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Woopra

Woopra

Overview

What is Woopra?

Woopra provides real-time customer analytics. It begins by tracking users across digital touch points (website, mobile app, help desk, marketing automation, etc.) and building a comprehensive behavioral profile for each user. These Customer Profiles are Woopra's building blocks, which are…

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Pricing

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Pro

$999.00

Cloud
per month

Entry-level set up fee?

  • Setup fee optional
For the latest information on pricing, visithttp://www.woopra.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $80 per month
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Product Demos

cloudamp - david hecht - salesforce-integration-analytics-david-hecht-2-6-2013.mov

YouTube

LG L35G Optimus Logic Woopra App Demo

YouTube
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Product Details

What is Woopra?

Woopra is a fully-integrated Customer Journey Analytics platform that helps organizations to visualize, analyze and experience every touchpoint in the customer journey, empowering data-driven teams to grow and innovate substantially faster. With more than 200,000 users and 1,000 innovative customers across the world, Woopra provides the first unified analytics solution that is used by SaaS, eCommerce and On-Demand services for understanding, engaging and connecting with customers through data.

Data below provided by the vendor

Woopra tracks usage across your website, product and mobile applications. The platform offers 51+ one-click integrations with partners such as Salesforce, Marketo, Intercom and Segment to seamlessly unify disparate data points across tools, teams and touchpoints.

Advanced analytics reports include Customer Journeys, Trends and Retention reports powered by consolidated data. Translating numbers into people and opening entirely new views of the who, the what and the how in your data.



Deployment Type

  • SaaS

Features
  1. Customer Profiles
  2. Behavioral Segmentation
  3. Customer Journey Analytics
  4. Trends Analytics
  5. Retention Analytics
  6. Triggers and Real-time Automation

Premium Consulting/Integration Services Available?
  • Yes

Support Options
  • Phone (only for paying customers)
  • Email
  • FAQ/Knowledgebase

Mobile App
  • Yes, for Apple iOS and Android

Pricing Information
http://www.woopra.com/pricing

Woopra Features

  • Supported: Website, Product and Mobile App Analytics Tracking
  • Supported: Unified Customer Profiles
  • Supported: People Metrics Reports
  • Supported: Customer Journey Analytics Reports
  • Supported: Retention Analytics Reports
  • Supported: Real-time Triggers/Automations
  • Supported: Behavioral Segmentation
  • Supported: 51+ One-click integrations

Woopra Screenshots

Screenshot of Screenshot of Screenshot of People Profiles - Understand Individual Users from Every AngleScreenshot of Journey Analytics Reports - Uncover critical obstacles and opportunities at every point in the customer experience - from campaign conversions to product engagement.Screenshot of Trends Analytics Reports - Analyze the growth of any metric over time and uncover the hidden forces that drive performance.Screenshot of Retention Analytics Reports - Measure the engagement of features and actions over time to proactively reduce churn and identify the behaviors that drive success.Screenshot of Real-time integration triggers to take action in connected tools.Screenshot of 51+ One-click integrations to seamlessly unify data across tools and teams.

Woopra Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android

Frequently Asked Questions

Woopra provides real-time customer analytics. It begins by tracking users across digital touch points (website, mobile app, help desk, marketing automation, etc.) and building a comprehensive behavioral profile for each user. These Customer Profiles are Woopra's building blocks, which are used to generate custom analytics reports, funnel analytics, retention analytics, and more.

Woopra starts at $80.

Mixpanel, Amplitude Analytics, and Heap are common alternatives for Woopra.

The most common users of Woopra are from Small Businesses (1-50 employees).

Woopra Customer Size Distribution

Consumers2%
Small Businesses (1-50 employees)25%
Mid-Size Companies (51-500 employees)30%
Enterprises (more than 500 employees)43%
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Comparisons

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Reviews From Top Reviewers

(1-5 of 16)

Woopra is good

Rating: 7 out of 10
March 01, 2022
  • Customer Journeys
  • Trends of the usecases
  • User experience with ease
Cons
  • Data Analytics
  • Easy Search navigation

Woopra Is Simple And Powerful

Rating: 10 out of 10
April 23, 2018
BA
Vetted Review
Verified User
Woopra
2 years of experience
  • Woopra does a great job showing you stats for specific site visitors.
  • The install and setup process is very easy and intuitive.
  • Woopra does a fantastic job showing the technology being used my our visitors.
  • I love Woopra's ability to show geographically where a user is located.
Cons
  • I would like ability to view the stats in an offline app. The browser is good but sometimes it's easier to use a desktop application
  • Being able to track leads attributed to an online marketing plan would be a great feature to add.
  • It would be helpful if Woopra allowed us to tie into PPC and Search campaigns.

Woopra is wonderful!

Rating: 10 out of 10
March 30, 2017
CR
Vetted Review
Verified User
Woopra
2 years of experience
  • Hands down, their user interface is the best out there! The app is extremely user-friendly and I can navigate their page with ease. Everything is at your fingertips and the learning curve is minimal.
  • We are a small startup and the free version gives us what we need while we are growing. They pack in a ton of features in the free version and I will not hesitate to pay for the next plan once our business is profitable and we reach the next level.
Cons
  • The only thing I would like to see Woopra improve is the keywords people use to find our website. 98% of the search queries = encrypted. I don't know if that is Woopra's fault or a security change to the web browsers.

Woopra - Great Analytics for SaaS Product Managers

Rating: 10 out of 10
October 13, 2016
RR
Vetted Review
Verified User
Woopra
1 year of experience
  • Woopra tracks *individual users and customer accounts*. It cannot be understated how important this is. Google Analytics and other low cost solutions only sample users and provide aggregate data. For enterprise sales, this is critical. Likewise, for product managers trying to segment product usage by types of accounts, this is incredibly useful.
  • Woopra updates user analytics in real time. This is critical in a sales context as you want to be able to follow up quickly on opportunities. Likewise, it is useful for customer success as they can see usage in real time for an individual they are supporting.
  • Woopra has the most turnkey integrations of any web analytics solution on the market. By far the most useful are Marketo, Salesforce, and Slack, but there are several more we didn't tap into. While any solution worth its salt has an API, Woopra's integrations usually require a login and/or API key, and you are good to go. Here is the current list: https://www.woopra.com/appconnect/.
  • Woopra enables B2B product managers to track product and feature usage by revenue, not just clicks. Again, in a B2B context, this is critical, as there are high-value users and low-value users. Knowing the difference is critical.
  • Woopra's implementation is super simple. We were able to set it up with a couple of hours of one frontend developer and some help from our product intern.
Cons
  • The current version of the product does not have the easiest setup and visualization for custom reports and dashboards. Not a blocker to usage, just not as easy as it should be. A major update is in the works as of this review, though, so check the latest release. The team is very responsive to user feedback, so most of the usability nits should be resolved with this update.
  • There are some additional new features coming out fall 2016, so check out the latest there.

Great Software

Rating: 9 out of 10
June 06, 2019
Vetted Review
Verified User
Woopra
1 year of experience
  • Analytics Reports -- the journey report type is really powerful.
  • The configuration is easy and straightforward.
  • Automation/triggers.
Cons
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