unbounce

unbounce

Customer Verified
Top Rated
About TrustRadius Scoring
Score 7.2 out of 100
Top Rated
unbounce

Overview

Recent Reviews

Unbounce revealed

9 out of 10
August 02, 2021
Landing pages and use to test the audience.

It works well when integrating with Salesforce. It's very easy for us to run comparison tests. …

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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 5 features

Landing page A/B testing: (12)

7.5
75%

Real-time analytics dashboard (12)

7.1
71%

Optimization recommendations (11)

6.3
63%

SEO tools (12)

5.8
58%

Reviewer Pros & Cons

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Video Reviews

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Pricing

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Essential

$79/mo

Cloud
75 landing pages, 8 popups & sticky bars

Premium

$159/mo

Cloud
150 landing pages, 16 popups & sticky bars

Enterprise

$399+/mo

Cloud
375+ landing pages, 40+ popups and sticky bars

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://unbounce.com/pricing/?utm_mediu…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Starting price (does not include set up fee)

  • $49 per month

Features Scorecard

SEO and Conversion Optimization

6.8
68%

Product Details

What is unbounce?

Unbounce helps convert more site visitors into leads, sales, and customers. Using its drag-and-drop builder, users can create and publish landing pages without needing a developer to code them. Also, users get conversion intelligence insights and enhance the intuition and skills they already have to ensure the best campaign performance. The vendor describes its capabilites:

✔ BUILD pixel-perfect landing pages, popups, and sticky bars with Unbounce’s easy-to-use drag and drop builder. Choose from 125+ ready-to-go mobile-responsive templates–including near-instant AMP landing pages!

✔ OPTIMIZE campaigns and boost conversion rates with built-in A/B testing, dynamic text replacement, , and Smart Traffic, our new AI-powered tool that automatically delivers the best landing page to each visitor.

✔ INTEGRATE landing pages and other elements with over 900 apps like Zapier, WordPress, HubSpot, Marketo, Salesforce, Campaign Monitor, and MailChimp.

✔ CONVERT more prospects with targeted popups and sticky bars that can be placed on top of any page on your website to deliver the most relevant offers to the right audience, at the right time.


The vendor states its current customers include The New York Times, Shopify Plus, World Vision, New Balance, and Hootsuite.

unbounce Features

  • Supported: Build Mobile Responsive Landing Pages
  • Supported: Dynamic Text Replacement for PPC
  • Supported: AI-powered optimization with Smart Traffic
  • Supported: A/B Test your landing pages
  • Supported: Create popups and sticky bars
  • Supported: Integrate with over 900 apps like Zapier, Wordpress, Salesforce and Hubspot
  • Supported: Build AMP landing pages
  • Supported: Two-factor authentication

unbounce Screenshots

100+ Landing Page TemplateResponsive Drag-and-Drop Landing Page BuilderAccount Overview and Testing Features (Smart Traffic and A/B Testing)AMP Landing Page TemplatesManage Custom ScriptsPopup TemplatesSticky Bar TemplatesGlobal Script Manager

unbounce Video

unbounce Integrations

unbounce Competitors

unbounce Customer Size Distribution

Consumers0%
Small Businesses (1-50 employees)20%
Mid-Size Companies (51-500 employees)60%
Enterprises (more than 500 employees)20%

unbounce Technical Details

Deployment TypesSaaS
Operating SystemsUnspecified
Mobile ApplicationNo
Supported CountriesAll
Supported LanguagesEnglish

Comparisons

View all alternatives

Frequently Asked Questions

What is unbounce?

Unbounce is a landing page builder for marketers. Marketers can use the drag and drop platform to create customized, responsive landing pages for their marketing campaigns.

How much does unbounce cost?

unbounce starts at $49.

What is unbounce's best feature?

Reviewers rate Landing page A/B testing: highest, with a score of 7.5.

Who uses unbounce?

The most common users of unbounce are from Small Businesses (1-50 employees) and the Marketing & Advertising industry.

