Overview
What is Tourial?
Tourial is a Product Tour Marketing platform built for GTM teams to drive more conversions and increase qualified pipeline. It is designed to help B2B SaaS marketers create high-performing product tours & videos at scale.Rather than spend months creating a…
Pricing
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- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Product Demos
Tourial Platform Overview
Demo Centers Overview
Tourial Engagement Data in HubSpot
Tourial Analytics
Product Details
- About
- Integrations
- Competitors
- Tech Details
- Downloadables
What is Tourial?
With HubSpot and Marketo Engagement Integrations, Tourial provides an understanding of tour performance so users can gauge buyer intent, know when buyers are interacting with tours, how long they're spending in it, and whether they've clicked a CTA or submitted a form.
Tourial Features
- Supported: Engagement Integrations (HubSpot, Marketo)
- Supported: Tourial Analytics
- Supported: Tourial Chrome Extension
- Supported: Drag-and-drop builder
- Supported: Form Integrations (HubSpot, Marketo, Pardot, Salesforce)
Tourial Screenshots
Tourial Video
Tourial Integrations
Tourial Technical Details
Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
---|---|
Operating Systems | Unspecified |
Mobile Application | No |
Supported Languages | English |
Tourial Downloadables
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Reviews
Community Insights
- Business Problems Solved
- Recommendations
Tourial is a versatile product that offers a range of use cases for both users and potential customers. One of the key benefits is the ability to explore the product visually and take a tour before requesting a live demo. This provides a great alternative for users who want to explore the product without committing to a live demonstration. Users have praised the speed at which they can build a product tour using Tourial, often completing the process in just a few days. This feature eliminates the time lag between a demo request and allowing the prospect to see the product in action.
Another valuable use case of Tourial is its ability to record repeatable demonstrations and publish them on websites for customers and prospects to view on demand. This not only helps scale product marketing assets but also enables users to showcase new features and releases easily. It provides an easy way for web visitors and prospects to take a self-guided tour or demo of the product without the commitment of talking to a sales representative or filling out a demo request form.
Moreover, Tourial serves as an effective tool for sales outreach. By giving prospects an initial 'look and feel' for the product, it engages them before a more hands-on demo, leading to better conversations and shorter sales cycles. It also fills a crucial gap in the sales funnel by allowing potential customers to experience a lite demo of the platform at their leisure.
Additionally, Tourial offers an easily accessible demo environment for products that are not SaaS-based. It allows users to ungate parts of the product and demonstrate critical use cases and jobs-to-be-done directly on their website. This is particularly useful for providing information about the product without meeting with anyone in the organization, catering to different buyer preferences.
In summary, Tourial solves various problems for users and potential customers by providing visual tours, eliminating time lags between demos, scaling marketing assets, engaging potential buyers with self-guided tours, generating leads, reducing sales training efforts, and showcasing product value. It offers a cost-effective and efficient solution for creating professional product demo videos, tracking user engagement, and increasing visibility and qualification of prospects.
Users have made several recommendations for using Tourial effectively. Firstly, they suggest taking a content-first approach when creating tours, focusing on the valuable information that users will gain from the tours. Secondly, users recommend utilizing Tourial's storyboard method to map out the components of a tour, which helps in organizing and structuring the tour content effectively. Lastly, attending the free Tourial training is advised to fully understand and make the most of the platform's features, as this training is seen as crucial for effective usage and maximizing the benefits of Tourial.