TrustRadius: an HG Insights company

Twitter Counter (discontinued)

Score6.8 out of 10

18 Reviews and Ratings

What is Twitter Counter (discontinued)?

Twitter Counter provided insights from Twitter for users from individuals to agencies and large corporations. Features included optimized tweet timing, audience insights and engagement, and competitor monitoring. The service is discontinued.

Categories & Use Cases

A simple tool at hand

Pros

  • Something very comfortable is that you do not have to open another account, just with the username on Twitter access to the tool and you can see the evolution of the profile every day, I can see if the number of users increased or not.
  • In addition, I can observe data of my followers, the data of who I follow, and something very important: I can see my tweets and compare data.
  • its interface allows to observe weekly, monthly and if desired data and for a better analysis a quarterly of all this data.
  • In terms of analysis, we use it to achieve media monitoring work in a political campaign. This allowed us to evaluate and verify the strategy that was used was the correct one.
  • It is a simple, easy to use tool.

Cons

  • I would like the free version to allow other functions for a little more time.
  • I would like you to have a more accessible billing

Return on Investment

  • Until now it has not had negative impacts, in what concerns my work, only that I would like a more accessible billing for the entrepreneurs.
  • you can follow up on the advertising of your company and know in a short time if the strategy is the most successful

Alternatives Considered

Tweetchup and Google Analytics

Other Software Used

Google Analytics, Hootsuite Free, Google Drive

Usability

Brings all of our Twitter insights into one place.

Pros

  • Central control: Twitter counter brings all of our vital Twitter analytic into one place; while also giving us the features to grow our Twitter presence.
  • Intuitiveness: Twitter Counter user interface is very intuitive, making it a breeze getting a basic understanding of our Twitter data. You do not even need to be on the sales team, or be a data analyst to understand the data provided on Twitter Counter.
  • Pricing: Twitter Counter is very cheap and affordable to use.Comes at around 8usd per month for individuals and at $1440 years for teams(unlimited).

Cons

  • Inaccurate Prediction: Twitter predictions are usually ineffective. For instance, Twitter Counter has always wrongly predicted the number of Twitter followers we will gain from a Twitter campaign or at a certain date.
  • Poor customer support; Takes an average of two weeks to get a response from Twitter support. There is also no Live help desk team to talk to when you need an immediate assistance.

Return on Investment

  • Twitter Counter has allowed us better track performance of all of our Twitter ad campaigns and even do a comparative analysis of current ads against past ads.
  • Twitter Counter still needs to work harder to make its data more reliable than it currently is. While it does well with basic information, it just doesn't live up to the billing when placed side by side with a tool like Google Analytics.

Other Software Used

Slack, Adobe AIR, Adobe Audience Manager

Twitter Counter: Grow Your Business with it.

Pros

  • Statistical analysis of campaigns and brand management.
  • Reports to monitor them and predict future growth.
  • Get more followers from your brands and campaigns.

Cons

  • Over-budget pricing.
  • More features, like hashtag management and scheduling of campaigns, are needed.

Return on Investment

  • Overall result helps to grow your brand, account and knowledge of market requirement.
  • Know when, where, how to tweet.

Alternatives Considered

Facebook for Business

Other Software Used

Facebook for Business, SAP Lumira, IBM B2B Cloud Services, MATLAB, Basecamp, HipChat

Predicting Analytics with Twitter Counter

Pros

  • Know the performance and behavior of campaigns, Tweets.
  • Large number of features which help you analyze data.
  • Let you know when, where, how to tweet and start a campaign.

Cons

  • Prediction data may not be correct as it takes older Tweets also in consideration.
  • Wrong predictions make wrong decisions and loss of money.
  • Costly product. Need to purchase to use its most valuable features.

Return on Investment

  • Conversion of customer is more after using this product.
  • Know the user behavior, Know the trend using Twitter counter's graphical analysis.

Alternatives Considered

Zoho Social and Sprout Social

Other Software Used

Tracx, Crowdbooster, Ubermetrics

Twitter Counter helps small organizations keep track of social media analytics

Pros

  • Tracks data over the past year
  • Offers monthly reports to show progress
  • Shows tweets that made a big impact

Cons

  • I can't say I would make any changes right now

Return on Investment

  • Allows us to see quickly our stats, saving time on reporting
  • Allows us to give this overview to relevant people via customizable PDF reports
  • Allows us to make changes to social media strategy to ensure we are reaching our audiences

Alternatives Considered

AgoraPulse and Hootsuite

Other Software Used

Hootsuite Free, Agility PR Solutions