Name: Whatagraph
Rating: 8.2 (5 reviews)
Author: Whatagraph

Help Desk

Web and Video Conferencing

Customer Support

Automation Testing

Image Recognition

Development

Academic Advising

Education

Business Intelligence (BI)

Collaboration

Contract Management

Supply Chain Management

Enterprise

Accounting

Cash Flow Management

Finance and Accounting

Applicant Tracking

Corporate Learning Management

HR Management

HR Service Delivery

Payroll

Talent Intelligence

Talent Management

Technical Skills Assessment

Workforce Analytics

Workforce Management

Human Resources

Cloud Storage

Data Integration

Data Mapping

Data Privacy Management

Database Load Balancing

Database Performance Monitoring

Debugging

Edge Computing

Event Monitoring

Fraud Detection

Governance, Risk & Compliance

IT Asset Disposal

Integration Platform as a Service (iPaaS)

Internet Security

Managed Hosting

Master Data Management (MDM)

Network Diagnostics

Network Performance Monitoring

Secret Managers

Security Analytics

Storage Management

Tape Storage

Unified Endpoint Management (UEM)

Virtual Private Cloud (VPC)

WAN Optimization

Wireless LAN

Wireless WAN

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Audience Intelligence

Community

Computer-Assisted Translation

Content Management

Digital Rewards

Email Marketing

Marketing Analytics

Marketing Automation

Predictive Analytics

Social Media Analytics

Social Media Management

Survey & Forms Building

Video Collaboration

Web Analytics

Marketing

Project Management

Professional Services

Customer Relationship Management (CRM)

Sales Consulting

Sales

Microsegmentation

Security

Animation

Chargeback Management

Chiropractic

Construction Management

Tax Practice Management

Vertical-Specific

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### Marketing Analytics
User sentiment regarding Whatagraph's marketing analytics capabilities is generally positive, with many users appreciating the platform's ability to track metrics from various marketing platforms efficiently. The tool's feature to create multi-source reports and provide a comprehensive overview of client performance is well-received. However, some users have expressed minor concerns about the lack of full analytics integration for certain platforms like LinkedIn compared to other channels. Despite this, Whatagraph is recognized as a valuable tool for agencies and organizations with diverse reporting requirements, offering a fast, powerful, and user-friendly solution for consolidating and sharing marketing metrics effectively.

### Automated Reporting
Users consistently highlight the time-saving benefits and efficiency gained from Whatagraph's automated reporting feature. The ability to schedule and send reports automatically at specified intervals has streamlined the reporting process for many users. Additionally, the inclusion of previous period data for comparison in automated reports has been well-received, providing valuable insights to clients in a timely manner. Despite some minor suggestions for improvement, such as the desire for additional integrations like Pinterest in automated reports, the overall sentiment towards Whatagraph's automated reporting functionality remains positive.

### Client Reporting
User feedback on Whatagraph's client reporting functionality is largely positive, with many users highlighting the time-saving benefits and ease of use in generating and automating reports for their clients. The platform's ability to streamline the reporting process and provide easily digestible insights has been well-received by agencies and digital marketers alike. While some minor data discrepancies have been reported, the responsive customer support team has been quick to address and resolve any issues that arise, ensuring a smooth reporting experience for users.

### Customization and Templates
User feedback on Whatagraph's customization and templates features is quite diverse. While some users appreciate the ease of creating custom reports and the availability of pre-made templates, others express a desire for more customization options and a wider selection of templates to suit their specific needs. The ability to save templates and connect sources efficiently is highlighted as a positive aspect, but there are suggestions for improvements such as adding custom tables and widgets for enhanced customization. Despite some users finding the process of building custom reports complicated, the overall sentiment leans towards acknowledging the platform's potential for customization and template usage.

### User Experience and Interface
Users consistently praise Whatagraph for its user-friendly reports and visually appealing interface design. The platform's ability to present data in an easy-to-understand format for clients has garnered positive feedback. Reviewers appreciate the simplicity of creating attractive and customizable reports, highlighting the clean visual reports as a strong point. Additionally, the automated features for sending reports and the responsive customer service have been well-received. Some users have expressed minor concerns about the design aesthetics and limited editing options, but overall, Whatagraph's user experience and interface capabilities seem to meet the needs of its users effectively.

### Social Media Analytics
User feedback on Whatagraph's social media analytics capabilities varies widely. While some users praise the platform for its ability to aggregate and present social media data in a visually appealing and easy-to-understand manner, others have expressed frustration with limitations in detailed reporting for certain platforms like Twitter and LinkedIn. Additionally, there have been instances of discrepancies between Whatagraph's reports and metrics provided by social media platforms like Facebook, leading to some users questioning the accuracy of the analytics data. Despite these challenges, many users appreciate the convenience and time-saving aspects of Whatagraph's social media analytics features, particularly in creating comprehensive reports for multiple social media channels and campaigns.