Reviews

(1-25 of 50)
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Score 1 out of 10
Vetted Review
Verified User
Review Source
Their refund policy & customer service is terrible. I would be very careful starting a subscription with Unbounce as we were just left out of pocket for 12 months ($1500 AUD). We spoke to their customer service team and they were rude & unwilling to reason. This was a negative experience for us and in return, we have now canceled all our subscriptions with Unbounce and taken our business elsewhere.
Score 9 out of 10
Vetted Review
Verified User
Review Source
Unbounce is an excellent platform to create landing pages with an easy drag and drop system. We can pick from numerous mobile responsive templates to design our pages along with pop-up windows which help us to reach our targeted customers easily and this strategy helps us to grow more customers and sales.
Evan Laird | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User
Review Source
I used unbounce with a few different clients (mostly in the B2B SAAS space but a few other industries as well) through my time at Galactic Fed. It's a solid landing page builder with some A/B Testing functionality to crank out LPs quickly and get some fast learning and landing page optimization rolling.
Score 7 out of 10
Vetted Review
Verified User
Review Source
Very user-friendly did not struggle to pick it up and understand the user experience. Customer service can be touch and go and have also heard of others having a similar experience so definitely keep an eye on that. Pricing could be more competitive and I saw reviews mentioning having to move to more expensive packages or lose your data which is a concern. Landing pages look good with little work required, mostly drag and drop, no need for knowledge of code is which is helpful.
Score 9 out of 10
Vetted Review
Verified User
Review Source
We used this tool to give the marketing team an easy way to create landing pages and pop-ups without the involvement of code or entering the CMS. It was implemented in 14 sites rather easily and worked as expected and the GUI is simple and very intuitive to use which made the marketing team handle the tool flawlessly.
Jon Law | TrustRadius Reviewer
Score 1 out of 10
Vetted Review
Verified User
Review Source
I used unbounce to build landing pages and advertorial pages for lead generation campaigns. Driving traffic to the landing pages from Facebook ads and from organic traffic via blog posts. It was recommended as the easiest way to build landing pages.

I used a lot of templates I was given and others included with the software
Mike Muller | TrustRadius Reviewer
Score 5 out of 10
Vetted Review
Verified User
Review Source
We used Unbounce as a landing page tool for all our digital marketing efforts. It was used by both our creative and digital teams to craft landing pages for different campaigns and add forms and Actions to each landing page. It was used to try and take some of the programming lift from our digital team.
Zee Gimon | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
We were recommended to use Unbounce as a good tool for landing page creation and tracking conversions easily. Our website back in the day could not be easily edited since it was using JavaScript (right now, we switched to WordPress and it's easy to create landing pages quickly), so we needed an easily modifiable site to adapt quickly to the needs of our audience (for example, if we saw that some wording wasn't as good as we would like it to be or found a better fitting picture to illustrate a point, etc.)
Score 9 out of 10
Vetted Review
Verified User
Review Source
Unbounce is primarily used by the marketing teams to create A/B tests for our ad ops team without the need for a long process cycle of creative/design/development. This accelerated ability to create new pages and tests gives our team the ability to be more agile instead of constantly waiting on someone else - especially in advertising where every day is a lot of wasted spend on traffic that could be converting better!
August 02, 2021

Unbounce revealed

Score 9 out of 10
Vetted Review
Verified User
Review Source
Landing pages and use to test the audience.

It works well when integrating with Salesforce. It's very easy for us to run comparison tests. There are conversion tools, like pop-ups, which we use on occasion; and it's easy to add our own customization. There are lots of templates to select from, which saves time, a definite plus.

Score 2 out of 10
Vetted Review
Verified User
Review Source
I used unbounce in coordination with Google Ads for the duration of about 6 months. As using direct links to Amazon listings aren't allowed due to Google Ads guidelines, I used Unbounce to create a landing page where those who clicked the ads would be directed. The Unbounce page then directed people to the Amazon listing. I only had 1 landing page and it provided tracking and other data/metrics.
Josh Aston | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
We use Unbounce for our own landing pages, in particular when we drive paid media.

We also advise and help other clients set up Unbounce pages. Some of these companies have had Unbounce in place when we partnered with the company and other times we have introduced them.

