SpyFu Reviews

79 Ratings
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Score 8.7 out of 100

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Reviews (1-10 of 10)

Chris Romero profile photo
Score 9 out of 10
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Love this tool but would like insights from all 3 major search engines not just Google. I would also like deeper understanding of the placement for local businesses on Google Places/Maps.
Insight into mobile search rankings and best landing pages per industry would also help :) Overall, SpyFu is a necessity for serious search marketers.
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Andrew Henderson profile photo
Score 9 out of 10
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SpyFu is extremely user friendly and provides useful information for my current job. All the info that I need is in one central location and allows me to compare companies current digital marketing efforts to other competitors in their industry. The use of graphs and charts also allow me to present the information to potential clients in a matter that they can understand and appreciate.
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February 24, 2014

SpyFu Review

Score 6 out of 10
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I no longer work within this space but would use it if I were to return within the industry.
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February 11, 2014

SpyFu is a master!

Score 8 out of 10
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SpyFu is very insightful in getting competitor search marketing data, so it's quite indispensable in any search marketing campaign, especially for an ad agency role.
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Feature Scorecard Summary

Keyword analysis (29)
Backlink management (24)
SERP ranking tracking (22)
Page grader (16)
Competitive analysis (28)
Site audit / diagnostics (19)
Site recommendations (16)
Task management (12)
Local SEO (19)
Social SEO (18)
Mobile SEO (18)
Global SEO (19)
Multi-domain support (15)
Integration with web analytics tools (11)

About SpyFu

SpyFu is the eponymous SEO and PPC research platform from the company in Scottsdale, Arizona focused on "spying" on competitors, or basically using their behaviors to refine your own through keyword and content analysis, and backlink poaching. This positional search engine optimization and paid listings management platform touts the ability to lower costs and raise rankings via a Kombat-oriented approach... basically a cute way of saying "it makes comparisons" of how well your site does in niche keyword areas vis-a-vis rival actors in the same or contiguous marketing space.

Published pricing starts at $79 per month with the Basic plan, for Google, Yahoo & Bing research, 6 years of historical access, unlimited access to SpyFu's tools, but somewhat limited access to leads and domain contacts keyword rank tracking. The $139 Professional plan gives full access to UK data and doubles the rank tracking of keywords from 400 to 800, and provides custom branded (white label) reports and API access. the $999 Agency plan gives team access (10 user logins) and unlimited tracking and reporting capabilities.

SpyFu Competitors

SpyFu Technical Details

Operating Systems: Unspecified
Mobile Application:No