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Treasure Data

Treasure Data


What is Treasure Data?

Treasure Data is an enterprise customer data platform (CDP) that powers the entire business to reclaim customer-centricity in the age of the digital customer. It does this by connecting all data and uniting teams and systems into one customer data…

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Treasure Data has proven to be a versatile and powerful tool for a wide range of use cases. Customers have found that Treasure Data …
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Treasure Data for Seniors

9 out of 10
March 23, 2021
Treasure Data is being used by the Marketing Department for the purpose of connecting contacts from all channels. This helps with …
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What is Treasure Data?

Treasure Data is an enterprise customer data platform (CDP) that powers the entire business to reclaim customer-centricity in the age of the digital customer. It does this by connecting all data and uniting teams and systems into one customer data platform to power purposeful engagements that…

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Product Details

What is Treasure Data?

Treasure Data is an enterprise customer data platform (CDP) that powers the entire business to reclaim customer-centricity in the age of the digital customer. It does this by connecting all data and uniting teams and systems into one customer data platform to power purposeful engagements that drive value and protect privacy for every customer, every time.

According to the vendor, Treasure Data serves customers globally across a broad base of industries that utilize it for personalization at scale:
• 170+ Pre-built connectors to collect data and activate profiles
• 2M+ Events collected every second
• 10B+M Profiles activated every month
• 130T Records managed
• 1M Presto queries run daily
• 30T+ Rows of data processed daily
• 99.99% Uptime

Treasure Data Screenshots

Screenshot of Out of the box integrations across advertising, CRM, databases, eCommerce, machine learning and more.Screenshot of Powerful query toolsScreenshot of Fast and easy audience builder

Treasure Data Videos

Treasure Data Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo
Supported Countriesglobal
Supported LanguagesEnglish, Japanese

Frequently Asked Questions

Twilio Segment, BlueConic, and Lytics are common alternatives for Treasure Data.

Reviewers rate Support Rating highest, with a score of 8.2.

The most common users of Treasure Data are from Mid-sized Companies (51-1,000 employees).

Treasure Data Customer Size Distribution

Small Businesses (1-50 employees)10%
Mid-Size Companies (51-500 employees)50%
Enterprises (more than 500 employees)40%
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Reviews and Ratings


Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Treasure Data has proven to be a versatile and powerful tool for a wide range of use cases. Customers have found that Treasure Data addresses the business problem of scattered data sources by providing a single platform for data collection and analysis. It serves as an ETL platform, analytical database, and data warehouse, supporting various business units across organizations. Users rely on Treasure Data as their primary storage and processing facility for large volumes of event data, eliminating the need to worry about storage and processing infrastructure.

Marketing teams utilize Treasure Data to enable a constant flow of data between databases and platforms like Salesforce, supporting email campaigns and providing refreshed data. The software helps clients understand customer behaviors, digitize the consumer base, and gain insights for business decisions, leading to increased revenue. It also serves as a central source of truth for customer data, solving the problem of fragmented information across digital and offline properties. Furthermore, Treasure Data is used for web tracking and analytics, supporting marketing teams in tracking website usage and campaign performance, ultimately improving the user experience. Overall, Treasure Data has helped companies store and secure their data while generating valuable insights to support data-driven decision-making.

Flexibility in Data Management: Many users have highly appreciated the flexibility of Treasure Data in ingesting different data sets and creating a data lake. This feature has been praised by numerous reviewers, allowing them to easily manage their data and streamline the data management process.

Extensive Native Integrations: The extensive native integrations provided by Treasure Data have received high praise from users. They have mentioned that these integrations cover the majority of systems they use, saving them time and effort in connecting different systems. Several reviewers have expressed their satisfaction with this feature.

Reliability and Uptime: Users consistently mention that Treasure Data is highly reliable, boasting a 99.99% uptime rate. This level of reliability has given them confidence in the platform and allowed them to trust that their data and jobs will always be accessible. Numerous reviewers have highlighted this aspect as one of the strengths of Treasure Data.


  1. Frequent Request Failed Errors: Many users have experienced frequent "Request failed with status code 429" errors while using Treasure Data. These errors can be frustrating and disrupt the workflow, leading to delays in completing tasks.

