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What is Vidyard?

Vidyard is an enterprise video platform built to turn viewers into customers with in-depth insights and robust integrations with different customer relationship management (CRM) and marketing automation platforms.

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Recent Reviews

TrustRadius Insights

Vidyard is a versatile video platform that has been widely adopted by various departments within organizations. Marketing teams rely on …
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Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 31 features
  • Video link sharing (46)
  • Video personalization (43)
  • Per video tracking (44)
  • Video analytics dashboard (44)

Reviewer Pros & Cons

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Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visit


  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Product Demos

Using Vidyard Rooms: Digital Sales Rooms Explained


Vidyard for Sales Demo

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Video Marketing

Features related to using video marketing content, as well as marketing videos themselves.

Avg 7.4

Video Platform Integrations

Integrations between the enterprise video platform and other business applications.

Avg 6.2

Video Security

Features related to the security of an organization's content stored on an enterprise video platform.

Avg 8.8

Video Player

Features that support playing and watching video content that is hosted on the enterprise video platform.

Avg 8.5

Video Analytics

Features related to collecting and analyzing data around video streaming quality, viewer behavior, etc.

Avg 7.5

Video Hosting, Management & Storage

Features related to hosting, managing, and storing video content.

Avg 8.5

Video Engagement

Features to engage viewers around video content, particularly for live streams.

Avg 8.0
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Product Details

What is Vidyard?

Vidyard is a video tool built for virtual selling. It aims to make it easy to record and send videos that add a personal touch at all stages of the sales cycle–from prospecting to proposals. Backed by video analytics and integrations, Vidyard boasts users among thousands of virtual sales and marketing teams across the globe to help them generate more leads and close more deals with video.

Vidyard Features

Video Marketing Features

  • Supported: Lead generation
  • Supported: Video personalization
  • Supported: Video SEO
  • Supported: Integration to Marketing Automation

Video Platform Integrations Features

  • Supported: Integration to
  • Supported: Integration to Marketo
  • Supported: Integration to HubSpot

Video Security Features

  • Supported: Video access controls
  • Supported: User management
  • Supported: SSO support
  • Supported: Password protection
  • Supported: Video link sharing
  • Supported: Embed restrictions
  • Supported: Internal video
  • Supported: External video

Video Player Features

  • Supported: Player customization
  • Supported: Embedded videos
  • Supported: Video quality / Bandwidth controls
  • Supported: Mobile compatibility

Video Analytics Features

  • Supported: Streaming quality reports
  • Supported: Per viewer tracking
  • Supported: Per video tracking
  • Supported: Video analytics dashboard

Video Hosting, Management & Storage Features

  • Supported: On-Demand video
  • Supported: Live streaming
  • Supported: Video upload & format support
  • Supported: Video portal
  • Supported: Video downloads
  • Supported: Video editing
  • Supported: High definition support
  • Supported: Closed captioning / Transcription

Video Engagement Features

  • Supported: Video comments

Vidyard Screenshots

Screenshot of Sales videos can be recorded or sent from a browser, desktop, or phone to connect, convert, and close for virtual selling.Screenshot of Screen recording can be used to deliver effective product demos, presentations, and proposal walkthroughs that build buyer consensus across the full sales cycle.Screenshot of Detailed video analytics show who’s watching and for how long, to help prioritize and personalize a sales strategy. Measure how each team member is performing with video.Screenshot of CRM integrations push video view data to lead and contact records. Use viewing data to surface high-intent leads, and measure videos’ impact on pipeline and revenue.Screenshot of A link can be added as an in-video call-to-action that drives buyers to next steps– from providing additional resources to booking a meeting right from the video.Screenshot of From sales engagement platforms, to CRMs, to marketing automation systems, Vidyard is integrated into the tools teams are already using every day.Screenshot of Bring stakeholders and resources together in one collaborative space with Vidyard Rooms. These digital sales rooms help you open doors and close more deals.

Vidyard Videos

"Assignment Selling", video prospecting, video messaging, VSL (video sales letter), and any other terms and names it may go by - is using personalized video to improve your sales cycle. In this video produced by the TrustRadius team, learn why Vidyard is one of the best tools for video prospecting and VSL

Watch 3-MINUTE DEMO. How to record and send sales videos to connect, convert, and close—all while remote.

Watch VIDYARD FOR SALES. How Vidyard helps sales reps connect with prospects, qualify more leads, and close more deals.

