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vAuto Conquest

Score9.9 out of 10

2 Reviews and Ratings

What is vAuto Conquest?

vAuto, a Cox Automotive company, offers Conquest, a dealer management system for new car auto dealerships.

Categories & Use Cases

The only software tool I would fight the boss to keep!

Pros

  • appraising cars
  • retail exit strategies
  • labeling and marketing tools

Cons

  • Show me comps for my unit across different model years
  • Make full MSRPs available for retrieval
  • Show me original MSRP price of my appraisal
  • Allow me to require options to be selected prior to closing appraisal when appropriate
  • Show me an alert for a recall with no remedy

Most Important Features

  • auto description tool
  • preset warranty disclosure tools
  • tracking serialization of photos to third party sites
  • tracking SRP's and VDP's for units from third party sites.

Return on Investment

  • strong impact on speed to market and turn
  • strong impact on evaluating the proper listing price
  • strong impact on prediction of reconditioning budgets

Other Software Used

VinSolutions

vAuto Conquest: A valuable addition to any automotive sales department

Pros

  • Provides an exceptionally simple interface to see what is desirable in the market
  • Can be set to automatically adjust pricing based on turn rate and market demands
  • Integrates very well with the other products offered by Cox Automotive

Cons

  • Pricing is not horrible, but could be better
  • While I noted it integrates well with other Cox products, as a standalone it is not ideal.

Return on Investment

  • Increased Sales Gross
  • Lower Turn Rate
  • Increased Sales Absorbtion
  • Increased foot traffic through business prior to the pandemic at least.

Other Software Used

CDK Drive, VinSolutions, ERA-IGNITE