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Sysomos, now part of Meltwater

Sysomos, now part of Meltwater

Overview

What is Sysomos, now part of Meltwater?

Sysomos was a social media listening and marketing solution for content discovery, planning, publishing, moderation, and analytics. Sysomos was acquired by Meltwater, and is no longer available, but the features of the former Sysomos are now part of the Meltwater…

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Recent Reviews
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Pricing

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Sysomos

$1,000.00

Cloud
per month

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Product Details

What is Sysomos, now part of Meltwater?

Sysomos was a social media listening and marketing solution for content discovery, planning, publishing, moderation, and analytics. Sysomos was acquired by Meltwater, and is no longer available, but the features of the former Sysomos are now part of the Meltwater platform.

Sysomos, now part of Meltwater Screenshots

Screenshot of TOP CONTENT: See the best performing content from all your social media channels in one view plus compare it against your competitors’ pages.Screenshot of FAN MODERATION: Sysomos Expion makes it easy to know who to speak to, when to engage in conversation and can even be integrated with customer care centers.Screenshot of PUBLISH: Easily plan, schedule and publish content from a simple drag-and-drop calendar with workflow that’s easy to track and review.Screenshot of OPTIMIZE PAID ADS: Optimize paid ads with smarter analytics and trending triggers so you can better understand how organic and paid content are working together.Screenshot of DYNAMIC DASHBOARDS: Powerful marketing analytics shows that it’s not just about creating a report or crunching some numbers - but about telling a story.  You’ll discover patterns, breakouts, and trends in real time to capitalize on opportunities.

Sysomos, now part of Meltwater Competitors

Sysomos, now part of Meltwater Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android
Supported LanguagesEnglish, Chinese, Japanese

Frequently Asked Questions

Sysomos was a social media listening and marketing solution for content discovery, planning, publishing, moderation, and analytics. Sysomos was acquired by Meltwater, and is no longer available, but the features of the former Sysomos are now part of the Meltwater platform.

Percolate, now part of Seismic, Sprinklr Social, and Khoros Marketing are common alternatives for Sysomos, now part of Meltwater.

Reviewers rate Implementation Rating highest, with a score of 10.

The most common users of Sysomos, now part of Meltwater are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews and Ratings

(103)

Attribute Ratings

Reviews

(1-25 of 46)
Companies can't remove reviews or game the system. Here's why
Score 6 out of 10
Vetted Review
Verified User
Incentivized
  • It's a very intuitive and user-friendly platform.
  • It provides the ability to gather actual, verified data (including IG Stories).
  • It rounds numbers to the nearest hundred (for instance, will report "1.4K Story views" rather than the true number).
  • I am based in the US and my representative is based in Israel, so there is a delay in response at times.
Score 6 out of 10
Vetted Review
Verified User
Incentivized
  • Social listening tracking and monitoring.
  • Sharing of voice analysis.
  • Brand voice analysis.
  • The user interface could be updated.
  • Ease of use - Overall, it's very hard to understand how to create new queries.
  • More webinars on uses for the tool.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Keywords and competitor monitoring/tracking
  • Content planning and publishing
  • Community engagement
  • Analytics and reporting
  • The tool is so powerful and filled with features that some of our new users got scared and got lost while trying to master the basics. Would love it if they can develop a beginners onboarding plan where team admins can disable certain features for new joiners until they become accustomed to the platform.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • Strong Customer Service
  • Strong Social Media Management
  • Strong Social Media Analytics
  • Analytics are strong but more is always better
  • Would like to see Instagram usage increase
  • Competetive needs work
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • Influencer bio search - detailed assessment of Twitter profiles
  • Authority scoring - filters out search results to identify influencers talking about a trend or brand
  • Facebook page analysis - fan insights, sentiment and top followers
  • Sentiment scoring could be more qualitative - typically the majority of sentiment is categorized as neutral
  • Logo search - searching social content by brand icons helps filter out irrelevant content
  • Context around negative sentiment - some words are categorized as negative when they are actually positive
October 10, 2017