Vidyard Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android
Supported LanguagesEnglish

Frequently Asked Questions

Vidyard is an enterprise video platform built to turn viewers into customers with in-depth insights and robust integrations with different customer relationship management (CRM) and marketing automation platforms.

Loom, Drift, and Wistia are common alternatives for Vidyard.

Reviewers rate Video link sharing and Video upload & format support highest, with a score of 9.8.

The most common users of Vidyard are from Small Businesses (1-50 employees).
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Reviews and Ratings


Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Vidyard is a versatile video platform that has been widely adopted by various departments within organizations. Marketing teams rely on Vidyard to easily find and send product videos to prospects through email and landing pages, while also using it as a central video content management system for syndication on websites and third-party channels. The software also serves as a hosting platform for marketing and product videos, allowing for optimization and tracking of viewer engagement. With Vidyard, the Marketing and Product Marketing departments can effectively connect with their audience by sharing customer stories and controlling the video experience with features like video gating, live streaming, and video playlists.

Sales teams have found value in Vidyard's ability to share demos or product walkthroughs throughout the sales process. The software enables personalized outreach in sales emails, where users can record themselves going through prospects' LinkedIn or company pages to highlight reasons for a good fit, increasing the chances of a successful connection. Additionally, Vidyard's integration with SalesLoft allows users to capture prospects' attention in emails by inserting animated gifs. Sales teams also leverage Vidyard for creating quick personalized videos for sales emails, with real-time analytics providing valuable performance insights.

Vidyard extends its benefits beyond just marketing and sales. Customer Success departments rely on the platform to save recordings of online meetings, webinars, video training material, and online training sessions, facilitating easy sharing with customers. It has become an integral tool for internal communication as well, offering effective solutions for documentation, IT walkthroughs, solution walkthroughs, and client touches.

Overall, Vidyard enhances marketing efforts by enabling personalized video communication, explaining complex concepts, connecting with potential customers, and providing valuable analytics to measure effectiveness. While some users have reported negative experiences related to technical difficulties on cell phones and poor customer service, many others have praised the platform's usability, clean UI/UX design, and its impact on humanizing the sales process.

  • User-Friendly Interface: Users found Vidyard's interface easy to use and navigate, making it simple to store and access past videos. Several reviewers specifically mentioned how the user-friendly interface eliminated the need for extensive training.

  • Excellent Customer Support: Users praised Vidyard's customer support team, emphasizing their dedication and helpfulness. Many users mentioned having a positive experience with Vidyard's customer service and support team, highlighting their commitment to helping customers succeed.

  • Seamless Integration with Software Platforms: Users appreciated the seamless integration of Vidyard with various software platforms, enhancing digital marketing efforts. Multiple reviewers specifically mentioned how Vidyard integrated well with marketing automation and CRM systems, making it easier to manage video content in conjunction with other tools.

User Interface: Many users have expressed frustration with the clunky and non-user-friendly user interface of Vidyard. They have found it difficult to navigate, specifically mentioning challenges with naming conventions and the lack of automatic saving in certain areas.

Video Editing Tools: Users have described the video editing tools within Vidyard as confusing and not intuitive. Some users also mentioned difficulties with managing videos in bulk and the need for HTML/CSS knowledge to use certain features.

Integration Issues: Several users have criticized Vidyard's integration capabilities with other platforms such as HubSpot and Salesforce. They feel that the integrations do not provide sufficient analytics and functionality, while also mentioning issues with compatibility. Additionally, users have expressed a desire for a more robust mobile app from Vidyard.

Users have made several recommendations based on their experiences with Vidyard. First and foremost, they suggest trying the screen record tool and using Vidyard for lead generation. Additionally, users recommend customizing the sharing page beyond just the logo and organizing videos into files for easier access. It is also advised to be cautious about the capabilities of the integration and the depth of the integrations. Furthermore, users suggest involving the Sales/Rev ops team when considering Vidyard, not just sales. They also recommend paying close attention during onboarding to avoid spending extra time. It is suggested to watch helpful videos and webinars and utilize the support documentation. Users emphasize using Vidyard to stand out in email communications and appreciate its simplicity and time-saving benefits. They find Vidyard's features effective and powerful. Users also recommend getting started with Vidyard for digital marketing and live streaming purposes. Vidyard is considered a great tool for demos, descriptions, corrections, call outs, explanations, and increasing brand awareness. They suggest watching sample videos in a well-lit and quiet environment and engaging with prospects without scripting. Using Vidyard for email communications and various types of videos is also recommended. To fully leverage Vidyard's capabilities, users advise committing time to learn the platform like any other SaaS product. They find it beneficial for all team members, especially sales teams looking to build rapport and personalize interactions. Taking introduction courses and training on Vidyard is recommended, as well as reaching out to Vidyard's account and support team for assistance if needed. Lastly, users encourage investing time in making Vidyard work for your business.