  2. Lack of Error Resolution Guidance: Some reviewers have mentioned that they faced difficulties in resolving the "Request failed with status code 429" errors. They felt that there was a lack of clear guidance or documentation on how to troubleshoot and fix these issues, which made it challenging for them to resolve the errors independently.

  3. Impact on Productivity: The recurring "Request failed with status code 429" errors negatively impact productivity for some customers. Users expressed frustration at having to constantly deal with these errors, as it interrupts their work and requires them to spend additional time trying to resolve the issue or contacting support for assistance.

Users commonly recommend several actions for optimal use of Treasure Data. First, they suggest thoroughly testing the software before making a purchase decision. This allows customers to assess if the platform meets their specific needs and requirements. Second, users recommend having a skilled technical team in place to make the most of Treasure Data's capabilities. This ensures proper configuration and utilization of the platform's features. Lastly, users suggest engaging key personnel within the organization to maximize the benefits of using Treasure Data. This collaboration helps leverage the platform's flexibility and robustness for effective data management and analysis.

Additionally, users highly recommend Treasure Data for its comprehensive toolset, data connectors, analytical database, and excellent support. They emphasize that it is well-suited for managing massive amounts of data and allows analysts to work independently without relying heavily on engineers. With its powerful big data and business intelligence capabilities, Treasure Data can serve as an efficient ETL pipeline and facilitate seamless exporting of results to a warehousing database for scheduled queries. It is advised to ensure a comprehensive list of data sources and validate aggregation levels for accurate analysis. Reading through documentation and relying on customer success representatives are also recommended for efficient support.

Overall, users find Treasure Data to be a flexible and robust Customer Data Platform (CDP) with a powerful set of features and excellent support, making it a valuable asset for businesses dealing with large datasets.

Attribute Ratings


(1-25 of 90)
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Score 9 out of 10
Vetted Review
Verified User
We are the parent company of 18 home service brands and use Treasure Data to analyze customer and sales data as to constantly evolve our marketing. We actually market directly to our franchise owner's customers so very much B-to-C with a little B-to-B as well. Our brands all have unique customer cycles, average sale numbers, etc., which makes our job complicated. I can't say enough positive things about how easy Treasure Data is to work with and how willing they are to help us tackle the most complicated problems.
  • Customer Service/Partnership - willingness to have calls, meetings, etc.
  • Works with our email platform vendor and our IT partners on our behalf.
  • Treasure Data Academy is really detailed.
  • Journey orchestration is finally here but still in it's infancy, a bit behind the curve.
  • Treasure Data needs to be more service oriented, not just in sales.
Treasure Data is a great product if you know how to use it. The fact that the CDP really doesn't do any training besides Treasure Data academy is frustrating. I inherited the platform and wish there would have been more documentation.
Dan Drazba | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Treasure Data is used as a powerful data warehouse with an attached Customer Data Platform built on top of it. Treasure Data's data processing capabilities allow it to capture billions of rows of data at scale and process it in an efficient manner, allowing it to be a true source of record for all of your customer data. Treasure Data includes powerful technology to support robust data pipelines for technical teams, and an entire suite of integrations for marketing web personalization and audience communication activations across social advertising and direct marketing platforms.
  • Data Processing/Ingestion
  • Data Integrations
  • Data Flexibility
  • Learning curve with technology
  • Technical Implementation Process
  • End- User Friendliness
Treasure Data is well suited for an organization looking for a full-featured data warehouse/lake solution with additional functionalities like a Customer Data Platform, Predictive Modeling, Data Integrations, and Reporting. Treasure Data allows organizations with strong technical teams to support the marketing team with an all-inclusive platform. A scenario where this may not be as appropriate would be for organizations without internal technical resources.
Sachin Hiray | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
We have been implementing Treasure data at leading life science customers for more than 2 years. The platform has accelerated the Omnichannel journey and is a strategic lever for the next best action. Treasure data has the flexibility to integrate multiple sources including Web, CRM, email activities, event information, and 3rd party sources. It provides scalability to bring your own models to run on the platform.
  • Profile enrichment
  • Read to use integrators
  • Ease of use
  • Scalability
  • Reporting
Organizations looking to accelerate the journey to Customer C360 and having desperate data sources.
poonam divecha | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Treasure Data is a purposeful application, that helps us collect, unite, and connect all databases, regarding customers. Further, the process of analysis and consolidation is well enhanced by Treasure Data. Every second, Treasure Data collects more than 2 million events, which is an active process for sufficient business growth. The pre-connectors from Treasure Data are above 170, making the process of data collection efficient. Finally, Treasure Data works for clients globally, allowing them to have a comfortable moment.
  • The adequate data connectors (above 170) makes the tool proficient.
  • The speedy recording of events and other activities in a second makes Treasure Data suitable.
  • Ability to process raw data, and offering a confined report in form of information.
  • Treasure Data has problems with operations debugging, which requires extra focus.
  • The customer reporting is quite challenging, and requires proper enhancement.
  • Finally, Treasure Data has challenges with on-boarding.
Treasure Data has resolved the customer database problems, where it has established a unified central system, where data collected is well connected and processed. Besides, for the marketing segmentation, Treasure Data helps the business in analyzing all the processes that customers conduct in a company. The recording of the events conducted in the company and outside the organization is another beneficial role from Treasure Data.
Mark Chiles | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Treasure Data is being used across the entire organization. We are using it to define churn probability of subscribers, behavioral analysis of our online readers, event attendees that have attended multiple events, digital advertising reports, multiple integrations with our CRM and email automation systems. We have connected it to Tableau to give us a strong data visualization element of our raw data. The biggest business problem that Treasure Data addresses is that it gives us a single platform for data collection and analysis.
  • Treasure Data is very flexible for ingesting different data sets.
  • The native integrations that they have built are among the majority of the systems that we have, therefore creating a data lake was relatively simple.
  • The product team at Treasure Data was able to build a new connector, as a partner to us as a client, for managing our event attendees and revenue impact.
  • One of the issues that we faced, when onboarding, was the lack of understanding around what we were trying to accomplish as a company, and not being made aware of some of the functionality in Treasure Data.
  • The documentation doesn't always have all of the steps, from a layman's perspective, to be able to set up more intricate custom connections.
  • We had an issue, specific to our needs, where the Doubleclick For Publishers (DFP) API connection wouldn't use a dynamic date range for data ingestion, therefore we have to change the date query each month, on the last day of the month, to pull in the latest digital advertiser information.
Treasure Data is well suited for pulling in multiple data sets, to help define and understand your audience, business, predictive scoring and having a central platform for doing data analysis and data science.

