SpyFu

SpyFu

Customer Verified
Score 8.2 out of 10
SpyFu

Overview

What is SpyFu?

SpyFu is the eponymous SEO and PPC research platform from the company in Scottsdale, Arizona focused on "spying" on competitors, or basically using their behaviors to refine your own through keyword and content analysis, and backlink poaching. This positional search...
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Recent Reviews

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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 14 features
  • Competitive analysis (50)
    8.9
    89%
  • SERP ranking tracking (43)
    8.0
    80%
  • Keyword analysis (51)
    7.4
    74%
  • Backlink management (39)
    6.2
    62%

Reviewer Pros & Cons

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Video Reviews

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Pricing

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Basic

$39

Cloud
per month

Professional

$79

Cloud
per month

Team

$299

Cloud
per month

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services
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Product Demos

SpyFu Demo and Tutorial
08:01
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Features

SEO

Core features related to search engine optimization

7.3Avg 7.7

SEO Channels

Features related to optimizing your website for specific channels

7.7Avg 7.6

SEO Platform & Account Management

Features related to scalability and integration of the SEO platform

8.4Avg 8.4
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Product Details

What is SpyFu?

SpyFu is the eponymous SEO and PPC research platform from the company in Scottsdale, Arizona focused on "spying" on competitors, or basically using their behaviors to refine your own through keyword and content analysis, and backlink poaching. This positional search engine optimization and paid listings management platform touts the ability to lower costs and raise rankings via a Kombat-oriented approach... basically a cute way of saying "it makes comparisons" of how well your site does in niche keyword areas vis-a-vis rival actors in the same or contiguous marketing space.

Published pricing starts at $79 per month with the Basic plan, for Google, Yahoo & Bing research, 6 years of historical access, unlimited access to SpyFu's tools, but somewhat limited access to leads and domain contacts keyword rank tracking. The $139 Professional plan gives full access to UK data and doubles the rank tracking of keywords from 400 to 800, and provides custom branded (white label) reports and API access. the $999 Agency plan gives team access (10 user logins) and unlimited tracking and reporting capabilities.

SpyFu Video

SpyFu Demo

SpyFu Competitors

SpyFu Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

SpyFu is the eponymous SEO and PPC research platform from the company in Scottsdale, Arizona focused on "spying" on competitors, or basically using their behaviors to refine your own through keyword and content analysis, and backlink poaching. This positional search engine optimization and paid listings management platform touts the ability to lower costs and raise rankings via a Kombat-oriented approach... basically a cute way of saying "it makes comparisons" of how well your site does in niche keyword areas vis-a-vis rival actors in the same or contiguous marketing space. Published pricing starts at $79 per month with the Basic plan, for Google, Yahoo & Bing research, 6 years of historical access, unlimited access to SpyFu's tools, but somewhat limited access to leads and domain contacts keyword rank tracking. The $139 Professional plan gives full access to UK data and doubles the rank tracking of keywords from 400 to 800, and provides custom branded (white label) reports and API access. the $999 Agency plan gives team access (10 user logins) and unlimited tracking and reporting capabilities.

Moz Pro and RavenTools are common alternatives for SpyFu.

Reviewers rate Competitive analysis highest, with a score of 8.9.

The most common users of SpyFu are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

 (130)

Attribute Ratings

Reviews

(1-25 of 42)
Companies can't remove reviews or game the system. Here's why
Jake Hundley | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
RavenTools, BrightLocal, HubSpot CRM, AWeber, SEMRush, Google Ads (formerly AdWords), Google Analytics, Google Tag Manager, Google Search Console, Bing Ads, Bing Webmaster Tools, Canva, Buffer, Hootsuite, Mailchimp, WordPress, Yoast Wordpress SEO Plugins
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