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WooCommerce

WooCommerce

Overview

What is WooCommerce?

WooCommerce is an eCommerce plugin for WordPress, developed by WooThemes (recently acquired by Automattic). Like WordPress, it is designed to be an extendable, adaptable, open-sourced platform. WooCommerce allows merchants to sell physical products, downloadables, or services.

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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

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Pricing

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What is WooCommerce?

WooCommerce is an eCommerce plugin for WordPress, developed by WooThemes (recently acquired by Automattic). Like WordPress, it is designed to be an extendable, adaptable, open-sourced platform. WooCommerce allows merchants to sell physical products, downloadables, or services.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Alternatives Pricing

What is Shopify?

Shopify is a commerce platform designed for both online stores and retail locations. Shopify offers a professional online storefront, a payment solution to accept credit cards, and the Shopify POS application to power retail sales.

What is BigCommerce?

BigCommerce is a SaaS platform that allows SMBs to develop eCommerce sites. Features include the capabilities to design the storefront, configure products, manage payments, generate traffic, and optimize conversion.

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Features

Online Storefront

Features for creating an online storefront with a browse-able product catalog.

7.8
Avg 7.8

Online Shopping Cart

Features that facilitate the collection of items so that customers can purchase them as a group.

7.6
Avg 7.7

Online Payment System

Features related to processing online payment for eCommerce purchases.

8.3
Avg 8.4

eCommerce Marketing

Features related to marketing for eCommerce websites

5.9
Avg 7.6

eCommerce Business Management

Features related to business management and administration of eCommerce operations

6.7
Avg 7.9
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Product Details

What is WooCommerce?

WooCommerce is an eCommerce plugin for WordPress, developed by WooThemes (recently acquired by Automattic). Like WordPress, it is designed to be an extendable, adaptable, open-sourced platform. WooCommerce allows merchants to sell physical products, downloadables, or services. The free core includes: Storefront, a free WordPress theme designed for eCommerce, 5 pre-installed payment gateways (including PayPal and Direct Bank Transfer), coupons, shipping and cart calculators, product listing management and customer account registration, among other features. Many many extensions are available, such as WooCommerce Bookings, for e-merchants selling appointments, services, or rentals.

According to WooThemes (per Builtwith.com), WooCommerce has > 9,524,908 downloads and powers > 30% of online stores.

WooCommerce Video

What is WooCommerce?

WooCommerce Integrations

WooCommerce Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

WooCommerce is an eCommerce plugin for WordPress, developed by WooThemes (recently acquired by Automattic). Like WordPress, it is designed to be an extendable, adaptable, open-sourced platform. WooCommerce allows merchants to sell physical products, downloadables, or services.

Reviewers rate Website integration highest, with a score of 9.1.

The most common users of WooCommerce are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(260)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Wide Range of Layout Options: Users appreciate the platform's diverse layout choices for vertical images, enabling flexible and personalized designs.

Low Commission Rates: The platform's cost-effectiveness is highlighted by users praising its competitive commission rates.

Easy Integration with Other Tools: Users find the platform seamlessly integrates with various mainstream tools, showcasing its adaptability and user-friendly nature.

Seamless WordPress Integration: The integration with WordPress and utilization of its plugin update architecture simplify updates for users.

Variety of Third-Party Plugins: Users value the array of third-party plugins that enhance functionality without overwhelming the system.

Numerous Payment Systems: The availability of multiple payment systems for WooCommerce gives users a range of options to choose from.

Convenient Product Addition: Adding new products using WordPress' editor within WooCommerce is seen as convenient by users.

Efficient Order Processing: Users find creating products and processing orders efficient and straightforward on WooCommerce.

Expensive Pricing: Some users have found WooCommerce to be costly compared to newer competitors, mentioning it as a significant drawback in their reviews due to budget constraints and value considerations when investing in the platform for e-commerce operations.

Lack of Technical Documentation: Users have highlighted the lack of comprehensive technical documentation for WooCommerce, especially when compared to platforms like Shopify. This deficiency complicates troubleshooting and development processes for users seeking clear guidance on utilizing the platform effectively.

