it in the endWe used SnapApp for about one year within the marketing department, specifically the content creation and integrated marketing teams. We wanted to use this as a fun, engaging way to gather data from our prospects and customers to help us provide more targeted content for them. We had been told that Eloqua could integrate with SnapApp, and therefore we were positive about our use with email marketing and SnapApp.,SnapApp is great at providing a variety of ways to ask questions in its surveys. You are not limited to multiple choice or free-form text boxes. There are also radio options, drop-down menus, and more in a myriad of layouts. SnapApp is great at onboarding new clients. We had a very good training experience in the beginning. SnapApp provides your quiz data in a succinct and helpful manner. The numbers and charts are easy to understand and don't require training in analytics.,SnapApp had told us that we could integrate it with Eloqua. Later, we found out that this costs extra to do if you don't have the most recent version of Eloqua. It would have been nice to know this ahead of time, and this severely limited our use of SnapApp. SnapApp could also benefit from more design options when creating quizzes. They have added more options since we started using SnapApp, but I still think there could be more freedom in design. Specific data can only be captured through a Lead Gen page. Otherwise, your data is aggregated in percents. When you need specific data, one Lead Gen page isn't enough space. There should be an option to have multiple Lead Gen pages.,5,Positively, SnapApp introduced some of our marketing team members to new ways to engage interactively with prospects and customers. SnapApp appeared a bit too much like a cartoon to some of our sales staff, and they did not want to use it as part of their efforts. SnapApp actually did not greatly positively or negatively impact our ROI or any other area.,SurveyMonkey,1
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SnapApp
15 Ratings
Score 7.4 out of 101
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SnapApp Reviews

SnapApp
15 Ratings
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Score 7.4 out of 101
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Reviews (1-4 of 4)
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Sydney Dusselier profile photo
April 26, 2018

User Review: "SnapApp Accessible to the Basic User"

Score 7 out of 10
Vetted Review
Verified User
Review Source
SnapApp is being used by our organization to create interactive content, primarily quizzes. It addresses our need for relevant & refreshed assets, without requiring a lot of technical know-how. It is only used by our Marketing department to align with current & future campaigns.
  • SnapApp's platform is relatively user-friendly with customization options that are tailored to each 'type' of content. It's difficult to break or alter something that will negatively affect your asset.
  • There are infinite possibilities for branding including options to upload your own buttons, logos, graphics and choose your own colors to align with unique brand standards.
  • It's fairly easy for new users (with a minimum level of technical knowledge) to pick up the skills needed to create a basic SnapApp.
  • It can be frustrating at times to have to custom code basic text edits such as italics, text colour, bold and underline. Text formatting should be part of the basic editor available to all users.
  • It can be difficult to locate tutorials or guides on how to create well-functioning and attractive SnapApps. That being said, their support team has always been responsive & helpful but sometimes it's nice to not have to reach out to their offices for an answer.
  • It would be great to have more shapes & graphics available within SnapApp. Canva (another online tool for graphic design) does a good job of making a wide range of graphics available (both paid & free) - this would be valuable for SnapApp users as well.
  • It would be beneficial to be able to set a brand standard on specific SnapApp's (i.e. font, colours, button style) to ensure there aren't any discrepancies from slide to slide.
  • A double-click text editor would be an improvement on the current click-to-edit feature.
SnapApp is great for creating interactive content on a timeline & budget. Without access to graphic designers and/or coding knowledge, one's ability to leverage the full capabilities of the service is limited. I have seen some fantastic custom SnapApp's that clearly required a lot of prior knowledge.
Read Sydney Dusselier's full review
No photo available
October 06, 2017

SnapApp Review: "Cool App to Create Interactive Content"

Score 8 out of 10
Vetted Review
Verified User
Review Source
SnapApp is being used in the marketing department and with the CSR (Corp Social Responsibility) Committee in the company. We use it for a variety of applications such as quizzes, interactive presentations, dynamic PPC pages and voting.
  • SnapApp is relatively easy to use
  • The account management and customer success teams are good at staying in touch and encouraging us to use SnapApp in new and different ways
  • Integrates well with our other marketing systems (MAP, CMS)
  • The newly added video functionality is great but would love to have it more interactive
We use SnapApp in our drip nurture email program and for a PPC landing page. We are experimenting with other applications such as internal voting on charities to make donations and industry specific marketing campaigns.
Read this authenticated review
Pete Schott profile photo
April 17, 2014

SnapApp Review: "Great way to engage your B2B prospects."

