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Totango

Totango

Overview

What is Totango?

Totango customer success software, now with Catalyst, helps enterprise businesses and cross-functional teams accelerate customer outcomes in productivity, retention, and expansion. Totango and Catalyst will become a unified product, following the merger in February 2024.

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Recent Reviews

All in one CS

8 out of 10
June 09, 2023
Incentivized
Totango runs our onboarding process, customer journey, and renewal cycle. We also use the system to track KPIs, account and user activity.
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Buyer Beware

1 out of 10
May 22, 2023
We attempted to use Totango for client success/customer success. We had hoped, we could use Totango for setting up customer satisfaction …
Continue reading
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 17 features
  • Customer segmentation (243)
    8.3
    83%
  • Customer profiles (251)
    7.8
    78%
  • Product usage (243)
    7.8
    78%
  • Customer health scoring (253)
    7.6
    76%

Reviewer Pros & Cons

View all pros & cons

Video Reviews

1 video

Totango Review: Stands Out Because Of Its User Friendly Interface
02:00
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Pricing

View all pricing

Starter

$2,988

Cloud
per year

Enterprise

$18,000

Cloud
per year

Premier

Custom

Cloud

Entry-level set up fee?

  • Setup fee optional
For the latest information on pricing, visithttps://www.totango.com/packages

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $2,988 per year
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Product Demos

Totango Customer Success Walkthrough

Navattic
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Features

Security

This component helps a company minimize the security risks by controlling access to the software and its data, and encouraging best practices among users.

8.4
Avg 8.6

Platform & Infrastructure

Features related to platform-wide settings and structure, such as permissions, languages, integrations, customizations, etc.

7.9
Avg 8.5

Customer Data Extraction / Integration

Customer data extraction / integration

7.6
Avg 8.6

Customer Success Management

Customer Success Management

7.6
Avg 8.2

CSM Reporting & Analytics

Reporting & Analytics specific to customer success management

7.5
Avg 8.1
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Product Details

What is Totango?

Totango customer success software, now with Catalyst, helps enterprise businesses and cross-functional teams accelerate customer outcomes in productivity, retention, and expansion. Totango and Catalyst will become a unified product, following the merger in February 2024.

Totango provides a set of integrations and SuccessBLOCs—the company's proprietary pre-built customer success programs that are embedded with best practices and contain relevant workflows, reports, automation, customer segments, campaign content, and more to help users achieve critical business outcomes. With Totango, businesses can integrate data to get a 360° view of customer health, collaborate to manage their customer portfolio, engage with customers when and where it matters, monitor and improve the metrics that matter, and scale CS faster with people + AI. Totango is designed to scale limitlessly and deliver time to value due to its composable platform architecture and schemaless data model.

Totango Features

Customer Data Extraction / Integration Features

  • Supported: Product usage
  • Supported: Help desk / support tickets
  • Supported: Online customer community
  • Supported: Billing
  • Supported: Marketing emails

Customer Success Management Features

  • Supported: NPS surveys
  • Supported: Customer profiles
  • Supported: Automated workflow
  • Supported: Internal collaboration
  • Supported: Customer health scoring
  • Supported: Customer segmentation

CSM Reporting & Analytics Features

  • Supported: Customer health trends
  • Supported: Engagement analytics
  • Supported: Revenue forecasting
  • Supported: Dashboards
  • Supported: Customer lifetime value
  • Supported: Churn rate

Security Features

  • Supported: Role-based user permissions

Platform & Infrastructure Features

  • Supported: API
  • Supported: Integration with Salesforce.com
  • Supported: Integration with Marketo

Totango Screenshots

Screenshot of Collaboration tools to manage a customer portfolioScreenshot of a 360° view of customer healthScreenshot of the dashboard to monitor customer metricsScreenshot of an engaging in-app experiences and email campaigns to improve customer retentionScreenshot of integrated data in the Customer Data Hub

Totango Video

New year, new evolution of CS, new Totango

Totango Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS

Frequently Asked Questions

Totango customer success software, now with Catalyst, helps enterprise businesses and cross-functional teams accelerate customer outcomes in productivity, retention, and expansion. Totango and Catalyst will become a unified product, following the merger in February 2024.

