Filter Ratings and Reviews
Filter 8 vetted Unmetric reviews and ratings
Reviews (1-2 of 2)
We use Unmetric to review social content. It helps us understand how peers, partners, and competitors are using social media and allows us to evaluate the effectiveness of different creative and content approaches. It also helps us identify white space when developing social strategies. The platform is set up well for this exact work, and you can use both their built-in dashboards or data downloads to do your work, which means both novice users and seasoned analysts can use the platform with minimal training.
- Calculates average engagement rates for custom time-periods and displays this on a dashboard.
- Can access content from most platforms.
- Good balance of easy-to-use and access to raw data for custom work.
- Has all of the standard metrics for social media analysis.
- The interface is slightly different for each social channel, which is confusing for novice users. I wish they'd standardize their naming schemes and dashboards, to the extent they can be with the different platforms.
- They'll add and implement new features but won't tell you- I came back into the platform to discover they'd applied a weighting scheme to my engagement rate that messed up my findings.
- Sometimes the platform just stops working.
- Support sits in India so there's no way to get answers fast if you have a question or issue.
February 03, 2016
Engaging with Unmetric
Unmetric is being used by the Analytics Department. We use it to benchmark our clients' social presence against their competitors. It's a useful tool because we are unable to see our competitors reach and impressions or calculate engagement rate. Unmetric calculates its own custom engagement rate based upon the accounts' engagements and followers. This normalized engagement rate can be used to benchmark across all social platforms.
- Very user friendly.
- Great support staff.
- Constant updates.
- Length between data fetches.
Unmetric Scorecard Summary
About Unmetric
Unmetric is an enterprise solution for branded content analysis and discovery. The vendor aims to help digital marketers, social media analysts, and content creators harness social signals to track and analyze competitive content and campaigns and to create better content and campaigns of their own. The vendor says they are trusted by hundreds of global brands and agencies across over 20 countries - brands like General Motors, Chicago Bulls and American Airlines, and agencies like Ogilvy, Group M and Wunderman. Unmetric was founded in 2011 and is headquartered in New York City with offices in Chennai, India and the U.S.
Categories: Social Media Analytics
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Pricing
Has featureFree Trial Available?Yes
Does not have featureFree or Freemium Version Available?No
Has featurePremium Consulting/Integration Services Available?Yes
Entry-level set up fee?No
| Edition | Pricing Details | Terms |
|---|---|---|
| Standard | $1,000 | Per Month [Unlimited Users] |
| Agency | Pay As You Go |
Special agency rates are available
Unmetric Customer Size Distribution
| Consumers | 0% | |
| Small Businesses (1-50 employees) | 0% | |
| Mid-Size Companies (51-500 employees) | 10% | |
| Enterprises (> 500 employees) | 90% |
Unmetric Support Options
| Free Version | Paid Version | |
|---|---|---|
| FAQ/Knowledgebase | ||
| Social Media | ||
| Phone | ||
| Live Chat | ||
| Video Tutorials / Webinar |
Unmetric Technical Details
| Deployment Types: | SaaS |
|---|---|
| Operating Systems: | Unspecified |
| Mobile Application: | Apple iOS, Android |
| Supported Countries: | Global |
| Supported Languages: | English |