TransUnion TruAudience (Signal)

TransUnion TruAudience (Signal)

Score 7.0 out of 10
TransUnion TruAudience (Signal)

Overview

What is TransUnion TruAudience (Signal)?

TruAudience (formerly Signal Tag Management) from TransUnion (acquired August 2020) is a solution that aims to help marketers, web analysts and agencies establish autonomy from IT development cycles, accelerate the launch of new data-driven initiatives and campaigns while significantly improving...
Read more

Recent Reviews

Read all reviews

Reviewer Pros & Cons

View all pros & cons

Video Reviews

Leaving a video review helps other professionals like you evaluate products. Be the first one in your network to record a review of TransUnion TruAudience (Signal), and make your voice heard!

Return to navigation

Pricing

View all pricing
N/A
Unavailable

What is TransUnion TruAudience (Signal)?

TruAudience (formerly Signal Tag Management) from TransUnion (acquired August 2020) is a solution that aims to help marketers, web analysts and agencies establish autonomy from IT development cycles, accelerate the launch of new data-driven initiatives and campaigns while significantly improving…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Would you like us to let the vendor know that you want pricing?

2 people want pricing too

Alternatives Pricing

What is ObservePoint?

ObservePoint is a web analytics tagging audit tool.

Return to navigation

Product Details

What is TransUnion TruAudience (Signal)?

TruAudience (formerly Signal Tag Management) from TransUnion (acquired August 2020) is a solution that aims to help marketers, web analysts and agencies establish autonomy from IT development cycles, accelerate the launch of new data-driven initiatives and campaigns while significantly improving website performance.

TransUnion TruAudience (Signal) Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

TruAudience (formerly Signal Tag Management) from TransUnion (acquired August 2020) is a solution that aims to help marketers, web analysts and agencies establish autonomy from IT development cycles, accelerate the launch of new data-driven initiatives and campaigns while significantly improving website performance.

Adobe Dynamic Tag Management (DTM), discontinued product, Ensighten Manage, and Google Tag Manager are common alternatives for TransUnion TruAudience (Signal).

The most common users of TransUnion TruAudience (Signal) are from Mid-sized Companies (51-1,000 employees).
Return to navigation

Comparisons

View all alternatives
Return to navigation

Reviews

(1-7 of 7)
Companies can't remove reviews or game the system. Here's why
Score 7 out of 10
Vetted Review
Verified User
We compared it with Google Tag Manager but selected it because of good features and pricing. This product works best for small organizations. Plus the pricing is also accordingly low. The product is good and works amazing for less number of team members.
Score 7 out of 10
Vetted Review
Verified User
I believe Slack does work better than Signal for PC and office-oriented teams, but found that signal was the go-to for a rapidly growing and dismantling structure like a campaign. The Mobile interface, and the use of cell phone numbers rather than emails as a form of verification and a basis of identity makes it perfect for a campaign environment
Score 7 out of 10
Vetted Review
Verified User
We're currently using Signal Tag Management because Google Tag Manager wasn't as robust as it is now. It gets the job done, but we do have our challenges with editing or creating existing tags whenever there is an issue with the site. It requires a lot of time to go through Javascript logic coded by different suers for some of our tags.
Score 8 out of 10
Vetted Review
Verified User
  • Google Tag Manager,TagMan,Ensighten
Bright tag is already in use within our company so there was some bias there.

TagMan was a bit expensive but from what I saw, potentially worth it, especially if reporting is important. I believe they had a great global presence.

Ensighten was in the running but lacked in a few areas. I believe they are poised to move mountains though.

Google Tag Manager was right for the price (Free), but didn't have nearly enough functionability.
Return to navigation