Totango starts at $2988.

Gainsight CS, ChurnZero, and Planhat are common alternatives for Totango.

Reviewers rate Integration with Marketo highest, with a score of 8.9.

The most common users of Totango are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews and Ratings

(408)

Attribute Ratings

Reviews

(1-3 of 3)
Companies can't remove reviews or game the system. Here's why
Alex Sandrea | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
At Instapage we use Totango four our Enterprise Book of Business. It is being used by the Customer Success department, and other departments too such as part of the Sales Team, and billing team. The Totango framework helps us with our success strategy, it is the go-to place for the daily activities of all Customer Success Managers in the company. It helps to keep track of everything Enterprise related, it is exactly what it needs to be: A strong customer success tool.
  • Totango is easy to integrate with our systems. Their API is fantastic.
  • The fact that Totango allows a clear customer segmentation is really helpful in our case.
  • The Totango Health System helps with the departmental goal tracking and OKR's.
  • The SuccessPlay feature is amazing, helping with the customer journey optimisation.
  • Totango understands the needs of the Success Industry, and applies that in the technology.
  • Some things could be a bit more customisable when it comes to specific sections of the interface.
  • They could improve a bit more on the bug side. The application has bugs sometimes and it's frustrating to have to contact support often. On the other hand their support is great.
  • Specific dashboards should be a bit user friendly and easier to find in some cases.
For sure Totango would be my first option if I were to recommend it to a colleague or another company. It is intuitive, easy to understand and implement, they have great support and has a great API. It is a very established solution on the market, addressing a very important segment.
Customer Data Extraction / Integration (2)
95%
9.5
Product usage
90%
9.0
Help desk / support tickets
100%
10.0
Customer Success Management (5)
92%
9.2
Customer profiles
100%
10.0
Automated workflow
70%
7.0
Internal collaboration
90%
9.0
Customer health scoring
100%
10.0
Customer segmentation
100%
10.0
CSM Reporting & Analytics (4)
95%
9.5
Customer health trends
100%
10.0
Engagement analytics
100%
10.0
Revenue forecasting
100%
10.0
Dashboards
80%
8.0
Security (1)
100%
10.0
Role-based user permissions
100%
10.0
Platform & Infrastructure (3)
96.66666666666666%
9.7
API
90%
9.0
Integration with Salesforce.com
100%
10.0
Integration with Marketo
100%
10.0
  • It allowed/allows us to track our progress with churn and focus on what matters most when it comes to prevention - reducing churn and increasing retention.
  • Helped with increasing the customer LTV by being able to consistently track their metrics and progress throughout the customer journey.
  • The health score system allows us to keep a high standard when it comes to customer lifecycle.
  • Totango is complimenting our Customer Success Strategy, and it's the foundation of our work as a Customer Success Team.
ChurnZero - I've taken a look at this solution but didn't get to form a definitive opinion about it yet. Right now it looks like their Integration system is a bit more limited than Totango's.

Custify - It's a good tool but unlike Totango it feels a bit more sales focused. Also it doesn't feel as user friendly as Totango when it comes to the interface, and also not as organised.
I would declare myself totally happy with Totango's Support. Every experience with their Support Team was excellent. I got a quick response all the time and someone was always willing to hop on a call with me to address the issue or bug I was facing. Also, whenever a fix or solution couldn't be deployed immediately I was constantly updated by the team.
Overall Totango is a great tool that serves our needs. I use it daily and couldn't do my job as well without it. It is pretty intuitive and their updates always bring something new and better which I can make good use of. It does a great job and more in covering the Success Segment.

Some companies have to migrate their entire CS database because their software stack doesn't go well with scaling, it's not the case with Totango. We were lucky enough to have this tool from the get-go.

