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TapInfluence

TapInfluence

Overview

What is TapInfluence?

TapInfluence from the company of the same name in Boulder, Colorado is an influencer marketing platform used for locating influencers and initiating dialogue and content co-creation, with search tools, calendaring, and tasking features. Founded in 2009, TapInfluence (formerly BlogFrog) has received…

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Recent Reviews

TrustRadius Insights

TapInfluence is a versatile influencer marketing software that has proven to be a valuable tool for users in various ways. One of its key …
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Tap into Influencers

10 out of 10
May 24, 2021
Incentivized
We use TapInfluence to conduct influencer searches, do influencer outreach, and analyze performance of some of our influencer campaigns. …
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Pricing

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What is TapInfluence?

TapInfluence from the company of the same name in Boulder, Colorado is an influencer marketing platform used for locating influencers and initiating dialogue and content co-creation, with search tools, calendaring, and tasking features. Founded in 2009, TapInfluence (formerly BlogFrog) has…

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  • No setup fee

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  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is TapInfluence?

TapInfluence Video

TapInfluence offers a platform brands need to create the social content consumers actually want. Combining the leading marketplace of talented and influential content creators with end-to-end workflow, TapInfluence streamlines comprehensive influencer marketing. Create it, dis...
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TapInfluence Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo
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Comparisons

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Reviews and Ratings

(12)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

TapInfluence is a versatile influencer marketing software that has proven to be a valuable tool for users in various ways. One of its key use cases is helping users find influencers on an online platform. With its easily searchable database, TapInfluence facilitates the development of connections with suitable influencers for marketing campaigns. Users have reported that this feature has been instrumental in expanding the positioning of their companies by allowing them to connect directly with a large number of influencers.

Another valuable use case of TapInfluence is its outreach functionalities. Customers appreciate being able to connect directly with many influencers and offer them sponsorships in exchange for advertising their services. This feature not only helps users establish relationships with relevant influencers but also allows them to gain control over the influencers they work with. Moreover, TapInfluence's recommendation system suggests influencers who are most associated with the user's company, enabling targeted connections and extensive publicity.

Furthermore, users rely on TapInfluence for influencer discovery and analysis. The software provides a complete view of talent, making it easier for users to find the best match for their marketing campaigns. Additionally, TapInfluence allows users to create and manage multiple campaigns, streamlining influencer marketing efforts.

Overall, TapInfluence has been highly regarded by users for its ability to simplify the influencer marketing process. Whether it's searching and connecting with influencers or analyzing campaign performance, this software proves to be an indispensable tool for social media teams and research purposes alike.

Searchable database: Many users have found TapInfluence's searchable database to be mind-blowing and efficient in filtering out the most relevant influencers for their business, saving them a significant amount of time compared to manual searching. This feature has been particularly helpful for influencer discovery and analysis.

Automation in influencer connection: The automation in TapInfluence's influencer connection service has been appreciated by several users. This automated process recommends influencers who can generate good publicity for their business sector, ensuring that the advertising reaches people who are genuinely interested in their offerings. Users find this feature important as it increases the effectiveness of their influencer marketing efforts.

Valuable tool for managing influencers: Several users have praised the main panel of TapInfluence as a valuable tool for managing influencers. They appreciate how they can easily see all the influencers working for them and track the advertising and performance of each influencer. This feature provides valuable insights on views, clicks, and overall campaign performance, allowing users to make data-driven decisions for their influencer marketing campaigns.

Lacking Customer Support: Many users have expressed their disappointment with TapInfluence's customer support service, stating that it needs improvement. They feel that the current level of support provided by the company is lacking and should be enhanced to better assist customers.

Difficult User Interface for Beginners: A significant number of reviewers have found TapInfluence's user interface to be challenging, especially for beginners. They believe that a software like TapInfluence should have an intuitive and easy-to-use interface in order to cater to users with varying levels of experience and expertise.

No Direct Contracting with Influencers: Another common complaint among users is the absence of direct contracting functionality on the platform. Instead, they are required to use third-party services for this purpose, which can be inconvenient and adds an extra layer of complexity to their influencer management process. Users would prefer if TapInfluence offered built-in features for connecting and contracting directly with influencers.

Reviews

(1-8 of 8)
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Bart Kogan | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
TapInfluence is a great influencer marketing software as it helps find influencers on an online platform which is simultaneously embedded with a very easily searchable database that helps facilitate in developing connections with influencers who are suitable for us and who will be willing to do marketing campaigns with us. TapInfluence just outreaches functionalities in the most professional way out there which also depends on certain factors such as negotiation and so on.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
TapInfluence is used by my company for influencer discovery and analysis. With discovery you get a complete view of the talent so you can find the best match in terms of demographic, socio-economic, and geographic, age, gender, language, and income. Also, it's very useful to manage influencer marketing campaigns and projects. It allows us to create and manage multiple campaigns.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
TapInfluence is being used to search and find influencers and connect with these influencers for marketing campaigns. We primarily use it for research in determining who clients may be able to work with, but we also use this tool for our own brand to find influencers who are within our niche.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use TapInfluence for its influencer searching and outreach functionalities. Our team can easily search through their database of influencers depending on certain factors and then reach out to these influencers to negotiate rates and start services, etc.
Jessica Alvarez | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
TapInfluence is that Marketing service that every company would like to have, since it offers the possibility of connecting directly with a large number of influencers and thus being able to expand the positioning of a company. TapInfluence is present in our company, it is managed by the Executive sector where the company bosses and founders are present. I was the person who made the decision and made the purchase of TapInfluence, and I am happy to say that I have had very good results since this service was integrated into the general operation of our company. TapInfluence has helped us connect directly with many influencers, we have been able to communicate with them and offer them a sponsorship in exchange for them to advertise real estate services and our company as a whole. TapInfluence recommends us to the influencers most associated with our company, connects us with influencers from the real estate sector and thus we can get in touch with them for sponsorship and to make extensive publicity of the services that are developed in our company.

TapInfluence has achieved that our company can be better known in each of the corners of Mexico, with this service we have been able to have total control of the influencers who work for us with sponsorship, in addition, we can have an online display of the advertising that has done each of the influencers. It is fantastic to be able to consult all that information on TapInfluence, I am very happy with this service because it has made my company more recognized nationally.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use TapInfluence to conduct influencer searches, do influencer outreach, and analyze performance of some of our influencer campaigns. It makes the influencer marketing process much easier and allows us to have a dashboard where we can do everything in one place. Our social media team has led using this piece of software.
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