Thought Industries is a Great Partner in Scaling for Growth
Use Cases and Deployment Scope
We use Thought Industries as our primary customer learning platform. We deliver a variety of training modalities through Thought Industries including - Live webinar-style training for each product we sell (vILT) - On-demand courses for products and best practices in sales, recruiting, marketing, and operations - Certifications for products - Learning pathways for self-service implementation and training. Our business challenge when we purchased Thought Industries was to scale our learning programs to our growing customer base. Now, we use it as a way to distinguish the modalities and, based on the customer's package, determine eligibility for different styles of training.
Pros
- Excellent and modern UI with ability to use .css to customize experience
- Reporting including a BI connector tool
- Integrations with Salesforce (managed package), Zoom, and a robust API
- In-app authoring tool
- Continued education for customer education professionals
Cons
- More integrations with data warehouses and data lakes (out of the box)
Return on Investment
- University users are more likely to renew (10-15%) than non university user.
- University users are more likely to upsell (5-10%) than non university user.
- University users have higher usage of our platform (15-20%) than non university user.
- Certified users have higher usage of our platform (40%+) than non university user.
Alternatives Considered
Skilljar Customer Education Software, Cornerstone OnDemand and LearnUpon




