Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards
- Competitive analysis (50)8.787%
- SERP ranking tracking (43)7.979%
- Keyword analysis (51)7.878%
- Backlink management (39)6.666%
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Entry-level set up fee?
- No setup fee
- Free Trial
- Free/Freemium Version
- Premium Consulting / Integration Services
SpyFu is the eponymous SEO and PPC research platform from the company in Scottsdale, Arizona focused on "spying" on competitors, or basically using their behaviors to refine your own through keyword and content analysis, and backlink poaching. This positional search engine optimization and paid listings management platform touts the ability to lower costs and raise rankings via a Kombat-oriented approach... basically a cute way of saying "it makes comparisons" of how well your site does in niche keyword areas vis-a-vis rival actors in the same or contiguous marketing space.
Published pricing starts at $79 per month with the Basic plan, for Google, Yahoo & Bing research, 6 years of historical access, unlimited access to SpyFu's tools, but somewhat limited access to leads and domain contacts keyword rank tracking. The $139 Professional plan gives full access to UK data and doubles the rank tracking of keywords from 400 to 800, and provides custom branded (white label) reports and API access. the $999 Agency plan gives team access (10 user logins) and unlimited tracking and reporting capabilities.
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