TrustRadius Insights
Supermetrics is a versatile tool that allows users to import data from various media publishers and analytics services into their …
Overview
What is Supermetrics?
Supermetrics, from the company of the same name in Helsinki, offers an application which automates integration of data from multiple online advertising platforms (e.g. Facebook, Google Analytics and Adwords, Bing, etc) and supports customizable presentations and visualizations of the aggregated…
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What is Supermetrics?
Supermetrics, from the company of the same name in Helsinki, offers an application which automates integration of data from multiple online advertising platforms (e.g. Facebook, Google Analytics and Adwords, Bing, etc) and supports customizable presentations and visualizations of the aggregated…
Entry-level set up fee?
- No setup fee
For the latest information on pricing, visithttps://supermetrics.com/pricing
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- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Product Demos
How to set up your first data transfer with Supermetrics for Snowflake
YouTube
Da Vinci Tools - Supermetrics Demo
YouTube
How to get started with Supermetrics for Amazon S3
YouTube
Getting started with Supermetrics for Google Cloud Storage
YouTube
Product Details
- About
- Competitors
- Tech Details
- FAQs
What is Supermetrics?
Supermetrics is a marketing data provider, dedicated to helping to build user-friendly data analytics tools anyone can use. The vendor states that Supermetrics is designed to enable individuals and organizations of all sizes to utilize cross-channel marketing and sales data efficiently, effortlessly and independently, and boasts over 400 000 users all over the world.
Supermetrics Video
No more copy-pasting marketing reports or getting unreliable data you can’t trust. Automate data delivery reliably and when you need it. Read how https://supermetrics.com/blog/marketing-data-problem.
Supermetrics Competitors
Supermetrics Technical Details
| Operating Systems | Unspecified |
|---|---|
| Mobile Application | No |
Frequently Asked Questions
Supermetrics, from the company of the same name in Helsinki, offers an application which automates integration of data from multiple online advertising platforms (e.g. Facebook, Google Analytics and Adwords, Bing, etc) and supports customizable presentations and visualizations of the aggregated data to make cross-platform comparisons and summaries easier for marketers.
Fivetran, Swydo, by DialogTech, and Blockspring (discontinued) are common alternatives for Supermetrics.
The most common users of Supermetrics are from Small Businesses (1-50 employees).
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Reviews and Ratings
(24)
Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Recommendations
Supermetrics is a versatile tool that allows users to import data from various media publishers and analytics services into their preferred business intelligence tools, spreadsheets, and reporting tools. Users appreciate the strong customization capabilities of Supermetrics, which enables them to select the most beneficial metrics and fields based on their specific needs. By consolidating data from social media platforms into one place, Supermetrics saves users a significant amount of time and helps them establish benchmarks within their industry. This is particularly useful for monthly client reports in digital marketing agencies where data from sources like Facebook Ads and Google My Business are integrated. The software addresses the need for actionable and insightful reports, providing users with holistic monitoring of campaign performance, budgets, and other important metrics. With Supermetrics, users can connect key data systems and marketing platforms, ensuring consistent visibility across all levels of their business. By providing powerful insights across marketing, sales, and customer service, Supermetrics has supported users in making informed business decisions. Additionally, users have found value in automating reporting for presentations and utilizing Supermetrics as an ETL tool to import data into other applications. For instance, Supermetrics seamlessly integrates non-Google data sources with Google Data Studio to provide consolidated and automated reporting data for client dashboards. Moreover, users rely on Supermetrics to pull data from multiple ad platforms regularly and retrieve scheduled data from Google Analytics. This software proves helpful in saving time and simplifying report creation for various purposes. Its ability to sync and consolidate crucial direct-to-consumer and advertising data into one dashboard makes it a valuable tool for analyzing overall business performance.
Users commonly recommend the following:
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Take time to review which license would be most applicable to your business and understand the software before making a decision. It is advised to discuss top use cases with an AE before signing up to address any limitations with data set mapping.
