Supermetrics Reviews

5 Ratings
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Score 8.8 out of 101

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Lindsay Halsey profile photo
Score 9 out of 10
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Verified User
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We use Supermetrics for our monthly client reports. We use the Google Data Studio and then Supermetrics as an integration resource. It allows us to tie into data sources such as Facebook Ads, Google My Business and so much more.

It addresses our need to provide our marketing services to clients with actionable and insightful monthly reports.
  • Easy to integrate with Google Data Studio.
  • A huge set of integration partners.
  • Good customer support.
  • The pricing models can take a few extra minutes to understand to forecast your agency's costs if using Supermetrics for client reports.
Marketing agencies who would like to create data-rich reports with multiple campaign sources using Google Data Studio + Supermetrics.
Read Lindsay Halsey's full review
Austin Voigt profile photo
Score 9 out of 10
Vetted Review
Verified User
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We are a digital marketing agency with multiple clients across various platforms. Supermetrics is being used as a tool to connect metrics and reporting from all of our clients' campaigns, across the board. It allows us to monitor performance, budgets, and other metrics holistically, and accurately, all in one place.
  • Supermetrics does a great job of accurately reporting on metrics
  • Supermetrics does a great job of reporting across platforms
  • Supermetrics is great at integrating with things like Excel or Google Sheets to adapt the reports to our needs
  • Supermetrics is fairly more expensive than other tools
  • Supermetrics is sometimes a bit too complicated to figure out, and requires time to learn
  • It was difficult at first to figure out how exactly to integrate Supermetrics across platforms (but once we figured it out, it was good)
Supermetrics has been great for us, a more data-heavy, sophisticated agency, as we need accurate and detailed reporting of metrics for our clients, across multiple platforms. It is also adaptable to multiple formats - such as Excel or Google Sheets - so that we can adjust and design reports the way we need them to work.
Read Austin Voigt's full review

Supermetrics Scorecard Summary

About Supermetrics

Supermetrics, from the company of the same name in Helsinki, offers an application which automates integration of data from multiple online advertising platforms (e.g. Facebook, Google Analytics and Adwords, Bing, etc) and supports customizable presentations and visualizations of the aggregated data to make cross-platform comparisons and summaries easier for marketers.
Categories:  Marketing Analytics

Supermetrics Technical Details

Operating Systems: Unspecified
Mobile Application:No