### Campaign Management
Users generally find Whatagraph's campaign management capabilities to be efficient in consolidating data from multiple sources such as Facebook Ads, Google Ads, and various social media platforms. While some users appreciate the convenience and time-saving aspects of the tool in generating comprehensive reports for clients, others express concerns about limitations in accessing certain metrics, such as new Facebook metrics and conversion data from Google Ads. Additionally, users highlight the need for more streamlined processes when combining data from multiple campaigns within the platform. Despite some challenges, Whatagraph's campaign management functionality is generally viewed positively for its ability to provide a centralized hub for monitoring and analyzing campaign performance across different channels.

### Time Efficiency
Users consistently highlight Whatagraph's time-saving capabilities as a standout feature, noting how it significantly reduces the manual effort required for reporting tasks. The tool's automation and streamlined processes not only save users valuable time but also contribute to increased productivity and efficiency in managing client accounts. The positive feedback regarding time efficiency underscores Whatagraph's effectiveness in optimizing reporting workflows and enhancing overall operational efficiency for users across various industries.

### Client Communication
Users appreciate Whatagraph's client communication capabilities for simplifying the reporting process and providing easily digestible information to clients. The tool's ability to automate monthly reports and customize data for individual clients has been particularly well-received. Clients value the transparency and efficiency that Whatagraph brings to their communication strategies, allowing for clear and concise updates on performance metrics. The platform's intuitive interface and focus on delivering professional, comprehensive reports have garnered positive feedback from users, highlighting its effectiveness in enhancing client communication.

### Data Integration
Users generally praise Whatagraph for its robust data integration capabilities across multiple sources. The platform's ability to connect and gather data from various channels efficiently has been highlighted as a key strength by reviewers. While some users have noted minor issues with certain integrations, overall, Whatagraph's data integration functionality is seen as a valuable asset for generating comprehensive and insightful reports. The platform's continuous efforts to enhance integrations and address user feedback have been acknowledged, contributing to a positive user experience in terms of data integration.

### Multi-Source Data Handling
The reviews reflect a consistent sentiment of satisfaction with Whatagraph's multi-source data handling capabilities. Users appreciate the ease with which they can gather and report data from various sources, saving time and enhancing efficiency in their reporting processes. The tool's ability to analyze data across multiple sources at a glance has been particularly well-received, allowing for a comprehensive understanding of campaign performance. Additionally, users have highlighted the tool's flexibility in creating reports for individual channels or combining data from multiple sources, showcasing its versatility in catering to diverse reporting needs.

### Reporting Tools and Platforms
Users appreciate the simplicity and effectiveness of Whatagraph's reporting tools and platforms. While some encountered minor issues with specific functionalities like multi-calendar reporting, the responsive support team swiftly addressed these concerns. Additionally, users find the tool's pricing fair and appreciate the white-label feature for monetizing reports. Despite some users hoping for improvements like GA4 compatibility and better UTM tracking recognition, overall, Whatagraph's reporting tools are viewed positively for their ease of use and essential features.

### Pricing and Support
Reviews on Whatagraph's pricing and support features vary widely among users. While some users praise the platform for its responsive and helpful customer support, others express concerns about the pricing being on the higher side. The support team is consistently highlighted for being quick to respond and willing to assist, contributing positively to the user experience. However, a recurring theme is the desire for more flexibility in pricing or lower costs to align better with the perceived value of the service. Users appreciate the ease of use and the availability of a support team that is described as excellent and efficient. Despite some reservations about the price point, the overall consensus leans towards positive feedback regarding the support functionality provided by Whatagraph.

### New Features and Updates
Users consistently highlight the positive impact of Whatagraph's frequent new features and updates on their reporting processes. The active management of the product, coupled with the regular rollout of enhancements, is well-received by clients. While some users mention minor inconveniences with pricing changes and interface fragmentation, the general sentiment leans towards appreciation for the continuous improvement and responsiveness of the platform.

### Performance Metrics
User feedback on Whatagraph's performance metrics functionality is varied. While some users appreciate the ease of tracking and analyzing metrics across different channels, others have encountered issues with discrepancies in the reported data. The tool's ability to aggregate metrics from various marketing platforms is highlighted positively, but there are concerns about certain limitations and the need for more advanced metric recognition. Despite these mixed opinions, Whatagraph's performance metrics capabilities seem to offer a valuable solution for agencies and organizations with diverse reporting requirements.

Users have made several recommendations for Whatagraph based on their experiences. The three most common recommendations are as follows: 

First, users suggest integrating Whatagraph with other useful tools that are valuable for both the organization and client. This recommendation emphasizes the importance of seamless integration to enhance data analysis and reporting capabilities.

Second, reviewers recommend utilizing filters and online tips provided by Whatagraph, particularly in relation to Google Analytics. This enables users to optimize the use of analytics and make data analysis more efficient.