What it's not well suited for, however, is heavy charting and data visualization. We've had limitations using Treasure Reporting.
Score 10 out of 10
Vetted Review
Verified User
We use Treasure Data to consolidate the users database, streamline processes around acquisition, and get to know our end users better. The problem Treasure Dat addresses is unifying users from various channels and getting to form a complete unique picture for a user and driving personalized communications based on that unified profile.
  • ID Unification.
  • Flexible integrations with all sorts of platforms.
  • Ability to define custom programming for those special use cases.
  • Constant product improvements and new features.
  • Customer support that goes above and beyond.
  • Ability to update segments or activations in bulk.
  • For saved queries, ability to organize them better, in folders or categorizations.
My favorite is that Treasure Data offers flexibility in connecting to various platforms. If there isn't an out-of-the-box connector, we can write custom scripts that run in Treasure Data and we can take advantage of other platforms' APIs. Then, we have the easy to use queries or connect to any other query editor. We can schedule queries, workflows, connectors. Clean data in Treasure data or bring it in clean already. Basically, anything is possible in Treasure Data.
Score 10 out of 10
Vetted Review
Verified User
Treasure Data is being used to create a unified customer view across first-party customer data, CRM data, e-commerce orders, web visitors, mobile app users, ad impressions, email activity, SMS activity, and social activity that is the basis for higher-performing targeted audiences and activations.
  • Catalog of existing integrations.
  • End-user friendly segment definitions and queries.
  • Predictive and cluster models.
  • High up-time and operations response times.
  • Unified customer reporting view.
  • Log details and operations debugging.
Treasure Data is well suited to integrating multiple data sources, including online and digital sources. It is also well suited to trigger audience activations to known customers based on their online activity, integrating 3rd party data, and activating target audiences to ad platforms.
Matthew Knapp | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Across the whole organization. Solves the problem of not having a central source of truth about all aspects of a customer and their journey across our digital and offline properties.
  • Data aggregation.
  • Profile enrichment.
  • Data processing time.
  • Implementation.
  • Onboarding.
  • Customer support.
Good for high-volume sites and multiple data sources. Can connect to the major players in the publishing and e-commerce space.
September 09, 2021

