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Whatagraph

Whatagraph

Overview

What is Whatagraph?

Whatagraph is a marketing data platform that removes data-related manual work and hassle from a marketer's day-to-day. It is designed to make working with data (managing, blending, and visualizing cross-channel data) swift and easy for anyone in a team: …

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Recent Reviews

TrustRadius Insights

Whatagraph solves the business problem of analytics reporting, saving users valuable time and resources, allowing them to focus on …
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Pricing

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What is Whatagraph?

Whatagraph is a marketing data platform that removes data-related manual work and hassle from a marketer's day-to-day. It is designed to make working with data (managing, blending, and visualizing cross-channel data) swift and easy for anyone in a team: Marketing data is collected…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Demos

hotglue data integration and Whatagraph demo

YouTube
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Product Details

What is Whatagraph?

Whatagraph is a marketing data platform that removes data-related manual work and hassle from a marketer's day-to-day. It is designed to make working with data (managing, blending, and visualizing cross-channel data) swift and easy for anyone in a team:

  • Marketing data is collected in a single hub without any third-party tools and connectors.
  • Unstructured, scattered cross-channel data can be managed with no-code transformations. Anyone in a marketing team can execute advanced data management tasks without an analytics skillset, coding, or tech knowledge.
  • Visualizations of connected and prepared cross-channel data can be created in a few clicks, quickly turning it into analysis- or presentation-ready reports, dashboards, or standalone graphs, charts, funnels, or tables.
  • Sharing anddelivery of data to any destination can be automated: clients, stakeholders, teammates, or other tools and platforms.

Whatagraph Competitors

Whatagraph Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
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Comparisons

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Reviews

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Whatagraph solves the business problem of analytics reporting, saving users valuable time and resources, allowing them to focus on insights and recommendations. The tool has successfully eliminated the need for one-off reports and provides transparency that is crucial to clients' ROI. Users can create stunning marketing performance reports in just minutes, fully customizing branding and adding all the necessary data that their clients need to see, which makes it user-friendly and easy to interpret.

The tool is multi-functional and can be used to monitor the performance of campaigns in real-time, pulling numbers from social media, SEO, email marketing, and paid advertising sources. By doing so, Whatagraph offers simple and visual reports that are easy for everyone to read and understand, even for people with zero marketing background. Overall, with its cost-effectiveness, accuracy in providing analytics reports in a fast and convenient way, flexibility in creating tailored reports using various templates or scratch-building it from any source channel or account; Whatagraph proves itself as the must-have solution for businesses who want their reporting process made simpler and more efficient.

Ease of Use - Whatagraph is praised for its ease of use, which makes it an ideal reporting tool for users who are not tech-savvy. The software is user-friendly, intuitive, and easy to navigate, making it quick and easy to create reports that are visually appealing and easy to understand. Users appreciate that they can create the report they need with just a few clicks, and that they do not need to have any technical skills to use the software.

Customization - Whatagraph allows users to customize their reports, adding custom metrics and widgets, which makes it easy to provide overviews and summarizations of data. Users appreciate the ability to create reports that are tailored to their specific needs, and the software's ability to integrate with multiple marketing platforms, including custom data sources like Google Sheets. The customization options allow reports to be streamlined, making it easy to present data to clients in a clear and concise manner.

Time-Saving - Whatagraph saves users valuable time by automating the reporting process. The software is designed to consolidate data from multiple sources, creating a comprehensive report that is automatically updated. This feature saves users time and allows them to focus on analyzing the data rather than on manual reporting. Users appreciate that they can schedule reports to be sent automatically, freeing up more of their time to focus on other tasks.

Limited customization options - Some users have reported that Whatagraph has limited customization options, which can be frustrating. Users have expressed that they would like the ability to customize the charts, colors, and fonts more extensively. Additionally, some have mentioned that the widgets are set in specific building blocks, and the sizes cannot be modified. This lack of flexibility can be a drawback for those who want to create unique and tailored reports.

Glitchy software - Several users have reported that Whatagraph can be glitchy and can have UI bugs. This can lead to frustration when trying to use the tool and can result in wasted time. Additionally, some have mentioned that reports do not look nice from a design perspective, which can be a drawback for agencies that want to create reports that are visually appealing.

Expensive pricing - Some users have reported that Whatagraph's pricing is too high, especially for small businesses or freelancers. Users have expressed that the pricing model could be more accommodating and that additional charges for features like the new overview feature are deemed too high for the functionality it includes. Additionally, some have mentioned that the cost of the software is considered steep, especially for a data reporting software that does only one thing. This can be a drawback for those who are looking for a more cost-effective solution for their reporting needs.

Users have made several recommendations for Whatagraph based on their experiences. The three most common recommendations are as follows:

First, users suggest integrating Whatagraph with other useful tools that are valuable for both the organization and client. This recommendation emphasizes the importance of seamless integration to enhance data analysis and reporting capabilities.

Second, reviewers recommend utilizing filters and online tips provided by Whatagraph, particularly in relation to Google Analytics. This enables users to optimize the use of analytics and make data analysis more efficient.

Lastly, users highly recommend setting up templates and creating live reports within Whatagraph for more efficient data tracking and reporting. This feature allows users to automate regular reporting tasks, saving time and effort.

Overall, reviewers highly recommend Whatagraph for reporting and data-related work, praising its ease of use, clean reporting, and friendly way of showcasing analytics. They also suggest evaluating the appropriate plan needed and being aware of potential data source limitations when using the tool.

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