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Vidyard

Vidyard

Overview

What is Vidyard?

Vidyard is an enterprise video platform built to turn viewers into customers with in-depth insights and robust integrations with different customer relationship management (CRM) and marketing automation platforms.

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Recent Reviews

TrustRadius Insights

Vidyard is a versatile video platform that has been widely adopted by various departments within organizations. Marketing teams rely on …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 31 features
  • Video link sharing (45)
    9.7
    97%
  • Video personalization (42)
    9.3
    93%
  • Per video tracking (43)
    9.2
    92%
  • Video analytics dashboard (43)
    8.0
    80%

Reviewer Pros & Cons

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Pricing

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Free

$0

Cloud
per month per user

Pro

$19

Cloud
per month per user

Plus

$59

Cloud
per month per user

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.vidyard.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Product Demos

Using Vidyard Rooms: Digital Sales Rooms Explained

YouTube

Vidyard for Sales Demo

YouTube
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Features

Video Marketing

Features related to using video marketing content, as well as marketing videos themselves.

6.4
Avg 7.2

Video Platform Integrations

Integrations between the enterprise video platform and other business applications.

7.6
Avg 6.4

Video Security

Features related to the security of an organization's content stored on an enterprise video platform.

8.7
Avg 8.8

Video Player

Features that support playing and watching video content that is hosted on the enterprise video platform.

8.5
Avg 8.4

Video Analytics

Features related to collecting and analyzing data around video streaming quality, viewer behavior, etc.

8.3
Avg 7.5

Video Hosting, Management & Storage

Features related to hosting, managing, and storing video content.

7.7
Avg 8.5

Video Engagement

Features to engage viewers around video content, particularly for live streams.

7.7
Avg 8.1
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Product Details

What is Vidyard?

Vidyard is a video tool built for virtual selling. It aims to make it easy to record and send videos that add a personal touch at all stages of the sales cycle–from prospecting to proposals. Backed by video analytics and integrations, Vidyard boasts users among thousands of virtual sales and marketing teams across the globe to help them generate more leads and close more deals with video.

Vidyard Features

Video Marketing Features

  • Supported: Lead generation
  • Supported: Video personalization
  • Supported: Video SEO
  • Supported: Integration to Marketing Automation

Video Platform Integrations Features

  • Supported: Integration to Salesforce.com
  • Supported: Integration to Marketo
  • Supported: Integration to HubSpot

Video Security Features

  • Supported: Video access controls
  • Supported: User management
  • Supported: SSO support
  • Supported: Password protection
  • Supported: Video link sharing
  • Supported: Embed restrictions
  • Supported: Internal video
  • Supported: External video

Video Player Features

  • Supported: Player customization
  • Supported: Embedded videos
  • Supported: Video quality / Bandwidth controls
  • Supported: Mobile compatibility

Video Analytics Features

  • Supported: Streaming quality reports
  • Supported: Per viewer tracking
  • Supported: Per video tracking
  • Supported: Video analytics dashboard

Video Hosting, Management & Storage Features

  • Supported: On-Demand video
  • Supported: Live streaming
  • Supported: Video upload & format support
  • Supported: Video portal
  • Supported: Video downloads
  • Supported: Video editing
  • Supported: High definition support
  • Supported: Closed captioning / Transcription

Video Engagement Features

  • Supported: Video comments

Vidyard Screenshots

Screenshot of Sales videos can be recorded or sent from a browser, desktop, or phone to connect, convert, and close for virtual selling.Screenshot of Screen recording can be used to deliver effective product demos, presentations, and proposal walkthroughs that build buyer consensus across the full sales cycle.Screenshot of Detailed video analytics show who’s watching and for how long, to help prioritize and personalize a sales strategy. Measure how each team member is performing with video.Screenshot of CRM integrations push video view data to lead and contact records. Use viewing data to surface high-intent leads, and measure videos’ impact on pipeline and revenue.Screenshot of A link can be added as an in-video call-to-action that drives buyers to next steps– from providing additional resources to booking a meeting right from the video.Screenshot of From sales engagement platforms, to CRMs, to marketing automation systems, Vidyard is integrated into the tools teams are already using every day.Screenshot of Bring stakeholders and resources together in one collaborative space with Vidyard Rooms. These digital sales rooms help you open doors and close more deals.

Vidyard Videos

"Assignment Selling", video prospecting, video messaging, VSL (video sales letter), and any other terms and names it may go by - is using personalized video to improve your sales cycle. In this video produced by the TrustRadius team, learn why Vidyard is one of the best tools for video prospecting and VSL

Watch 3-MINUTE DEMO. How to record and send sales videos to connect, convert, and close—all while remote.

Watch VIDYARD FOR SALES. How Vidyard helps sales reps connect with prospects, qualify more leads, and close more deals.

Vidyard Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android
Supported LanguagesEnglish

Frequently Asked Questions

Vidyard is an enterprise video platform built to turn viewers into customers with in-depth insights and robust integrations with different customer relationship management (CRM) and marketing automation platforms.