30
We use Totango across our Customer Success Team, and more. We have all the members of the CS team using it: CS Directors, CS Leads, CS Operations Managers, Customer Success Managers.
We also have colleagues from the Sales Team using Totango for customer insight: Account Managers.
Colleagues from our Professional Services team also update customer information on a regular basis.
3
Highly skilled operations managers. They are technical people used with more complicated tasks. They handle the Totango day-to-day ops and set everything up for the Customer Success Team. (Inviting new team members, creating segments, exporting reports, setting up Totango for the entire department)
Also, we have developers handling the integrations and API settings, connecting the app with our systems, and making sure is running the way it should.
  • Being able to segment customers by type.
  • Being able to define customer health based on their lifecycle.
  • Having all customer information in one place.
  • We were able to create custom health definitions based on the customer type.
  • Totango can become the #1 tool for all customer communication.
I personally believe Totango is the right Customer Success Tool for me, my team, and my organization. I couldn't find limitations until now, it's capabilities are on point and it's very scalable. of course, transitioning to another tool would mean a lot of hours and training, and would expose risks.
No
  • Product Features
  • Product Usability
  • Product Reputation
  • Prior Experience with the Product
Scalability is key here. Some companies have to migrate their entire CS database because their software stack doesn't go well with scaling, it's not the case with Totango. We were lucky enough to have this tool from the get-go, it was our first CS tool and it allowed us to start with a blank canvas.
Since there are different factors now, I would be mindful of the scalability, which was proven not to be a problem with Totango, as mentioned earlier.
  • Implemented in-house
No
Change management was minimal
The change management had little impact because we started using Totango at a very early stage.
  • We had some bugs but they were resolved by Totango's team.
Not a lot of insight here, it all went well.
  • no training
I feel like it was amazingly easy to learn without training. Totango has a lot of resources so reading them before using the app and deploying a strategy helps. I would totally recommend implementing Totango without training but it really depends of the Industry the company pertains to. In some cases training might be needed.
I'm not exactly sure of the lever of support we have but the Totango team was always nice, helpful and eager to help.
Yes
Yes, I did submit a request which proved to be a bug affecting my account. The communication was fast, and the team has identified the fact that it was a bug in a timely manner. Trought the resolution of the bug I was updated constantly and was provided with detailed information on what's happening.
I had a request that could have been resolved by searching through Totango's help center articles. Their representative was kind enough to help me achieve what I needed when she could have just pointed me to the article. I was really happy with their help and I feel like they really take their time to respond to their customers.
  • Customer Dashboard
  • Executive Console
  • Team Spotlight
  • Segments
  • I didn't feel like there's any function in particular where I struggled.
Yes
I think their mobile interface is a really cool perk. There were times where I was away from my computer and needed some quick information about a customer. I was able to get that information because I had the Totango app installed. It's really simple and easy to use. I wouldn't have it any other way.
As already mentioned, some companies have to migrate their entire CS database because their software stack doesn't go well with scaling, it's not the case with Totango. We were lucky enough to have this tool from the get-go, and I strongly believe their scalability is one of their strong points.
Totango had some outages and it crashed at some point, but there wasn't anything major and luckily we weren't affected or impacted in the long run. I would say they are available when you need them, and they are always working on improvements. It's a strong stable app 99.9% of the time.
Never had any major problems with Totango's load speed. The pages load quickly and the reports are completed fast regardless of their complexity. It's a fast loading app which is what everyone wants these days.
July 01, 2016

To Tango

Ben Joe | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Totango is being used to monitor all Doctor accounts and last updates made on them. We monitor the usage of the doc and which details are missing in his profile, training, etc. This helps other agents who take up the account to have a fair idea of what was already happening with the Concerned Doc.
  • Totango helps generate detailed reports.
  • It's a single interface where you collect multiple aspects within.
  • It is easy access to overview and observe workflow.
  • Helps make detailed decisions based on results.
  • It keeps crashing in between, which needs serious working on.
  • Some data put in doesn't end up reflecting.
  • Touchpoints keep re-appearing.
As a customer success manager, Totango makes it easier to track which users are getting the most out of our platform. It also alerts me when users fall into poor health and need a quick email or call.