Fullstack CDP

Leonardo Christofoli | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
It's our central platform to collect, transform and organize consumer data to make it available for marketing segmentation and BI.​ That data comes from a variety of sources and formats. This platform is used to abstract all infrastructure implementation from our development, giving us a full stack place to work with data.
  • Easy to start.
  • Support.
  • Integrations read to use.
  • Lack of flexibility.
  • Not clear on all technical limitations.
  • Graphical interface is slow.
That was a good platform to create a worldwide read product in a short time. It was easy to start, as it cares about all infrastructure and gives us a ready to use place to develop our dataflows. The issue is where all that easiness turns into a lack of flexibility.
Score 9 out of 10
Vetted Review
Verified User
Treasure Data has helped us unify our dis-parent consumer data in over 50 markets. This assists us in building real-time behavioral audiences, improving reporting, safeguarding data privacy, and improving activation/execution into channels. With leadership and customization, we are driving ongoing cost savings, media efficiency, media effectiveness, and a better view of our consumers.
  • Unify disparate data sets and sources.
  • Analysis and understanding of data and reporting.
  • Safeguarding data privacy and improving activating into channels (Social, Media and Email).
  • Improvements in the user interface.
  • Simplification of segmentation for business (non-technical) users.
Treasure Data is well suited to integrate all consumer data from disparate data sets, build real-time audiences based on behavior, connect to different channels to drive execution, and safeguard a company’s consumer data for privacy and governance. It is not used to actually distribute content for marketing purposes or build marketing automation journeys.
Score 9 out of 10
Vetted Review
Verified User
We are using the platform across the whole organization. They're helping us to be compliant against 1st party data usage, and also to be more effective about digital media spent using our owned data to impact the right consumers, or to find people like them.
Even though it is not directly related to the Digital Media spent, being compliant against 1st party data usage keeps the company protected against law issues and bills that depending on the size of your business, can reach billions of dollars.
  • Scalability.
  • Security.
  • Integrations.
  • Ease of use.
  • Support.
  • User experience.
  • Reporting.
  • Real time data availability.
They helped us a lot to shut down consumer data silos around the globe in a very safe and compliant way. Also are supporting our digital marketing strategies around the globe.
Anderson Pelegrini | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Treasure Data is being used for data capture for almost every country in the world. It helps in data capture and availability.
  • It helps a lot on data capture and availability.
  • Helps on data visualization for all the marketers in the world.
  • It is pretty fast working with big data.
  • I think maybe the structure, like its not possible to create tables with specific fields.
I do not see where it is less appropriate to use it, anyone that needs to store data, Treasure Data seems like a gold choice.
Score 8 out of 10
Vetted Review
Verified User
We use Treasure Data within Marketing as our Customer Data Platform (CDP). As such, it is central to our audience segmentation and activations to multiple marketing platforms.
  • Integration with platforms
  • Customer support
  • Easy to use UI
  • Contract limits
  • Lack of nuanced audience logic via UI
Treasure Data is a great tool for companies looking to centralize their customer information, create audiences base on various criteria, and then activate on those audience across various platforms. It may not be ideal for companies who already consolidate & manipulate their customer data elsewhere (e.g., a cloud-based data warehouse) as some functionality will be redundant.
Score 9 out of 10
Vetted Review
Verified User
Treasure Data is being used by the Marketing Department for the purpose of connecting contacts from all channels. This helps with attribution modeling and identifying healthy marketing channels. The tool assists in collecting and organizing our data for the marketing mix as well as helping us identify new possibilities not tried in our industry.