Loom, Drift, and Wistia are common alternatives for Vidyard.

Reviewers rate Video link sharing highest, with a score of 9.7.

The most common users of Vidyard are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(327)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Vidyard is a versatile video platform that has been widely adopted by various departments within organizations. Marketing teams rely on Vidyard to easily find and send product videos to prospects through email and landing pages, while also using it as a central video content management system for syndication on websites and third-party channels. The software also serves as a hosting platform for marketing and product videos, allowing for optimization and tracking of viewer engagement. With Vidyard, the Marketing and Product Marketing departments can effectively connect with their audience by sharing customer stories and controlling the video experience with features like video gating, live streaming, and video playlists.

Sales teams have found value in Vidyard's ability to share demos or product walkthroughs throughout the sales process. The software enables personalized outreach in sales emails, where users can record themselves going through prospects' LinkedIn or company pages to highlight reasons for a good fit, increasing the chances of a successful connection. Additionally, Vidyard's integration with SalesLoft allows users to capture prospects' attention in emails by inserting animated gifs. Sales teams also leverage Vidyard for creating quick personalized videos for sales emails, with real-time analytics providing valuable performance insights.

Vidyard extends its benefits beyond just marketing and sales. Customer Success departments rely on the platform to save recordings of online meetings, webinars, video training material, and online training sessions, facilitating easy sharing with customers. It has become an integral tool for internal communication as well, offering effective solutions for documentation, IT walkthroughs, solution walkthroughs, and client touches.

Overall, Vidyard enhances marketing efforts by enabling personalized video communication, explaining complex concepts, connecting with potential customers, and providing valuable analytics to measure effectiveness. While some users have reported negative experiences related to technical difficulties on cell phones and poor customer service, many others have praised the platform's usability, clean UI/UX design, and its impact on humanizing the sales process.

  • User-Friendly Interface: Users found Vidyard's interface easy to use and navigate, making it simple to store and access past videos. Several reviewers specifically mentioned how the user-friendly interface eliminated the need for extensive training.

  • Excellent Customer Support: Users praised Vidyard's customer support team, emphasizing their dedication and helpfulness. Many users mentioned having a positive experience with Vidyard's customer service and support team, highlighting their commitment to helping customers succeed.

  • Seamless Integration with Software Platforms: Users appreciated the seamless integration of Vidyard with various software platforms, enhancing digital marketing efforts. Multiple reviewers specifically mentioned how Vidyard integrated well with marketing automation and CRM systems, making it easier to manage video content in conjunction with other tools.

User Interface: Many users have expressed frustration with the clunky and non-user-friendly user interface of Vidyard. They have found it difficult to navigate, specifically mentioning challenges with naming conventions and the lack of automatic saving in certain areas.

Video Editing Tools: Users have described the video editing tools within Vidyard as confusing and not intuitive. Some users also mentioned difficulties with managing videos in bulk and the need for HTML/CSS knowledge to use certain features.

Integration Issues: Several users have criticized Vidyard's integration capabilities with other platforms such as HubSpot and Salesforce. They feel that the integrations do not provide sufficient analytics and functionality, while also mentioning issues with compatibility. Additionally, users have expressed a desire for a more robust mobile app from Vidyard.

Users have made several recommendations based on their experiences with Vidyard. First and foremost, they suggest trying the screen record tool and using Vidyard for lead generation. Additionally, users recommend customizing the sharing page beyond just the logo and organizing videos into files for easier access. It is also advised to be cautious about the capabilities of the integration and the depth of the integrations. Furthermore, users suggest involving the Sales/Rev ops team when considering Vidyard, not just sales. They also recommend paying close attention during onboarding to avoid spending extra time. It is suggested to watch helpful videos and webinars and utilize the support documentation. Users emphasize using Vidyard to stand out in email communications and appreciate its simplicity and time-saving benefits. They find Vidyard's features effective and powerful. Users also recommend getting started with Vidyard for digital marketing and live streaming purposes. Vidyard is considered a great tool for demos, descriptions, corrections, call outs, explanations, and increasing brand awareness. They suggest watching sample videos in a well-lit and quiet environment and engaging with prospects without scripting. Using Vidyard for email communications and various types of videos is also recommended. To fully leverage Vidyard's capabilities, users advise committing time to learn the platform like any other SaaS product. They find it beneficial for all team members, especially sales teams looking to build rapport and personalize interactions. Taking introduction courses and training on Vidyard is recommended, as well as reaching out to Vidyard's account and support team for assistance if needed. Lastly, users encourage investing time in making Vidyard work for your business.

