Name: Wyng
Rating: 8.8 (13 reviews)
Author: Wyng

Digital Adoption

Help Desk

Web and Video Conferencing

Customer Support

Mobile App Development

Push Notifications

Text Editors

Development

Online Learning

Education

Business Intelligence (BI)

Collaboration

Enterprise

Accounting

Finance and Accounting

Applicant Tracking

Corporate Learning Management

HR Management

Payroll

Recruitment Automation

Resume Parsing

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

AI Agent Builder

App Development

Browser

Cloud Storage

Component Content Management

Data Center Infrastructure Management

Fraud Detection

Hosted Virtual Desktop

Hyper-Converged Infrastructure

Integration Platform as a Service (iPaaS)

Internet of Things (IoT)

Managed Print

Network Performance Monitoring

Process Mining

Security Awareness Training

Software Defined Storage (SDS)

Solid State Drives

Tower Servers

Virtual Desktop Infrastructure (VDI)

Virtual Private Network (VPN)

VoIP Monitoring

Web Application Firewalls

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Business Card Scanning

Content Management

Data Management

Digital Analytics

Digital Experience Platforms (DXP)

Email Management

Email Marketing

Event Registration

Graphics

Heatmap and Session Recording

Marketing Automation

Marketing OS

Online Reputation Management

Real-Time Interaction Management

Search Marketing Intelligence

Social Media Management

Social Media Publishing

Survey & Forms Building

Swag Management

Web Analytics

Marketing

Business Caller ID

Project Management

Professional Services

Customer Relationship Management (CRM)

eCommerce

Sales

Assisted Living

Car Rental

Church Management

Construction Accounting

Jail Management

Vertical-Specific

Find top rated software and services based on in-depth reviews from verified users. 400+ software categories including PaaS, NoSQL, BI, HR, and more.

Mixpanel

Google Analytics

Google

Contentsquare

Webtrends Analytics

Webtrends

Heap

Dynamic Yield

Dynamic Yield by Mastercard

Salesforce Marketing Cloud

Salesforce

Hootsuite

ViralSweep

Rebuy Engine

Jebbit

Cheetah Digital Customer Engagement Suite (discontinued)

Octane AI

SAP Customer Data Solutions

Klaviyo

Braze

Intuit Mailchimp

Attentive Mobile

Twilio Segment

Users commonly suggest that the software has impressive features and is continuously evolving. They recommend using it for setting up social contests and quickly obtaining customer feedback. Users also advise identifying valuable fields in the database and collecting them upfront through a form. However, they caution against integrating the software with Facebook tabs. If there is a marketing budget and a need for ongoing growth and user engagement, users suggest considering this software. Additionally, they recommend improving communication about feature rollouts and their impact on the campaign platform.

Limited customization options: Some users have expressed disappointment with the limited customization options offered by Offerpop. They feel that the platform does not provide enough flexibility to create unique and personalized campaigns, which can be a drawback for those looking for more creative control.

Lack of reporting options: Users in charge of social media analytics and measuring campaigns have pointed out that Offerpop lacks comprehensive reporting options. Specifically, they would like to see more detailed information such as the total number of entries, unique entries, bounce rate, and specific question responses in lead forms. The absence of these reporting features makes it difficult for users to gather valuable insights from their campaigns.

Platform limitations: Offerpop can only be used through Facebook and Twitter, which some users find limiting. This restriction prevents them from reaching a wider audience on other platforms and may hinder their ability to maximize the impact of their promotional efforts.

Offerpop has proven to be a versatile and valuable tool for various organizations and businesses. Users have found success in building Facebook campaigns, growing their follower base, and hosting special contests, particularly for Asheville's tourism bureau. This platform stands out for its ability to easily accommodate complex campaigns, such as social media contests, model search entries, social media signups, mobile signups, and video voting. Many users have selected Offerpop due to its competitive pricing and comprehensive features compared to other products on the market. 

The set-up process of Offerpop is fast and user-friendly, allowing organizations to create fan-gated pages and entry forms that align with their branding goals. A notable benefit of using Offerpop is the significant increase in Facebook fans that can be achieved through just one contest, tripling the number of followers for some users. Despite Facebook no longer requiring third-party apps for contests, the outstanding customer service and cheating prevention tools provided by Offerpop remain highly valued by users. 

Furthermore, Offerpop has been widely used to run social media contests primarily on Facebook while also displaying user-generated content on websites. By aggregating user-generated content onto a single page, users can easily click on photos and be directed to product detail pages for seamless purchasing experiences. Organizations have employed Offerpop for promotions, contests, giveaways, and integration with Facebook applications. It has become an indispensable tool for engaging with current customers, attracting prospective customers, rewarding loyal brand followers, and crowd-sourcing customer feedback. Both large and small organizations have embraced Offerpop as a great low-cost social media solution within their digital marketing departments due to its simplicity and customizable features.

Referral campaigns module: Some users have found the referral campaigns module to be a strong driver in building fans, providing a way to host contests and incentivizing fans to refer friends.
Fangating feature: The Fangating feature has been praised for keeping the strategy alive by requiring people to like the page before accessing premium content and contests.
Photo Contests feature: Users appreciate the Photo Contests feature as it eliminates the need to build a landing page on their website or use Facebook timeline for hosting photo contests. It also allows them to easily collect photos from fans and download them into a file, while reserving rights for future posts or commercial works.

Coveo is an enterprise search  technology which can index data on disparate cloud systems making it easier to retrieve. It has integrated plug-ins for Salesforce.com, Sitecore CEP, and Microsoft Outlook and SharePoint.