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Try Supermetrics for yourself to see if it meets your needs, especially if you need a quick way to automate marketing data collection. Users also recommend using Supermetrics for GSheets for building report prototypes and Supermetrics for BigQuery for building out the whole reporting pipeline.
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Consider Supermetrics if you need to link data between platforms and connect multiple data sources. Users believe that Supermetrics is a useful and well-priced software that significantly cuts down on data-collection headaches, makes data visualization easier, faster, and more efficient, as well as improves analysis and reporting capabilities. Additionally, users recommend Supermetrics for senior staff members who do a lot of reporting and for small companies with no strong BI team yet.
Reviews
(1-12 of 12)Companies can't remove reviews or game the system. Here's why
October 26, 2023
Supermetrics is Super Great.
We use Supermetrics to provide consolidated, automated reporting data to feed client dashboards. Rather than pulling performance metrics from each platform individually and manually, we can automate the pull of pre-formatted data. This not only saves a strategist's time, but also provides performance updates to the client on-demand.
May 23, 2022
Effective and Easy
We use Supermetrics to pull data from multiple ad platforms that we use for our clients.
May 18, 2022
Supermetrics Is An Important Tool For DTC Brands
We use Supermetrics to sync and consolidate our key direct-to-consumer and advertising data into one dashboard to analyze our business performance.
May 06, 2022
Supermetrics connector for GA - Detailed review
Supermetrics is used for retrieving information from a traffic analysis platform Google Analytics. This has been used to retrieve data on a schedule. These Supermetrics sheets data are then used for powering up the reporting tools used in my organization.
April 29, 2022
Great tool for data collection!
Supermetrics allows us to create tools in Data Studio that help us more efficiently collect data from Social Media. Being able to have the data all in one place saves a lot of time for us, and helps us baseline our efforts in our industry.
April 28, 2022
Simple. Powerful.
All of our data systems were fragmented and there was no clear line of sight into business performance. With Supermetrics we have connected our key data systems and marketing platforms to provide consistent data visibility throughout all levels of the business. Since implementing Supermetrics, we've gleaned powerful insights that span marketing, sales, and customer service and have helped us make good business decisions.
We use Supermetrics to automate reporting for presentations and as an ETL tool to import data into other tools.
April 28, 2022
Supermetrics Review
We use Supermetrics for Sheets and as Connector for Google Data Studio mostly. Supermetrics is useful for automated reports. We create different automations for different purposes. Especially for a company like a digital marketing agency, it is essential to have a solution like Supermetrics, dealing with a lot of different companies means creating reports in a wide variety. With Supermetrics, we may have the data that we want in seconds without sampling. We create different dashboards in Google Data Studio with Supermetrics Google Analytics connector and different automation reports in Sheets such as daily, weekly or monthly reports. Supermetrics saved a lot of time of ours and made our reports super easy to create.
Supermetrics powers our data analytics and reporting capabilities by importing API data from media publishers and analytics services such as Google Analytics into business intelligence tools such as BigQuery, spreadsheets in Google Sheets, and reporting tools such as Google Data Studio. It offers strong customization capabilities allowing you to choose the metrics and fields that are most beneficial to you but is limited somewhat by the areas allowed in the API integrations from the data sources.
April 10, 2022
Create interactive reports in Google Data Studio by bringing in data from Facebook, LinkedIn, Bing and more
We use Supermetrics to integrate non-Google data sources with Google Data Studio.
We use Supermetrics for our monthly client reports. We use the Google Data Studio and then Supermetrics as an integration resource. It allows us to tie into data sources such as Facebook Ads, Google My Business and so much more.
It addresses our need to provide our marketing services to clients with actionable and insightful monthly reports.
It addresses our need to provide our marketing services to clients with actionable and insightful monthly reports.
February 01, 2018
Supermetrics + Digital Paid Media Advertising
We are a digital marketing agency with multiple clients across various platforms. Supermetrics is being used as a tool to connect metrics and reporting from all of our clients' campaigns, across the board. It allows us to monitor performance, budgets, and other metrics holistically, and accurately, all in one place.