Virtuous is a nonprofit Automation and CRM platform that helps nonprofits build relationships at scale. The product aims to enable nonprofits to increase giving by engaging in personalizing communication with their constituents. According to the vendor, the platform is easy-to-use for less sophisticated charities but includes robust giving, marketing and back-office solutions for the most complex nonprofits.
Feature areas include
- Donor Management - Build better relationships with personalized cultivation plans for every donor. Stop piecing together disparate data and wrangling spreadsheets. Offers instant access to the actionable insights you need on one customizable dashboard.
- Automation - Multi-channel workflows to connect in real-time, with no additional staff time.
- Multi-channel Marketing & Engagement with Email - Send relevant communication to the right person at the right time to increase response rates from a website to their inbox, mailbox, and smartphone.
- Signals & Intel - Demographic, wealth, and social data used to drive donor connections and grow mission-critical funding. And listen to donors, synthesize relevant data, and access actionable insights to help retain donors and extend engagement.
- Volunteer mobilization - Recruitment, mobilization, and reporting tools to create responsive Volunteer experiences without the back office headaches. Virtuous Volunteer is used to communicate with volunteers, track their impact, and drive donations. Virtuous Volunteer helps grow the volunteer base, enhance relationships with them, and also convert them to donors.
- Donation events - A step-by-step builder to create branded registration pages, sell tickets, and process donations.
- Online Giving - A lead and subscription form builder with CRM integration, with landing pages, along with campaign tracking to support giving.
- Payment Processing - Process credit cards, ACH, and other popular payment types. Streamline gift entry, integrate with check scanning solutions, and map directly to an integrated accounting system, and without switching systems.
- Fundraising Events - To support virtual, hybrid, or in-person events, VIrtuous gives usersa step-by-step builder to create branded registration pages, sell tickets, and process donations, as well as back-office tools to support event personnel (e.g. email automation, day-of-check-in admin tools, registration metrics, attendee management, etc.).