Attribute Ratings

Reviews

(1-25 of 173)
Companies can't remove reviews or game the system. Here's why
Kyle Broderick | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Vidyard has been critical for our team in many ways. One way that we didn't realize how much we'd be using it is for training new teammates while we're all working remotely. I frequently use the chrome extension to record a video of how to do something to send to our whole team or certain teammates. There are other products that do that, but this seems to be the most efficient, easiest, and quickest. Vidyard is incredibly useful for both inbound, and outbound sales and marketing strategies. It helps us increase our open and click rate for emails and overall engagement for our customer journey.
Chris Rodriguez | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
In my industry, there really isn't a time that I feel would be inappropriate to use the tool. I feel it's most useful to an audience that you haven't connected with yet, however. I think your content is what can get you into trouble. A friend of mine was blocked from a decent amount of prospects after sending a video promoting a happy hour.
Eric Jones | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Well suited for prospecting, adding context from a complex conversation or meeting such as a demo, and providing customers with attention and helpful tips. Less appropriate to use internally. I'd say it's great for distinguishing yourself as well if you are interviewing for a job. You can use it as a follow-up.
Daniel Alvarado | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
As I mentioned before, in our organization it is only used by the sales team, but I think that this will be more efficient if it is used by marketing teams as well. I am thinking that operation teams will help them too, in order to improve HR videos and IT support.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Showing how easy something is to use is great, and when I follow up, have a meeting, or am referred to the people with the responsibility, I am not a big fan of talking heads unless they have something to share with ME about MY needs/challenges and how they can help.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
In every business I go to, I will always recommend Vidyard, especially for businesses with too many meetings. Asynchronous updates are a lifesaver and a time saver! For me, being able to record a set of videos that new starters can watch at their own pace, however many times they want, is amazing. It's still personal while getting everybody's time back in their day.
December 09, 2021

Good and OK

Chad Wagner | TrustRadius Reviewer
Score 5 out of 10
Vetted Review
Verified User
Incentivized
It's a great tool for quickly adding video to an email or a reach out but it can sometimes not work as expected. There have been a few times I nailed the recording then Vidyard froze and I had to do it all over again.
Jon Walka | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
I think it can also be great for our support team to use. Quick videos showing how to use a feature, make an update, etc. It can be really valuable instead of just sending an email with instructions and no resources to back them up. I think it can be less appropriate for mass marketing messages. The idea may work but we may not get the metrics and measurement of the recording that we need that we can get deeper in other software (potentially) *I'll admit I don't have a full view of admin reporting capabilities.
Samantha Nielsen | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Vidyard is amazing if you are trying to target high-level prospects and cut through the noise of text-heavy emails. I have had great success with Vidyard as a corporate rep and several of my colleagues have as well. They blocked the ad on so new reps can't add it anymore, which has been annoying for them because reps that have been at our company longer get that extra advantage of video prospecting.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Our sales team uses Vidyard every week. The business development team uses this platform the most to connect with prospects. This platform has been essential for our team ever since we started working from home. We can now put a face to the name with our personalized videos. This tool helps us with our outreach and personalization. We love sending videos to prospects that have downloaded content, watched a webinar, or even requested a demo. Our team also loves analytics. Our team will continue to use this platform especially now that we're all working from home. It's a great way to put a face to the name. We love sending over videos with drawings or messages on mini-whiteboards. We've had a lot of success getting prospects to respond to our emails from these videos.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Vidyard is great for making short videos - for prospects or even other team members. I love it for showing support what issues I'm having instead of going back and forth via email trying to describe what's happening. If you want a more professional video, it may not really get you there.
Jared Skelton | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
I reach out to prospects all the time and this allows me to be different, give a short intro video that is tied to a longer demonstration video as if it were one video and then it puts my calendar at the end for them to book a call with me. I also use it to answer questions of both prospects and current customers. Easy to record a quick video answering their question.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We have a robust content marketing program and need a place to host and quickly share and track hundreds of videos and Vidyard is the perfect tool for this. We keep some videos internal and have one central place they are stored, and externally we can set up really nice sharing pages.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Use Vidyard in almost all sales scenarios where the connection is important. Vidyard is great for asynchronous messages that need to be shared amongst clients and teams. We use it to aggregate all video metrics and reporting, as we are able to publish to basically any media site (youtube, LinkedIn, website, Facebook, etc.)
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Multi-video hosting for multiple sites on one account, we use it for multi-site and have over 500 videos Video analytics and stats Multiple departments using it for different purposes Organization within folders Multiple user management Notification preferences for emails on folders within the structure Account teams interest in helping and offering solutions to issues/recommendations that come up.
Tallen Eveland | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
I've used the platform hundreds of times to create opportunities in the prospecting cadence. It allows me to get in front of prospects I'd never have been able to without, by texting the videos, emailing the videos, and all sorts of ways. It's made me thousands of dollars. I love it!
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Vidyard makes it easy for non-video specialists to host, stream, share, and assess the impact of video content. It will be most useful for organizations that produce a steady pipeline of video content, and have the need to share that content without creating extra work for video producers.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Appropriate:
  • Connecting with customers by showing face.
  • Using the screenshare + camera recording to show my face and the specific steps.

Less appropriate:
  • In my line of business, we have to be on guard not to infringe upon privacy, and there are cases, (especially with student data) where I have to choose a live meeting with instructors over providing them a personalized recording.
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