Tumblr

Tumblr can be complicated when it comes to using it in a work setting. With the privacy options being somewhat limited, you will want to make sure that your staff are only sharing information that they are comfortable with in the public realm. You'll need to put some effort into designing an appropriate policy that covers the use of Tumblr and what content can be shared.

If you're simply finding a way to engage staff and perhaps show outsiders what it is like to work at your organization, it can be used quite effectively, but you have to be mindful of how involved it gets.

Tumblr is very suitable for presentation of free flow information. This includes creating blogs for specific topics or a stream of stories. It is also good for displaying a selection of photos.

Tumblr doesn't work very well if you want to categorize your information in multiple sections on the same page.

Tumblr is great for personal use and perhaps the promotion of an artist or artistic brand.

Personal blogging is probably the most appropriate use of this website, though I have also seen it used as a dev blog service for games and films or as a storefront for craft-folks. The fact that you can set up timelines for future posts and can share images, text, videos, etc., makes it ideal for people who need to post products and link to external stores for purchases. The tagging features and universal ability to share personal content makes it great for fanbases/fan art and communities like that.

Tumblr is great if you want to just share some images and small amounts of texts. However, since Twitter does the same thing, it wouldn't be fair to say that Tumblr is the better alternative. With a higher user base, Twitter could be a better alternative to any Tumblr users. The only factor by which Tumblr stands out would be the way people react and respond to posts.

Tumblr is well suited for sharing media and short form content to a liberal, teen, and young adult audience. However, it's not well suited for B2B marketing. Also, if editorial control of comments and replies is important, another platform may be more appropriate. If your target demographic is center or conservative, you're likely to have better success elsewhere.

Preparing for a creative meeting makes Tumblr a very helpful tool to ensure that participants are ready to work on the same task. Being able to contribute in advance saves folks a lot of time agreeing on "look and feel" issues, and allows greater productivity with in a team of like-minded professionals.

Approaching young people is a strength.

Tumblr is well suited for short posts with visuals.

It's well suited to promote retail, restaurant, and music venues. It can give potential clientele a sense of not only of your products, but the atmosphere and ambiance that your business reflects as well. I do feel that it is limited in the relevance that it has to certain types of businesses, and like many social media platforms there is more quantity and less quality on Tumblr. However, this could be an asset in that your particular business's Tumblr could have an opportunity to stand out from the crowd. Before using Tumblr to promote your business, its key to see if your clientele and the type of clientele that you are trying to attract would respond positively to Tumblr, otherwise it would be a waste of employee time.

I think Tumblr is great and useful, but it depends on the situation and what a user needs from it. If you're a serious company that doesn't have room to be relaxed, loose and casual - than Tumblr most likely isn't the platform for you. If as a brand or company you have the ability to be more creative, use humor, engage directly with others than Tumblr would be a good platform to consider and it's a nice separation from a company's website.

I think Tumblr is the perfect fit for a company or agency that deals in the visual arts or sciences. For advertising, in particular, Tumblr can be useful in helping an agency stake a claim and showcase the work they've done for their client-- which is not always demonstrated in other ways. Tumblr is also incredibly easy to use on-the-go, and is perfect for use in a fast-paced industry.

I would say it depends on the business and marketing objectives my colleague has. If my colleague works with lots of themed, visual or short form content, I would recommend a Tumblr blog. If my colleague works with long form, or highly theoretical content, I would not recommend a Tumblr blog.

I think Tumblr is well suited for someone focused on a more visual scenario. If your blogs contain large amounts of text, maybe Word Press is a better choice. Tumblr really made it easy to post very quickly which led to us posting more frequently since we just need to pop in a few explanatory sentences and then load the photos. I never really had to work with them directly or try to contact them for support.