Sysomos Heartbeat Review

Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • Tracking online trends and conversations
  • Removing noise to only see relevant content
  • Analytics to track trends overtime and see changes
  • Expand forum capabilities, make those posts easier to read and track in platform
  • Expand Facebook capabilities - pull in more data from public pages
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • Ad-hoc research. During planning phase of a campaign it is a helpful tool to understand the marketplace, key influencers and topics that engage a target demographic.
  • Post-event hashtag analysis. Rapid generation of reporting on efficacy of a campaign, key voices, topics that resonated, viral reach and more.
  • User interface. Friendly and accessible enough to minimize training needs and enable decentralized access, though we have found some hand-holding is still required to get the most out of the platform.
  • Limited API access to some networks. Though this is hardly unique to Sysomos, the limited APIs provided by closed-networks like LinkedIn and Facebook, and others like Instagram, often disappoint our users, who may have unrealistic expectations as to what we can report on. In reality, Sysomos MAP is highly focused on Twitter, which is often not our core channel. Though Sysomos is bound by the limitations of the APIs provided, perhaps some creative innovation would enable limited but interesting observations. Identifying LinkedIn statuses that were simultaneously pushed to Twitter, for example, gives a window into that otherwise private world. Scraping of LinkedIn's trending topics might be revealing.
  • Sentiment analysis is automated and therefore only moderately accurate. Some advanced customization might enable us to get better results, perhaps by uploading custom dictionaries of positive, negative or neutral terms. For example to a loss-adjuster or insurer, many terms like flood, bankruptcy, damage, fraud risk etc may in fact be used positively as part of a marketing proposition or work undertaken ("X company insurance saved us from awful disaster"). Automated systems will always struggle with these. I wish I could make mass-edits to such inbound comments that would learn and persist.
Joshua P. Kennedy | TrustRadius Reviewer
Score 5 out of 10
Vetted Review
Verified User
Incentivized
  • Expion was pretty customizable, though the tool we transitioned to has since made me realize how much more customizable other options can be. That said, Expion served us well and offered more customization than other tools we looked at.
  • Expion's best asset, really, is its support staff. Our account rep and the support agents were always responsive and reacted with appropriate levels of urgency. Though a lot of the problems we experienced were due to API limitations, the things they COULD address were resolved with relative speed.
  • I enjoyed the ability to approach our workload from either an inbox-style view or a more visual view with the workspaces and stacks. People with a more right-brained slant worked better in stacks than left-brained folks who seemed to appreciate the more linear, text-based style of the Single Stream moderation option.
  • Reporting is Expion's weakest component. Please bear in mind that I'm not referring to marketing stats or page analytics. I'm talking more about productivity metrics for moderators and quality reports (viewing outbound messages for quality purposes). Expion WILL work with you to get you what you need, but building new reports takes a lot of time, and what you get back isn't always exactly what you're looking for. The tool we moved to has dynamic reporting options that *I* can modify on the spot, so whereas this downside was a tad annoying before, I've come to weight it a bit more heavily because now I see just what can be achieved when you don't have to wait for someone else to build dashboards and widgets for you.
  • Locating additional posts from the same customer is a challenge. Although you can perform profile searches, viewing a complete history is frustrating. You can only see outbound messages in relation to each inbound message. The new tool we use allows for you to view the entire message thread all in one view, which is impossible in Expion.
  • Expion does not update live. If you have multiple moderators working simultaneously, then it is WAAAAAAAAAAAY too easy to step on each other's toes unless you have people divvying up work and filtering by message type or platform or date ranges. For example, if we're both looking at the same list of messages on different computers and I respond to a message or mark it as read, then that does NOT change on your work list until/unless the workspace, stack, or stream refreshes. (The tool we use now is almost immediately updated with changes you've made.)
  • This tool does not allow you to designate any kind of message properties for tracking purposes. This may not matter to companies with only one product line, but our company sells a massive catalog of products that extend across a wide variety of user markets. Being able to tag messages accordingly is a huge benefit, but it's one that Expion does not offer.
Kristen Squire | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • Influencer and communities identification is definitely a strong suit for the tool.
  • Quick analytics.
  • Historical data back a year.
  • It does not provide a visual for volume over time.
  • The visuals aren't excellent, and would require an export to create better looking graphics.
  • The interface isn't intuitive and sometimes requires clicking around to find things that seem like they should be under a different title.
Alexander Liss | TrustRadius Reviewer
Score 3 out of 10
Vetted Review
Verified User
Incentivized
  • Simple queries within 1 year
  • Quick to return data
  • Good at basic volume and sentiment
  • Low quality of visualizations
  • Poor filtering options for exploring drivers of positive / negative sentiment over time
  • Poor filtering options by platform / content source
  • Limited to 1 year of data
  • Limited number of concurrent users
March 01, 2016

Sysomos Map Rules!

