SocialTracker

SocialTracker is a tool designed to track the social media performance of influencers and brands. According to the vendor, it is suitable for small, medium, and large companies across various professions and industries, including marketing professionals, social media managers, advertising agencies, influencers, and brands.

Key Features

Track Social Media performance: According to the vendor, SocialTracker allows users to monitor the performance of any social media profile, whether it's a competitor, client, or their own account. Users can gain insights on key metrics such as followers, views, and posts by entering a username.

Interactive Social Media analytics reports: Users can access interactive reports to analyze the performance of any profile over time. These reports provide insights into trends, patterns, and changes in metrics, helping users understand the impact of their social media efforts. The vendor claims that the reports are designed to facilitate data-driven decision-making.

Save time on reporting: The vendor states that SocialTracker eliminates the need for manual updates as all reports are updated daily. This feature allows users to focus more on their business instead of spending time compiling and analyzing data. Additionally, reports can be downloaded as PDF files, making it easy to share them with stakeholders.

Benchmark performance: According to the vendor, SocialTracker enables users to compare the performance of any profile to similar social media accounts. Users can assess the authenticity of audience reach to identify the effectiveness of influencer and brand engagement. They can also measure the impact of their own social media accounts and identify areas for improvement.

Try searching for popular profiles: Users can test the functionality of SocialTracker by searching for popular profiles such as @beyonce, @elonmusk, or @apple. According to the vendor, this feature provides users with a glimpse of how the tool works.

Measure performance: SocialTracker allows users to gain instant insights on any profile's performance, enabling them to track progress and identify areas of growth. Users can monitor competitors to stay informed about their social media strategies and performance. They can also keep an eye on their own accounts to ensure their social media efforts are effective.

All analytics in one place: According to the vendor, SocialTracker provides users with access to all their social media analytics in one centralized platform. Users can easily view and compare data from multiple platforms such as Instagram, Twitter, Twitch, YouTube, and TikTok without having to switch between different analytics tools.

Curious how it looks? Check example reports: Users can explore example reports to get a visual understanding of how the analytics reports are presented. The layout, design, and format of the reports can be assessed to determine if they align with users' needs.

Who is SocialTracker for?: According to the vendor, SocialTracker is suitable for brands, agencies, influencers, and advertisers. Brands can track and analyze the performance of their social media accounts, while agencies can monitor and benchmark the performance of their clients' social media profiles. Influencers can gain insights into their own social media impact and engagement, and advertisers can evaluate the effectiveness of influencer and brand partnerships.