Unsplash for Brands

If someone is in a specific or super-niche industry, they may not find that Unsplash for Brands is a good option for them. I would say their site and their library of photographic images are a bit more general -- so if you need something stylized, it may not be the place for you.

The platform work great to find new high quality and resolution pictures, you won't be able to find icons or illustrations. They are very good at images, mostly lifestyle images.

In the area of diversity, there needs to be a wider range of races of people for inclusivity purposes. I work for a company that is very inclusive and we are always looking for models in stock photos that represent all races and ages. We pride ourselves in that everyone can be represented and people can feel that they belong in our company. this creates a sense of strong community and belonging

I think Unsplash for Brands is well-suited for anyone who does content creation and already uses a program which it is built into; had I never used Pexels prior to Unsplash, I probably would give Unsplash a 10 but because I really like using Pexels and got a bit spoiled using that (which I believe has a bit more unique photos), I give it a 9. It's near perfect, but there happens to be a very similar tool that is also really great. That being said, it's a new batch of images instead of using Pexels so the variety is even better.

When looking for stock photos for our firm, my go-to software is Unsplash. When looking for a specific image, with more than one search word, Unsplash narrows down the results much better than competitors, such as Pexels. However, obviously not every image can be found for free, and a free service does a great job but is still bettered by paid services.

I did a project talking about Gen-Z audience - 80% of the photography in it was from Unsplash for Brands. Unsplash for Brands was the only place I could find natural, creative and energetic images of young people and portraying a diverse group of people. Without the use of Unsplash for Brands I would not have been able to create such a visually eye catching and appealing report for my client. It was a life saver in this project. I have also used it for wedding brochures for event insurance. Again they had a beautiful catalog of shots which filled at least 70% of the design materials on wedding insurance. This site is great when working with charities, especially small ones who do not have a budget to buy stock photography. This enables the smaller charities I have worked with to have as professional and eye catching shots as the big charities. Making their work look professional and help them gain grants etc.

In my current role, we like to use engaging images that paint a picture of life at university and the community we have. Sometimes our users or staff don't feel comfortable being used for marketing or having their image out there. This sometimes leads to struggles when needing photography to better visualise the journey and make pages or elements more interesting.

Unsplash for Brands is well suited for creative teams and companies that need to deliver content to different brands in any timeframe. On the other hand it is less appropriate when you have very strict design guidelines and color palette since finding images that match exactly your style might result very tedious.

I love that I can get real-time and trending content made available on current events. When writing 5-7 articles a day, a good image to support the context of the writing really drives the message home to the reader. Unsplash offers an easy way to search for images that I can use to boot visual engagement, images that are from the field and that resonate with the audience.

Easy access to high-quality, free stock photography I like using Unsplash for finding good, high-resolution photos for the reports I design and create for donors and these photos have a professional and high-quality appearance. We can also contribute to the community and track the Stats of that Photo/Image on the website itself.