Totango should be able to pull our users usage longer than just the past 180 days. Some clients want to see usage for the last year.
Customer Data Extraction / Integration (2)
70%
7.0
Product usage
80%
8.0
Help desk / support tickets
60%
6.0
Customer Success Management (5)
74%
7.4
Customer profiles
80%
8.0
Automated workflow
70%
7.0
Internal collaboration
70%
7.0
Customer health scoring
80%
8.0
Customer segmentation
70%
7.0
CSM Reporting & Analytics (4)
62.5%
6.3
Customer health trends
70%
7.0
Engagement analytics
70%
7.0
Revenue forecasting
50%
5.0
Dashboards
60%
6.0
Security (1)
60%
6.0
Role-based user permissions
60%
6.0
Platform & Infrastructure (2)
45%
4.5
API
40%
4.0
Integration with Salesforce.com
50%
5.0
  • Increasing the lifetime value of existing customers
  • Better customer retention
  • Increased contact with customers and irate issues
  • Helps avoid misses in terms of contact
It depends on the problem you are trying to solve. The overall industry and role of customer success is still growing and many organizations are still trying to get their head around it. However, as a SaaS organization you very likely recognize the need to improve your conversion rate, your onboarding process, your customer retention and your predictable growth and this looked plausible with Totango.
Primarily customer success managers , interns , team leads and the sales team
  • Churn prediction
  • regular follow ups
  • forecast trends
  • create various daily reminders and to do lists
  • create tags to help filter reports
  • yet to find out
as we are still finding some issues like when assigning names to manager it doesnt stay ,
or probably small updates put in dont get saved to certain accounts
Change management was minimal
  • the collection of data to amass into Totango
  • The number of details to be extracted as there is no data import feature
The support team is good and prompt as far as my problems were concerned
Yes
it was resolved , in a timely manner i wouldnt say
they have always been except for a few glitches here and there
  • Forecast Trends
  • Create Reports
  • Follow ups on clients
  • Key metrics need to be more descriptive
Yes
it is easy and quick to use
well as i find it user friendly and a lot of people in my firm even the one's without serious computer knowledge have been able to adapt and learn how to use the software really well hence making it a good to go software, that i wound recommend to all
  • Practo
  • Ubuntu
  • File import/export
  • Ubuntu
  • Practo
  • Excel
I believe that Totango is great for established SaaS enterprises with high volume of users, but growing SaaS startups and early-stage SaaS businesses with reasonably small user base need more agile tools to get started. For companies a transparent onboarding and sales process supported with practical customer success tools is more important than scientific customer success intelligence. And hence integrating anything was not easy.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Totango is our customer success platform. We use Totango to run our business in the individual contributor level as well as with our leadership. It gives our CSMs deep understanding of how our customers are using the system, which can be leveraged for renewal discussions, up-sell and cross-sell. Without Totango it is very hard to get an OBJECTIVE view of how our customers are using our product, and based on our past experience with other systems even though customer success (CS) is a form of art more than science, the objective data is what really drives value to our CS organization and help our CSMs to step up their game.
  • CSM Dashboards
  • Usage based campaigns
  • Ease of use
  • Customized executive dashboards.
Totango is a simple, easy to implement customer success platform which provides real-value within a short period of time.
Customer Data Extraction / Integration (2)
100%
10.0
Product usage
100%
10.0
Help desk / support tickets
100%
10.0
Customer Success Management (6)
86.66666666666666%
8.7
Sponsor tracking
80%
8.0
Customer profiles
80%
8.0
Automated workflow
100%
10.0
Internal collaboration
60%
6.0
Customer health scoring
100%
10.0
Customer segmentation
100%
10.0
CSM Reporting & Analytics (4)
85%
8.5
Customer health trends
100%
10.0
Engagement analytics
80%
8.0
Revenue forecasting
90%
9.0
Dashboards
70%
7.0
Security (1)
70%
7.0
Role-based user permissions
70%
7.0
Platform & Infrastructure (2)
100%
10.0
API
100%
10.0
Integration with Salesforce.com
100%
10.0
  • Identified up sell opportunities when license utilization is high.
  • Giving great background and context for every customer engagement.
Faster, easier to use, provides objective data that helps our CSM to understand how our customers are using the product. Gainsight, since it is based on Force.com, was slower in performance and is more based on subjective data.
  • Implemented in-house
Yes
Change management was a minor issue with the implementation
Should be implemented in stride, start with basic such as health profiles and grow into more advanced functions like campaigns and success plays.
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