Attribute Ratings


(1-25 of 113)
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Brittany Cooper | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
The integration process is remarkably straightforward, making the incorporation of this solution into our systems a breeze. The provision of well-crafted resources has proven invaluable in facilitating seamless integration across a multitude of systems. These resources not only simplify the technical aspects but also empower us with the knowledge needed to connect the dots effectively.
Robert Foreman | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
There is no software to download: it is accessed through an extension in your Chrome browser. I don't know if it is available on any other browsers. I use Chrome on all of my computers: it works on a PC and Chromebook. I use the same profile so I can access everything regardless of which computer I am using.
Eric Murphy | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
This score is for the full-blown marketing enterprise product. Simple enough to integrate with HubSpot. We needed a bit of help (that was provided) in setting up some more technical aspects. Not 100% self service.

For the free tool, and the paid 'sales' tools, 10 out of 10.
Score 8 out of 10
Vetted Review
Verified User
I am not sure if there is anything additional outside of installing the Chrome extension. That process in itself is relatively simple to do and is complete within about 5 minutes and ready to use. If there are other integrations, those are ones I am not aware of and can't speak to.
Marin Asher | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
It couldn't be easier to embed videos on the website and even embed animated thumbnails in emails. Setting up the landing page for our video with our color scheme and logo was simple. Uploading videos is fast and anyone can do it.
June 22, 2021

Great Integration!

Score 7 out of 10
Vetted Review
Verified User
I use this product frequently with HubSpot, which makes it easy to record and embed video content on any page of ours with a video content module. I also frequently access Vidyard using the Chrome plugin. which makes it easy to find and accessible at all times throughout my workflow.
Score 9 out of 10
Vetted Review
Verified User
Integration is super easy as far as integrating a Vidyard video into a website. I haven't gotten into this much so far in my review, but Vidyard is also super powerful in that you can track how long users watch videos, set up CTAs or gates at certain points in the video, etc. Super useful data and functionality.

As far as integration into our company's software stack, it's been pretty quick and easy as well. We are still trying to push more usage overall, but because of the ease of use for Vidyard video creation and sharing, we've been able to integrate pretty seamlessly into most everyone at the company using vidyard at least a few times per week, and some several times daily.
Score 9 out of 10
Vetted Review
Verified User
Connected with Gmail and SalesLoft seamlessly, although, at times, when trying to share video with other sales reps that you have completed, they have trouble clicking thru them without messing up your cookies, still trying to find a good way to share them without creating that notification and messing up the tracking.
Score 5 out of 10
Vetted Review
Verified User
  • For a HubSpot user, it's really easy.
  • I'd like to see better integration into Microsoft Outlook for Mac.
  • The Post-Sales integration team could be a little bit better connected. I felt like I was handed off to somebody after the sales process was over, and I wish it was the same person for the salesperson was more involved.
Score 8 out of 10
Vetted Review
Verified User
Very easy to set up: I don't recall this taking much time at all. It also integrates with HubSpot CMS so adding videos to our content is easy. However, I think you have to buy a more expensive package for it to integrate with the CRM, which would make the entire experience seamless.
July 16, 2020

Starting Vidyard

Score 6 out of 10
Vetted Review
Verified User
The team was fairly helpful, although one of our managers had to do a lot of the video locating and uploading herself. This was something the Vidyard team had said they would handle, but that didn't happen that way. The trainer did a good job, she was very easy to talk to and had a teaching background so that she was able to convert lessons well.
July 06, 2020

Vidyard Review

Score 9 out of 10
Vetted Review
Verified User
Vidyard is very easy to use. I love the Chrome add-on. There's also an add-on widget for Outlook. The manager has good visibility and access into their team's videos and can review videos easily. Creating a video is as simple as click, count from 3 to 1, and record. The audio and video quality are also nice and the embedded version of the video in the email is useful!
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