TrustRadius for Vendors

It is sometimes difficult to get companies to provide endorsements and feedback directly. TrustRadius, as an independent vendor, is great at getting customers to provide their honest and thorough feedback about our products and services. The information captured through TrustRadius reviews is very helpful for our prospective customers as well as for our marketing, product and services teams.

Trust Radius is used as an augmented selling tool. It helps reinforce what we're already proving out with current customers that can help drive and land future business.

We were looking for a way to capture feedback and reviews on how our customers and partners are using our products. We know how powerful this type of content can be, but needed a streamlined way to collect, display and share it. WatchGuard needed a tool that enabled us to easily share this content in a variety of way and we found that with TrustRadius.

Aside from making it easier to collect and share this valuable feedback with prospects on the web, we're also able to take information on our products and services back to the product team. This helps not only get our customers and partners get answers/updates they're looking for, but can help drive improvement and enhancement decisions for our portfolio.

We also make review content and information available to our sales and field marketing teams so they can leverage this powerful content in conversations with prospects. For sales, the vast array of reviews on TrustRadius make it easy for them to find the right review for every prospect.

Client feedback is very important. We like that TrustRadius is a place where prospective clients can learn about what our clients are saying about our products & services. I am part of the marketing team responsible for responding to and soliciting new reviews.

TrustRadius is a customer content generation engine for us. We send customers to review us on the site and then promote those reviews in our marketing campaigns and sales enablement activities/collateral. The content that has been generated through TrustRadius is invaluable to our organization and has penetrated not only our GTM collateral, it will soon also be featured on our website and is also used in our market intelligence efforts.

All of our marketing teams are involved with the TrustRadius relationship. The content generated is used extensively by our market intelligence and product marketing teams to enhance our GTM messaging and collateral. Our demand generation team uses data collected from the site to enhance our targeting efforts. Our sales team uses reviews and content to better tell the Khoros story.

Provides potential customers with feedback from real users. Also allows marketing to use real quotes from customers on our website and in emails. Marketing is involved in the administration of TrustRadius. Tech support and the product management team are involved in responding to reviews. Tech support also encourages our users to submit reviews.

It allowed us to put quotes on our site that verified how much people loved our product. These helped boost conversion rates. The system was really easy to use and it was super easy to customize. As a web designer I was able to use custom CSS to make it fit our branding needs. It was amazing!

Criteo has looked at TrustRadius to support one of its key products - Criteo Direct Retargeting, reviews, buyer insight and comparisons are being used across the organisation from sales to product to PR. So anyone from product managers to market intelligence to sales is aware. We have seen that in recent months people looking at customer sat, product development and sales are also looking more closely at the insight generated from the platform. There is a growing interest in the origin of the reviews both in terms of company size and geography to support local initiative and specific campaigns.

TrustRadius enables prospective clients to learn more about our organization from current users of our technology. It has also become a great way for us to gather voice of the client feedback from our users that we can leverage throughout our business. Reviews are used as marketing tools but also as points of reference when making business decisions.

We use TrustRadius for many different things across our business - on the Customer Success side to ensure we're engaging with and listening to our customer feedback, and on the Sales side to provide helpful contextual information through reviews and quotes to our prospective customers.

Overall product review of our platform and how SalesLoft has benefited our customers and their team's performance. Most common departments and roles are sales leaders and reps.

Provides additional customer stories and proof points for the sales org.

We use the quotes library to help share the reviews internally with our sales team as well as post them on our websites, social media, etc. It is very helpful with being able to tag our quotes so we can quickly reference them. Also useful for our demand gen team to use for landing pages etc.

We use the review management program to help maintain our collection of reviews on our behave which helps tremendously with our overall company goals around review sites. We see a very successful response rate to the outreach as well.

TrustRadius allows our company to be listed on their website and allows our customers to review our solution. The quantity and quality of reviews really helps validate our business.

TrustRadius helps to provide a regular influx of new reviews and testimonials that we can use for various content marketing and sales initiatives. We use TrustQuotes alongside our own content, on our website, and within our sales collateral to provide real and honest social proofing from our customers.

TrustRadius allows us to collect feedback on our product set that can be shared both externally with prospective customers, as well as internally to obtain a better understanding of how current users feel about our products in both a positive and negative manner. This information (reviews) can then be disseminated internally as well as externally. Additionally we gain insights into what our customers appreciate and how they'd like their use of the solution to evolve.

TrustRadius allows us to not only gather customer reviews on a trusted 3rd party review platform, but helps us source customer quotes for use in our own marketing efforts. TrustRadius also acts as a source for gathering new customers who are interested in participating in our reference program.

The need to build better online visibility to help our prospects understand the value of our product and services. We also needed more quotes and testimonials in real time for external marketing purposes and the field to help close deals.

TrustRadius is helping us become more visible online. Reviews are a necessary part of marketing towards potential customers and leveraging yourself over the competition.

We are utilizing the TrustRadius profiles, reviews and other content assets to raise the profile of customer voice materials across our organization. The content is not only useful for a marketing or sales use case but also to understand the customer's experience. We continually look for additional ways to take the content and deliver it to teams within our organization that can benefit from the data, insights and value it provides.

TrustRadius allows us to scale customer proof that we can use in marketing and sales enablement. It also allows us to identify advocates for other opportunities.

Utilizing TrustRadius allows an organization to tackle the obstacles of obtaining real user insights and feedback to boost online presence and establish credibility. Reviews, both positive and negative, serve as valuable information to those in the buying process as they do their due diligence. Sales and marketing efforts benefit from leveraging the value of user feedback to convey the benefits and experiences realized from using software.

TrustRadius allows us to leverage our customer's voice and build awareness of our products for individuals who are doing research on Live Chat and AI-powered chatbot solutions.