Overview
What is Tealium Customer Data Hub?
The Tealium Customer Data Hub powers capabilities across the data supply chain. Tealium universally collects customer data from any source including; websites, mobile applications, devices, kiosks, servers, and files. Data collected is then standardized in the data layer, which drives…
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Awards
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Tealium Customer Data Hub Review
09:04
Pricing
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- No setup fee
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- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Features
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Product Details
- About
- Competitors
- Tech Details
- Downloadables
- FAQs
What is Tealium Customer Data Hub?
The Customer Data Hub (CDH) connects data so that users can connect with customers. It aims to transform data fragmentation across CX technologies into a foundation by constructing rich, cross-channel customer profiles in real time that help to understand and engage customers intelligently. The CDH handles customer data securely, honors customer privacy, and enables the collection, unification, and understanding of the most valuable resource, and, with over 1300 client-side and server-side integrations, to act with speed and clarity.
Tealium Customer Data Hub Features
- Supported: Data Collection - Ingest data from online and offline sources including web, mobile, IoT, point-of-sale, and call center
- Supported: Audience Creation and Management - User segmentation and profile stitching for a complete customer view
- Supported: Integrations Marketplace - Over 1300 turn-key integrations with key adtech, martech and big data providers
- Supported: Privacy and Security - Privacy-centric data layer compliant with HIPAA, GDPR, ISO2701 and other standards
- Supported: Tag Management - No-code tag management tools for client-side data collection
- Supported: Predictive Analytics - Anticipate customer behavior with machine learning-driven insights and automate corresponding actions
- Supported: DataAccess -Store and analyze Tealium data at rest for additional insights, to monitor operations, or audit data practices
- Supported: Reporting & Dashboards - Visualize any data for insights. Share reports with stakeholders to support data-driven decision making
Tealium Customer Data Hub Screenshots
Tealium Customer Data Hub Videos
What is the Tealium Customer Data Hub?
Tealium and special guest, TEI Senior Consultant at Forrester, outline the main benefits of Tealium along with the quantifiable (and unquantifiable) value customers have obtained.
How leading travel organisation, Golfbreaks, enabled a 360 view of their customers with real-time call centre insights by leveraging technology and data to provide smarter, simpler, and safer customer experiences.
Tealium Customer Data Hub Competitors
- Twilio Segment
- Salesforce CDP
- Adobe CDP
Tealium Customer Data Hub Technical Details
Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
---|---|
Operating Systems | Unspecified |
Mobile Application | No |
Tealium Customer Data Hub Downloadables
Frequently Asked Questions
The Tealium Customer Data Hub powers capabilities across the data supply chain. Tealium universally collects customer data from any source including; websites, mobile applications, devices, kiosks, servers, and files. Data collected is then standardized in the data layer, which drives usage of data for customer engagement and analysis.
Twilio Segment are common alternatives for Tealium Customer Data Hub.
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The most common users of Tealium Customer Data Hub are from Enterprises (1,001+ employees).
Tealium Customer Data Hub Customer Size Distribution
Consumers | 0% |
---|---|
Small Businesses (1-50 employees) | 5% |
Mid-Size Companies (51-500 employees) | 25% |
Enterprises (more than 500 employees) | 70% |
Comparisons
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Reviews From Top Reviewers
(1-5 of 123)
Tealium Review
Rating: 10 out of 10
June 14, 2024
MN
Vetted Review
5 years of experience
- It's very attached to revenue because you end up making all of other technologies work better when you have Tealium. So you can make a difference directly on value, on revenue.
- It also helps you around customer experience a lot because now you have control about who that person is and you know what this person wants and how they want it. So they directly impact revenue, but also the overall experience your client have with you.
Center of our Marketing Tech
Rating: 8 out of 10
June 13, 2024
TH
Vetted Review
Verified User
6 years of experience
- 50% increase of meta roas leveraging Tealium audience
- 25% increase roas when capi was implemented
Still a Believer
Rating: 7 out of 10
July 05, 2024
JD
Vetted Review
Verified User
2 years of experience
- I wish I had good ROI measures. We have struggled to finish the implementation and build-out the data connections that add value
- We foresee great improvements in personalization and privacy compliance
Tealium Customer Data Hub Helps with Real Time Customer Activation
Rating: 7 out of 10
June 12, 2024
JA
Vetted Review
Verified User
1 year of experience
- We are able to better utilize Braze because we have real time audiences
- We collect lots of data on all our customers
Best system out of the 3 we tried/used
Rating: 10 out of 10
June 12, 2024
MJ
Vetted Review
Verified User
- Faster roll out for regions by non-technical users