Unbounce makes it easy and seamless for us to set up landing pages, no matter the size of the company we are working with.
Darian Rawson | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
We use Unbounce for landing pages that are targeted marketing, lead generations as well as user engagement to drive awareness, contests, and information on a targeted scale. Our landing pages are only accessible via paid media, so we can track their success tied in with various other third-party integrations.
Michael Dell'Arciprete | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Review Source
We use Unbounce to create, publish and test your landing pages and site messaging components Unvounce has helped us improve your customers' on-site experience by providing targeted messaging with highly relevant content. This has helped us in many ways. During crucial storm and hurricane season, we use Unbounce to deliver critical information including weather updates, claim information, and how to contact our customer service department. We also use Unbounce for landing pages. It's drag and drop functionality make it very easy to develop and publish landing pages that are well aligned to a specific display, social media, and paid search campaigns. Unbounce saves a significant amount of time and can be used by multiple people on our marketing team.
Danilo Roberto Zerón | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
The Unbounce landing pages we create at PPC Director serve to incentivize users to connect with our clients at a vital stage in the sales & marketing funnel: the point of conversion. The PPC Director's "digital marketing operations" team, for example, champions the use of Unbounce in order to track pertinent lead information and conversion data for clients who will benefit from granular-level CRM reporting. Thus, Unbounce can be utilized in creating high-converting landing pages that are geared towards capturing lead information (i.e. via Unbounce form submissions), displaying a call-to-action, and promoting a specific offer, product, and/or service.
Ashley Mumm | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
Unbounce was used as a landing page tool to create specific pages for online advertising campaigns. It was used in conjunction with the company website and was used when there were specific actions I wanted a visitor from an ad to take.
Score 10 out of 10
Vetted Review
Verified User
Review Source
Best landing page platform, hands down! We use Unbounce to create landing pages for Google Ads, Facebooks Ads, Email Campaigns and more. We can quickly deploy landing pages and do A/B testing and tweaks. It is very easy to use and effective. Highly recommend for anyone looking to create, test and deploy quick, effective landing pages. I also use and have used Instapage but find Unbounce to be a more complete platform with more functionality and ease of use.
Gary Shouldis | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
Unbounce is used by our marketing department to quickly build beautiful landing pages for clients. As far as landing page apps go, Unbounce is best in class. Most landing page apps focus mostly on collecting emails, but we work with many local businesses where an email is not the main goal, a new lead is. Unbounce allows us to build real lead generation pages for any industry regardless of what their conversion goal is. The landing page builder is fast and easy to use, and the template library is large enough where you can often find one as a starting point for your landing page.
Score 10 out of 10
Vetted Review
Verified User
Review Source
Unbounce is used by our marketing department to create landing pages for lead generation and order forms quickly and professionally. Unbounce gives us the flexibility to make pages for marketing purposes that are outside the range of our eCommerce platform by offering additional flexible design options and integrations that would take weeks to install on our website.
Score 8 out of 10
Vetted Review
Verified User
Review Source
Unbounce is used as a landing page and pop-up creation tool. Teams collaborating on any given project include Tech, Design, Marketing, and Sales to some degree. Each project has unique goals which dictate leads on each step of the process. The main objectives are to provide users with relevant webpages to come to when clicking on an external link, as well as providing an engaging pop-up experience to move users further along a given user funnel.
Shannon Johlic | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Review Source
Unbounce has changed the way we strategize, build, and test our landing pages.

With its ease of use, a team of one (1) can build a landing page in a day with multiple variants without the need for ANY IT/Developer assistance.

I can go from idea to execution to iteration in an hour, making our campaigns flexible and adaptive.
Tanner Holt | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
At first, we used Unbounce for simple landing pages and A/B tests. With new features, we have enjoyed using them for pop tests, and in some cases as key pages to our or our clients' websites. These landing pages are used mostly for generating leads but have also been used for special events.
J.P. VanderLinden | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
Unbounce is our agency's go-to solution for landing pages across business types. Whether we're running an email promotion, an ongoing paid social campaign, or looking to create dozens of variants for use in paid search, Unbounce landing pages are our top choice. All of our team members are trained on how to use the platform, and we recommend it to clients regularly.
Score 10 out of 10
Vetted Review
Verified User
Review Source
Unbounce solves a few problems. It provides conversion friendly CRO optimized landing page templates, and it makes tech debt vanish. So, even a "non-techy" person can use Unbounce to set up a landing page and run split tests. It's all drag and drop and their support is usually quick to respond, in most cases instantly.