TrustRadius for Vendors

TrustRadius mends the trust gap between technology buyers and providers. Delivering the most credible buyer decisioning platform for software across industries, TrustRadius helps decision-makers confidently choose technology with vetted, peer-based guidance. Providers are empowered to tell their unique story, engage high-intent buyers, improve conversion, and gain customer insights. More than 12 million annual visitors generate and use high-quality content like verified reviews, data, and ratings on TrustRadius.com.

TrustRadius offers a set of vendor solutions aimed to help technology companies harness the authentic voice of their customers, use that content in their own channels, and activate downstream intent to find and convert in-market buyers.

The Ultimate+ package helps vendors drive demand by leveraging category-level intent data, which allows vendors to target visitors to their own product pages as well as competitors’ pages in their category. The Ultimate package offers product-level intent data to deal intelligence on buyers looking at their products, including leveraging our LinkedIn Matched Audiences integration. The Customer Voice package helps product marketers, customer marketers, and analyst relations professionals use TrustRadius content in marketing and sales channels to increase conversion, accelerate sales cycles, and enable sales teams.