Johnny Spicer | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • It is particularly good at being able to look backwards in time at conversations.
  • The information generated from queries is rich, and comes off in real time.
  • The graphs generated along with data as spreadsheets is intensely rich with useful information.
  • Sysomos MAP does take some significant ramp up time to get a comfortable level of usability due its richness and sheer power of scraping from billions of conversations and web data.
  • Sysomos MAP needs better tutorials and tools to help users quickly become adept at using.
  • Sysomos should offer longer trial periods.
  • The entry price is quite [high] compared to other tools that are now offered.
  • The pricing structure is makes entry tough for many businesses and Sysomos could do better by offering alternative pricing and use possibilities.
Score 5 out of 10
Vetted Review
Verified User
Incentivized
  • Sysomos Heartbeat: the proactive social media monitoring software. The dashboard was efficient and minimalist, and provided detailed reporting on where the social conversation was held for each individual hotel. The rich data and the simplicity of the dashboard made this tool particularly useful and easy to implement -- it was also easier to train new employees with the software.
  • Sysomos Heartbeat: We also used it to keep track of any crisis that arose. The tool made it easy to catch any spikes in conversation that would spread rapidly either across one channel or multiple channels.
  • Customer Service: Our hotels receive lots of inquiries, requests, payments, and reviews through various social channels. Sysomos helped keep track of them.
  • Slow/clunky: the dashboard wasn't always as fast and load times were slow. When scheduling content for 90 hotels, this can be particularly burdensome.
  • Scheduled posts would often not post or go through.
  • The dashboard did have some responsiveness issues, and wasn't as user friendly as expected or marketed.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
  • Scheduling content across Facebook and Twitter
  • Publishing the same content to multiple pages
  • Viewing a scheduling calendar
  • Great account management team/friendly service
  • Not as user-friendly as I'd like
  • Slow loading time/often freezes
  • Scheduled posts often fail
February 05, 2016

Expeditious Expion

Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Social media planning - you can plan your entire day, week or month of posts out in advance.
  • Time management - you can schedule multiple posts at once which saves you time.
  • The ability to post on multiple platforms at once.
  • I have had scheduled posts fail, but that might have been an issue with the social media site I was posting to.
June 03, 2015

I Heart Expion

Brooke Hébert | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
  • I love the different templates that you can select for Craigslist. This makes the listing stand out. Sometimes we have special promotions like "waived pet fee" and I love to use the dogs and cats template for this.
  • I have used other social media management software that make you do 3 to 5 different steps to post on Craigslist, Expion is the fastest. The one we use currently make use puts in the current price and fix come up with new ad headlines every week. It's terrible.
  • I love the photo options when posting to Craigslist, we were using the same 3 photos for every Ad until someone showed me how to change the photos to customize each listing.
  • After posting the Ad, an acknowledgment link is sent to your e-mail before the Ad can truely be listed. I always forget to hit the acknowledgement link.
Daniele Federico | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
  • Collaboration
  • Organizing different accounts
  • As most of the tools dealing with Social Networks the biggest issues come when you spend more time executing an action than doing your job. This comes from the difficulties of bringing any feature and function from the front end social network to the Social Media Management Tool.
  • When the tech team does some improvement there are some issues and this has not been effectively communicated.
Michelle LeBlanc | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
  • Huge amounts of data available across multiple channels (blogs, social. web, etc)
  • Price was not too expensive for my agency's needs
  • Speed of being able to quickly run searches and produce answers
  • Email alerts of recurring reports would be helpful
  • Speed in adding new social networks is sometimes slow
  • Visuals were lacking (downloadable reports weren't easy to read or print, graphics needed to be re-created by our designers to be client-friendly)
Ryan Smith | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
  • Quickly allows us to pull basic data.
  • Very easy to use if you know how to construct Boolean queries.
  • Flexibility to quickly update keywords / queries.
  • Customer service.
  • Needs more and faster growth for shared / owned channel analysis.
  • It is twitter heavy. Pulling from more social sources would be ideal.
Sara Robertson | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User
Incentivized
  • It's good for major brands and research (especially consumer facing)
  • It's good for establishing share of voice
  • It's good for identifying trends over time - focusing in on what caused conversations spikes.
  • Their influencer/klout score algorithm is worthless - it caps out at 10 so the New York Times and Jo Schmo gamer dude and Justin Bieber all have the same score.
  • The Boolean builder can be frustrating, it will tell you there is an error, but gives you no indication of where. In a complex string it can take forever to figure out what you messed up.
  • Twitter listening only goes back one year. If you ever need to compare something year over year, without anticipating the need in advance and downloading reports, you're screwed.
Kelly Cates | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • The calendar view of posts is a plus for managing multiple social pages.
  • The ability to monitor competitive brands in the advanced analytics section has been very informative.
  • The Library is a great place to share assets amongst teams or cross-functional agencies.
  • The ability to post in different languages and utilize globally.
  • We use the App builder regularly, and I'd like to see more flexibility in some aspects of the current templates.
  • For example: Some times we do not want email selection to be mandatory and in some templates there is no option to change.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • I was responsible for providing a detailed analytics dashboard to my clients on a weekly, monthly and yearly basis. Expion made this process very easy because I was able to simply export all of our data into Excel and otherwise make very easy to understand presentations.
  • It has been a while since I've used the product on a regular basis, so I'm not aware of current pain points.
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