Limited Plugin Availability: Several reviewers have pointed out the limited availability of plugins for WooCommerce, which restricts customization options and functionality. This limitation raises concerns about scalability and feature expansion, as users may find themselves constrained by the platform's offerings.

Reviews

(1-25 of 88)
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A powerful open source e-commerce platform without limitations

Rating: 8 out of 10
June 22, 2024
Verified User
Vetted Review
Verified User
WooCommerce
7 years of experience
  • Integration with payment gateways such as stripe, paypal and authorize.net
  • Sending automated emails to customers with order details and shipping updates
  • Providing order, product and customer analytics
  • Displaying multiple product types
  • Organising products into relevant categories
  • Setting up different tax bands for purchases from varying countries

Solid ecommerce solution for our retail business

Rating: 9 out of 10
July 06, 2023
KK
Vetted Review
Verified User
WooCommerce
3 years of experience
  • There are a lot of layout options for vertical images.
  • It has low comission rates
  • It's easy to pick up and integrate with other mainstream tools
  • The listings are very easily updatable

WooCommerce refund

Rating: 1 out of 10
November 04, 2022
Verified User
Vetted Review
Verified User
WooCommerce
1 year of experience

WooCommerce, powerful, flexible, and very customizable.

Rating: 10 out of 10
July 14, 2022
SP
Vetted Review
Verified User
WooCommerce
4 years of experience
  • Updating it is very easy because it runs on WordPress and you use WordPress' plugin update architecture.
  • There are lots of third party plugins to add whatever functionality you need. You also only install the add-ons that you need so you don't have a very bloated system.
  • There are many different payment systems that you can use with WooCommerce
  • It is easy to add new products because it uses Wordpress' editor.
  • It easily integrates with external services like print on demand services.

Love WooCommerce

Rating: 9 out of 10
May 17, 2022
SP
Vetted Review
Verified User
WooCommerce
2 years of experience
  • Makes it easy to create products and orders.
  • Makes it easy to process orders.
  • Integrates very well with other apps like our CMS and automation platform.

Woocommerce helps me easily book more photography sessions

Rating: 9 out of 10
June 10, 2021
Verified User
Vetted Review
Verified User
WooCommerce
8 years of experience
  • Free base package means I can use it when I need to and not pay for it when I'm not using it
  • I can customize the e-commerce options and integrate the calendar booking
  • Payment processing is quick and easy and I can choose my provider

WooCommerce is awesome

Rating: 7 out of 10
June 01, 2021
Verified User
Vetted Review
Verified User
WooCommerce
1 year of experience
  • WooCommerce is fully customizable and integrates perfectly with Wordpress.
  • The interface is pretty easy to use and makes sense.

Easy to implement, most amazing tool with superb features for making anything virtually possible.

Rating: 9 out of 10
May 28, 2021
BY
Vetted Review
Verified User
WooCommerce
2 years of experience
  • The first thing which impressed me the most is that it is free. Another thing which is most admirable is its compatibility.
  • I prefer it for its integration. It is perfectly used for building multiple sites.
  • One of the most appealing things is that it is open source. I think there is no other powerful E-commerce platform than this. WooCommerce is one of the matchless online shops. Its mobile application is very much beneficial that helps me in managing my store conveniently via mobile phones. It is really a good way of managing the online store. We can easily upload products, can make any modifications, and also assigning variations is easy through this.
  • Moreover, the availability of thousands of plugins further helps us a lot in extending the functionality of WooCommerce so conveniently.

Woohoo, Commerce!

Rating: 8 out of 10
May 28, 2021
DR
Vetted Review
Verified User
WooCommerce
5 years of experience
  • Very fast to implement if you have an existing website, especially WordPress.
  • Offers a well-rounded suite of tools.
  • Competitive pricing makes it attractive to small businesses.

WooCommerce Review

Rating: 5 out of 10
May 24, 2021
Verified User
Vetted Review
Verified User
WooCommerce
5 years of experience
  • Search function for orders (name or email, or recipient name if shipped)
  • Easy to set up
  • Archive for old items
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