Score 9 out of 10
Vetted Review
Verified User
Review Source
We use SnapApp on our marketing team as another tool to engage our prospects online.
  • Gets prospects engaged.
  • Pretty easy to set up.
  • Very different experience for the audience compared to just reading content.
  • Could be easier to add and edit creative elements.
  • I'd like the apps to be a bit cleaner, prettier.
If you produce a lot of marketing content, SnapApp is a great way to repurpose it and extend the value of your content-investments. If you do not, SnapApp may not be for you.
Read Pete Schott's full review
No photo available
April 04, 2014

SnapApp Review: "Fun, but not worth it in the end"

Score 5 out of 10
Vetted Review
Verified User
Review Source
We used SnapApp for about one year within the marketing department, specifically the content creation and integrated marketing teams. We wanted to use this as a fun, engaging way to gather data from our prospects and customers to help us provide more targeted content for them. We had been told that Eloqua could integrate with SnapApp, and therefore we were positive about our use with email marketing and SnapApp.
  • SnapApp is great at providing a variety of ways to ask questions in its surveys. You are not limited to multiple choice or free-form text boxes. There are also radio options, drop-down menus, and more in a myriad of layouts.
  • SnapApp is great at onboarding new clients. We had a very good training experience in the beginning.
  • SnapApp provides your quiz data in a succinct and helpful manner. The numbers and charts are easy to understand and don't require training in analytics.
  • SnapApp had told us that we could integrate it with Eloqua. Later, we found out that this costs extra to do if you don't have the most recent version of Eloqua. It would have been nice to know this ahead of time, and this severely limited our use of SnapApp.
  • SnapApp could also benefit from more design options when creating quizzes. They have added more options since we started using SnapApp, but I still think there could be more freedom in design.
  • Specific data can only be captured through a Lead Gen page. Otherwise, your data is aggregated in percents. When you need specific data, one Lead Gen page isn't enough space. There should be an option to have multiple Lead Gen pages.
I feel that SnapApp is best suited for smaller companies or for the PR departments of any larger companies. Our PR department was already utilizing their own methods of engagement, and they did not opt to use SnapApp in our social media channels. I think SnapApp is better used in these channels, rather than for email marketing data collection purposes.
Read this authenticated review

Feature Scorecard Summary

Ideation (2)
7.2
Content hub (2)
6.5
Forms / Gated content (2)
7.8
Embedded CTAs (2)
7.8
Content distribution (2)
7.4
Content performance analytics (1)
6.4

About SnapApp

The SnapApp Interactive Content Marketing platform is as simple as PowerPoint (™) in your browser - the powerful, easy-to-use drag-and-drop interface gives you the flexibility to create distinctive, on-brand custom content experiences faster than ever before. SnapApp features templates, asset libraries, design tools, and global account settings to speed your time-to-market while allowing for complete brand control.
Categories:  Content Marketing

SnapApp Features

Content Creation Features
Has featureIdeation
Does not have featureApproval workflows
Does not have featureContent collaboration
Does not have featureContent calendar
Does not have featureNetwork for content licensing/production
Does not have featurePayment/Resource management
Content Publishing Features
Has featureContent hub
Has featureForms / Gated content
Has featureEmbedded CTAs
Has featureContent distribution
Does not have featureContent promotion
Does not have featureContent automation
Content Reporting & Analytics Features
Does not have featureAudience profiling and targeting
Does not have featureClosed-loop tracking and reporting
Has featureContent performance analytics
Does not have featureCampaign optimization dashboard
Does not have featureCompetitive analytics
Does not have featureContent production analytics
Has featurePage-level engagement analytics

SnapApp Screenshots

SnapApp Integrations

SnapApp Competitors

SnapApp Support Options

 Free VersionPaid Version
Live Chat
Email
Social Media
Phone
Video Tutorials / Webinar

SnapApp Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:No