Supermetrics

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What is Supermetrics?

Supermetrics, from the company of the same name in Helsinki, offers an application which automates integration of data from multiple online advertising platforms (e.g. Facebook, Google Analytics and Adwords, Bing, etc) and supports customizable presentations and visualizations of the aggregated data…

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://supermetrics.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

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Product Details

What is Supermetrics?

Supermetrics is a marketing data provider, dedicated to helping to build user-friendly data analytics tools anyone can use. The vendor states that Supermetrics is designed to enable individuals and organizations of all sizes to utilize cross-channel marketing and sales data efficiently, effortlessly and independently, and boasts over 400 000 users all over the world.

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Supermetrics Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo

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Frequently Asked Questions

What is Supermetrics?

Supermetrics, from the company of the same name in Helsinki, offers an application which automates integration of data from multiple online advertising platforms (e.g. Facebook, Google Analytics and Adwords, Bing, etc) and supports customizable presentations and visualizations of the aggregated data to make cross-platform comparisons and summaries easier for marketers.

Who uses Supermetrics?

The most common users of Supermetrics are from Small Businesses and the Marketing & Advertising industry.

Reviews and Ratings

(11)

Ratings

Reviews

(1-2 of 11)
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Lindsay Halsey | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
We use Supermetrics for our monthly client reports. We use the Google Data Studio and then Supermetrics as an integration resource. It allows us to tie into data sources such as Facebook Ads, Google My Business and so much more.

It addresses our need to provide our marketing services to clients with actionable and insightful monthly reports.
  • Easy to integrate with Google Data Studio.
  • A huge set of integration partners.
  • Good customer support.
  • The pricing models can take a few extra minutes to understand to forecast your agency's costs if using Supermetrics for client reports.
Marketing agencies who would like to create data-rich reports with multiple campaign sources using Google Data Studio + Supermetrics.
Austin Voigt | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
We are a digital marketing agency with multiple clients across various platforms. Supermetrics is being used as a tool to connect metrics and reporting from all of our clients' campaigns, across the board. It allows us to monitor performance, budgets, and other metrics holistically, and accurately, all in one place.
  • Supermetrics does a great job of accurately reporting on metrics
  • Supermetrics does a great job of reporting across platforms
  • Supermetrics is great at integrating with things like Excel or Google Sheets to adapt the reports to our needs
  • Supermetrics is fairly more expensive than other tools
  • Supermetrics is sometimes a bit too complicated to figure out, and requires time to learn
  • It was difficult at first to figure out how exactly to integrate Supermetrics across platforms (but once we figured it out, it was good)
Supermetrics has been great for us, a more data-heavy, sophisticated agency, as we need accurate and detailed reporting of metrics for our clients, across multiple platforms. It is also adaptable to multiple formats - such as Excel or Google Sheets - so that we can adjust and design reports the way we need them to work.