  • Implementation.
  • Data organization.
  • Training.
  • Change Management.
  • Follow Through.
  • Breadth of reporting capabilities.
Any company that has a large data source would be an ideal candidate for Treasure Data. I think a company that does not have full buy-in on implementing this tool for all their data should consider waiting until they do.
Score 10 out of 10
Vetted Review
Verified User
We use Treasure Data as our primary storage and processing facility for the volumes of event data that our company receive daily. Treasure Data allows us to process troves of data at scale and need not worry about storage and processing infrastructure. We regard Treasure Data as our authoritative source of truth when it comes to reporting and event data.
  • Data storage
  • Data processing flexibility
  • Customer service
  • The workflow interface is great, but more options to handle automatic retrying might be nice.
  • Treasure Data has documentation on custom Presto and Hive functions they've implemented, though it's gotten harder to find over the years.
Any time you need to process and store very large volumes of data at scale, Treasure Data will aways be at the forefront of my mind. Especially if the data being handled is constantly changing or evolving, rigid schemas just wont do. Treasure Data has the ability to adapt as your product needs change over time. Having the storage and processing flexibility is a huge win.
Score 10 out of 10
Vetted Review
Verified User
Treasure Data is our CDP that connects our CRM with our Salesforce Marketing Cloud ESP. It allows us to do more integrated campaigns (email, social), intuitive list segmentation, and automation of campaigns that we run. Treasure Data is mostly being utilized by our Marketing and Client Success departments within our organization.
  • User Friendly UI
  • Awesome Support Team
  • Many "Plug & Play" Integrations Available
  • Record count of automation in success/failure emails
  • Time-based attributes (i.e. Today, Today +, Today -)
나영 김 | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
We use Treasure Data across the entire organization. Mainly for data warehouse use, CDP was used for marketing optimization, and data regularly loaded by workflow was used for monitoring the status by linking with communication channels (Slack). In addition, the kit provided by Treasure Box was used (NBA ..).
By utilizing the functions provided by Treasure Data, various loaded data were analyzed or trends were checked to make quick decisions, and they were also used to prioritize.
  • CDP provides a unified view of data from all touchpoints in the customer journey until a single customer uses the service. This feature is very helpful in making service decisions and direction.
  • It provides a variety of extensions to bring your data together in one place and helps you do this easily.
  • Kits provided by Treasure Box provide basic but helpful methods for further development of services.
  • Since Treasure Data is used throughout the company, a dictionary was needed to know for what purpose it was created in order to manage the details created such as database, table, workflow, and master segment.
  • For this, I personally created and used it manually in Excel. I would like to have a dashboard that is automatically extracted or accessible only with admin privileges to manage it separately.
  • If there is a page where you can check the ERD, or if there is a function to create a relationship between tables by linking the ERD with the table link of Treasure Data, it is more efficient from an Ed Hook perspective if non-developers can check the relationship of the entire table.
  • The official document is good, but if there is a document translated into Korean, it will be easier to access Treasure Data for those who are new to it. Because of the entry barrier of English, it seems that it is difficult for some employees to learn, so I translated the document into Korean and spread it.
Menu categorizing seems to be in the right order when viewed by the developer. In the first menu, there is a function to load third-party data and to manage the workflow so that the data can be updated regularly, and in the second menu, there is a function to manage and control the loaded data. Thirdly, there is a menu where you can perform marketing actions using the loaded data, and check trends after activation. This overall flow seems to have been well made based on the flow from loading data to action.

