Sojern RevDirect Reviews

2 Ratings
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Score 10.0 out of 100

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Lauren Ericksen | TrustRadius Reviewer
January 10, 2020

A Great Way To Drive Direct Bookings

Score 10 out of 10
Vetted Review
Verified User
Review Source
My company builds and tracks websites for hospitality companies, so Sojern allows us to collect data and use it to adjust content accordingly in order to drive more bookings. The company as a whole has access to Sojern and the only problems I have seen is that those who are not in my department have a difficult time assessing the data collected. Sojern allows us to learn more about traveler profiles so we can better optimize our websites to suit their needs.
  • Drives booking to our websites.
  • Helps us to better understand traveler profiles.
  • For those who don't analyze data on a daily basis it would be beneficial to have simple descriptions of the collected data.
Sojern is well suited for those who are measuring ROI and are looking to have more direct bookings to the website. Google has made it increasingly more difficult to book directly on a website. I believe it takes about three clicks to get to a website through Google listings and Sojern has made it easier for us to make our websites more visible in rankings. The same goes for OTAs, with Sojern we have a better means of combating pesky OTAs.
Read Lauren Ericksen's full review

Sojern RevDirect Scorecard Summary

Feature Scorecard Summary

Ad campaign creation (1)
8
Ad deployment (1)
8
Display advertising (1)
8
Ad display and retargeting segmentation (1)
9
Ad dashboards (1)
10
Ad performance reports (1)
10

About Sojern RevDirect

Sojern’s RevDirect™is a risk-free, pay-for-performance direct demand marketing solution for independent hotel marketers. Engaging with prospective guests as they quickly navigate across websites, digital channels, and devices to plan and book their travel is an increasingly complex challenge, which Sojern is aiming to solve with its RevDirect solution.

You can customize your display campaign to include Facebook, Instagram, Search, and more, and place your property in front of in-market travelers throughout their entire path to booking. Sojern only receives a commision once a guest has booked on your property website and fulfills their stay.


According to the vendor, key benefits & features include:


  • Increase Direct Bookings: Reach in-market travelers with an always-on campaign, building your brand and generating direct demand

  • Pay for Performance Model: With no upfront costs, you only pay a commission once the traveler has completed their stay.

  • Multi-Channel Advertising: Add Facebook, Instagram, Search, and more to Display, for greater reach and transparency across channels.

  • Real-Time Reporting & Insights: Access an easy to understand dashboard for campaign performance, self-service reconciliation, and actionable audience, market, and performance insights.

Sojern RevDirect Features

Ad Campaigns Features

Has featureAd campaign creation
Has featureAd deployment
Has featureDisplay advertising
Has featureAd display and retargeting segmentation

Ad Reporting & Analytics Features

Has featureAd dashboards
Has featureAd performance reports

Sojern RevDirect Competitors

Adara, Vizlly, Fuel Marketing

Sojern RevDirect Pricing

  • Has featureFree Trial Available?Yes
  • Does not have featureFree or Freemium Version Available?No
  • Does not have featurePremium Consulting/Integration Services Available?No
  • Entry-level set up fee?No

Sojern RevDirect Support Options

 Free VersionPaid Version
Phone
Email
Video Tutorials / Webinar

Sojern RevDirect Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:No
Supported Languages: English