Lastly, users highly recommend setting up templates and creating live reports within Whatagraph for more efficient data tracking and reporting. This feature allows users to automate regular reporting tasks, saving time and effort.

Overall, reviewers highly recommend Whatagraph for reporting and data-related work, praising its ease of use, clean reporting, and friendly way of showcasing analytics. They also suggest evaluating the appropriate plan needed and being aware of potential data source limitations when using the tool.

Whatagraph solves the business problem of analytics reporting, saving users valuable time and resources, allowing them to focus on insights and recommendations. The tool has successfully eliminated the need for one-off reports and provides transparency that is crucial to clients' ROI. Users can create stunning marketing performance reports in just minutes, fully customizing branding and adding all the necessary data that their clients need to see, which makes it user-friendly and easy to interpret.

The tool is multi-functional and can be used to monitor the performance of campaigns in real-time, pulling numbers from social media, SEO, email marketing, and paid advertising sources. By doing so, Whatagraph offers simple and visual reports that are easy for everyone to read and understand, even for people with zero marketing background. Overall, with its cost-effectiveness, accuracy in providing analytics reports in a fast and convenient way, flexibility in creating tailored reports using various templates or scratch-building it from any source channel or account; Whatagraph proves itself as the must-have solution for businesses who want their reporting process made simpler and more efficient.

Ease of Use - Whatagraph is praised for its ease of use, which makes it an ideal reporting tool for users who are not tech-savvy. The software is user-friendly, intuitive, and easy to navigate, making it quick and easy to create reports that are visually appealing and easy to understand. Users appreciate that they can create the report they need with just a few clicks, and that they do not need to have any technical skills to use the software.

Customization - Whatagraph allows users to customize their reports, adding custom metrics and widgets, which makes it easy to provide overviews and summarizations of data. Users appreciate the ability to create reports that are tailored to their specific needs, and the software's ability to integrate with multiple marketing platforms, including custom data sources like Google Sheets. The customization options allow reports to be streamlined, making it easy to present data to clients in a clear and concise manner.

Time-Saving - Whatagraph saves users valuable time by automating the reporting process. The software is designed to consolidate data from multiple sources, creating a comprehensive report that is automatically updated. This feature saves users time and allows them to focus on analyzing the data rather than on manual reporting. Users appreciate that they can schedule reports to be sent automatically, freeing up more of their time to focus on other tasks.

Limited customization options - Some users have reported that Whatagraph has limited customization options, which can be frustrating. Users have expressed that they would like the ability to customize the charts, colors, and fonts more extensively. Additionally, some have mentioned that the widgets are set in specific building blocks, and the sizes cannot be modified. This lack of flexibility can be a drawback for those who want to create unique and tailored reports.

Glitchy software - Several users have reported that Whatagraph can be glitchy and can have UI bugs. This can lead to frustration when trying to use the tool and can result in wasted time. Additionally, some have mentioned that reports do not look nice from a design perspective, which can be a drawback for agencies that want to create reports that are visually appealing.

Expensive pricing - Some users have reported that Whatagraph's pricing is too high, especially for small businesses or freelancers. Users have expressed that the pricing model could be more accommodating and that additional charges for features like the new overview feature are deemed too high for the functionality it includes. Additionally, some have mentioned that the cost of the software is considered steep, especially for a data reporting software that does only one thing. This can be a drawback for those who are looking for a more cost-effective solution for their reporting needs.

Individual

Professional

Business

Standard

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Tools for measuring the effectiveness of marketing campaigns.

hotglue data integration and  Whatagraph demo

<div>Whatagraph is an intuitive all-in-one marketing data platform that easily removes data-related manual work and hassle from a marketer's day-to-day. </div><br>You can replace multiple slow and complex tools with one platform. Whatagraph is easy-to-use, reliable, and makes working with data (managing, blending, and visualizing cross-channel data) swift and easy for anyone in a team: <br><br><ul><li>You connect all your marketing data in a single hub without any third-party tools and connectors. </li><li>Manage and organize unstructured, scattered cross-channel data with no-code transformations. It's easy enough for anyone in a marketing team to execute advanced data management tasks without an analytics skillset, coding, or tech knowledge. <br></li><li>In a few clicks create stunning visualizations of your connected and prepared cross-channel data. Quickly turning it into analysis- or presentation-ready reports, dashboards, or standalone graphs, charts, funnels, or tables.<br></li><li>Finally, automate how you share or deliver that data to any destination: clients, stakeholders, teammates, or other tools and platforms. <br></li></ul><br><div>Whether you are presenting to a boardroom or your clients, or looking for insights to improve campaigns, you are confident that you have a reliable and fast platform with all the up-to-date data in one place presented in a clear and visual way. <span style="letter-spacing: -0.6px;">And it will take you minutes instead of hours to scale it for new clients or data sources. </span></div>

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

Whatagraph

Overview

What is Whatagraph?