However, from the perspective of developers, the flow felt natural, but from the perspective of non-developers, it seems that the third menu is considered higher when viewed as a priority. Therefore, rather than showing the default page displayed when entering the first time as a job, it seems to be more familiar to show the dashboard of the master segment they are using. In other words, if you can customize the first screen for each role, you will be able to use the Treasure Data more for each role, and this will help you focus more on important donations for each role.
Score 8 out of 10
Vetted Review
Verified User
Treasure Data is used as our CDP and powers all of our automated marketing campaigns. It is being used by the entire commercial department and allows us to do automated marketing at scale.
  • Allows for marketers to segment audiences
  • Large variety of APIs for connecting to other mar-tech
  • Create one centralized view of the customer
  • The initial setup for our system was done quickly and not as organized as possible
Treasure Data is well suited for organizations who (a) do not have a centralized view of one customer, (b) are manually pulling lists for marketing purposes.

Treasure Data is not well suited for smaller organizations that are not doing automated marketing at scale.
동윤 서 | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
광고주의 CDP를 구축하는 데 사용하고 있습니다.
데이터 팀은 계정을 가지고이를 사용하며 분석 결과는 관련 부서와 공유됩니다.
Treasure Data를 통해 고객의 행동을 분석하고 있습니다.
고객 단일보기를 구축하면 대시 보드를 시각적으로 장식하기가 어렵습니다.
  • SQL engine
  • Workflows
  • Insufficient dashboard functionality.
  • I wish I could visualize or process data using python libraries within Treasure Data.
데이터 엔지니어 팀이없는 회사
Score 9 out of 10
Vetted Review
Verified User
Treasure Data is currently used in several departments & soon will be rolled out for all the business lines at MSIL.
It is really helpful in providing insights about customer journey basis which improvements have been done. We are also able to do smart targeting of audience for relevant Campaigns. Suppression of audience from campaigns when required is also achieved using TD.
  • Great in client servicing & project management.
  • Ample knowledge about technology & platforms.
  • Help in scenarios to resolve existing business problem.
  • On tool front, Reporting dashboards in TD using can be seen as an area for improvement.
Well suited scenario
1. Personalization on digital assets can be driven by the specific audience set which can be churned out of TD.
2. Targeting of audience for Marketing campaigns.
Score 8 out of 10
Vetted Review
Verified User
Treasure Data is being used as a secondary analytics solutions, principally driving following:
1. Unified view of audience
2. Segmentation and Marketing
3. Personalisation
4. Driving ML use cases
  • Unification.
  • Segmentation.
  • Data Manipulation.
  • Audience activation on Google platforms.
  • Audience creation can be made more intuitive in nature.
Treasure Data is great for driving use cases that involve web or app personalization and some pilot initiatives
Marketers face a great deal of struggle using the tool for Remarketing since it’s not a real-time solution.
Score 9 out of 10
Vetted Review
Verified User
Treasure Data is being used as a tool to assimilate, stitch & unify the audiences (and related data) for a customer. This enriched data set is being used for driving marketing and re-targeting activities as well as fueling the machine learning use cases for calculating highly active audiences and /or high intent audiences.
  • Pre-Built Treasure Boxes for running simple ML use cases.
  • Query Engine.
  • Audience Profiling.
  • Tag Management Tool (likes of GTM or Adobe Launch) for Web Analytics Tagging.
  • A/B Testing Tool or extension.
  • ETL and Connectors.
Well Suited: Works very well in creating a 360 view of the customer. This unified view using omnichannel and multisource data helps in analysing customer behaviour really well and on the same platform.
Score 9 out of 10
Vetted Review
Verified User
We are using Treasure Data in our marketing department by leveraging consumer data to build smart marketing activations through a data engineering process that was built. By integrating all the consumer data sources the company has, we can create audiences for marketing. As a global company, we were able to create a standardized process through all the countries that we manage.
  • Flexibility for development
  • Good technical support
  • Good infrastructure
  • Audience Studio needs improvement and flexibility
  • Reporting platform could improve for end users
Treasure Data is a very flexible platform, able to adjust to any of your business needs, as it gives you freedom to manage your data. The programming languages available for use are easy to implement and manage. The environment infrastructure is well managed and has good support. Documentation is clear and has many easy-to-implement integration options.
Score 5 out of 10
Vetted Review
Verified User
[Treasure Data] is a tool we are implementing for several of our big consumer goods clients. The biggest implementation has [Treasure Data] CDP sitting in the middle of the core architecture of the client's digital customer experience. It centralizes customer data and provides a full 360 degree view of all of their customers, enabling near real time segmentation and data access, providing at the same time a single version of the truth. It is a global solution with tailored particularities for local markets (including legal requirements).
  • Workflow editor - especially split function
  • Out of the box connectors
  • Audience studio - easy of use for non technical people
  • Nice UI
  • Integration with advanced features - python, spark
  • Documentation accessibility and documentation quality
  • Testing of new features rollout
  • Develops integration
  • Enable a setup for multi location and larger developer team
Well suited: Customer 360, easy of access for non technical people (out of the box features), segmentation is quite powerful also, speed to market is impressive

Less appropriate:
For technical advanced features, another is required. Advanced processing like heavy algorithm for deduplication or fraud detection.
Score 10 out of 10
Vetted Review
Verified User
Treasure Data is used throughout the company. It is used to democratize our data so that it can be shared across different visualization tools. This way, our company is not dependent on any particular visualization tool. It is "plug and play" for data
  • Native connection to SFDC
  • Easy to integrate
  • Easy connection to visualization tools
  • Pricing
If you have different departments that’s prefer different visualization tool, Treasure Data will be perfect. If you have a standard visualization tool, it is best to connect directly to that tool.
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