Base

Coveo Relevance Cloud

Searchspring headquartered in Denver offers intelligent site search for customer facing web pages and ecommerce, providing product discvoery tools, navigation viacategory page, and other features to improve site navigation.

In February 2020, Searchspring merged with Nextopia to expand its product capabilities, and customer base. Nextopia customers will continue to receive the same services, under the SearchSpring brand.

Essential

Advanced

Expert

Searchspring

Wyng

Ecommerce Personalization

Privacy-first personalization is collecting and instantly using customer preferences to increase engagement and build trust.

Product Tour: Wyng Privacy-First Personalization

Likelihood to Recommend

Likelihood to Renew

Wyng's interface to build digital experiences that collect customer preferences and other zero-party data.

Zero-party data collected to deliver highly-relevant experiences across all channels.

The Customer preference center that puts customers in control of their data.

Wyng is the world's leading Privacy-First Personalization platform. Powered by a zero-party data API and privacy by design principles, Wyng makes it easy for marketers to deliver customer experiences that are always welcome, relevant, and compliant. Over 250 brands and enterprises use Wyng to build direct, trusted relationships with their customers.

Wyng 2022-03-09 12:43:38

Bazaarvoice Curations (unpublished)

Olapic

Digital Marketing Director, B2B & B2C

Offerpop 2017-10-16 09:13:18

Online Relations Manager

Offerpop 2014-04-04 12:52:48

Salient Dashboard Miner

Syncfusion® Essential Studio®

Dash Association Management

Front End Web Designer

Offerpop 2014-04-11 13:51:45

Rafflecopter

Search Engine Marketing Specialist

Offerpop 2014-04-04 12:45:18

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

TrustRadius

Mobile functionality

Scroll down

Bounce rate

Little pricey

User guide

Email automation

Front end

Various options

Coding skills

Advanced users

Easy to use

Customer service

User friendly

Mobile optimized

Lot of customization

Helpful and friendly

User generated

Mobile devices

Easily manage

Creative assets

Home

Ecommerce Personalization Software

A great social media low-cost tool for big and small organizations.

Social media
Ecommerce growth
Privacy first platform

Wyng is lacking integrations with several popular email automation platforms such as Market.
It needs better communication to serve the community.
It has zero to no practical mobile functionality.

Retail & ecommerce
Better price
Visuals & storytelling is good

It has increased our ecommerce outcomes in the company.
Better use on daily basis
Simple, easy to learn and integrate in current system

We used Offerpop to run social media contests, mostly on Facebook, as well as to display user generated content on our websites. The user generated content is aggregated on a single page on the website. We are able to link the photos to the products being worn so a user can click on the products and go to the product detail page to purchase.

The cost for Offerpop was what drew me in. I got a lot of bang for my buck.
Contests were easy to set up.
Linking to products from user generated content was a plus.

We found that engagement on contests went down when using Offerpop vs. running contests natively on Facebook. Our users didn't like the extra step of going to an Offerpop page to enter the contest.
I think UGC is more useful when it can be placed on product detail pages. The page of UGC was linked to from the footer of our website, yet we saw hardly any traffic to this page.

Offerpop was nice to have, just not absolutely necessary. It may be worth it to spend more with Olapic to get the UGC on the product detail page.
I definitely did not see an increase in revenue by using Offerpop.

Offerpop was the solution I needed to build Facebook campaigns for Asheville's tourism bureau. I utilized the platform to help grow the follower base and host special contests. At the time, Facebook rules dictated you couldn't host timeline promotions (like or comment to win, etc.), so I needed a way to easily host complex campaigns. After researching all of the products on the market, I found Offerpop to be the best solution at the right price point.

Referral campaigns - This module was a strong driver in building fans. It not only provides a way to host contests, but it goes one step further providing incentive for fans to refer friends to your page.
Fangating: What once was a great tactic to get the "like" became an outdated practice once Facebook revealed timeline. Offerpop keeps the strategy alive by requiring people to like your page before accessing the premium content and contests of their modules.
Photo Contests: Building a landing page on your website to host a photo contest takes too much work, and using the Facebook timeline is flat out a bad idea. Offerpop takes all the hard work out of collecting photos from fans. Best of all, you can download them all into a file. We stipulated that by sharing photographs, we reserved the rights to use the photos in future posts or commercial works. What a perfect way to build your image library!
Customer Service: My account rep (Max) was the best. His service after the sale was second to none and I knew I could always rely on him to help me out. He answered every question (and I asked a lot of questions) within 24 hours. This continued over the course of a year until he was promoted.

The biggest difference between Offerpop and their competitors (outside of price) is that Offerpop is a lot less flashy. Wildfire had a huge library of beautiful templates that could be used to help design your promotion whereas Offerpop is more basic. However, they do offer a white label option. If you have a great coder on staff, you can easily build your campaign to spec, meaning you'll remain more on brand than with a template. If you don't have a coder, then templates matter a lot more.

Offerpop provided the tool I needed to increase the organization's image library, which probably saved us thousands of dollars in image usage rights.
Offerpop brought in hundreds of new fans to my Facebook page with each campaign. One example: I gave away dinner for two. The contest ran for 14 days. In the end I had 511 new fans and over 1100 entries.
If used correctly, and often, you can net new fans for a lot less money than what most Facebook marketplace ads would cost.

Social media contests, for example model search entries, social media signup, mobile signups and video voting.

Uploading creative assets
Publishing to facebook and to our site using an iFrame
Access to update/modify CSS
Easy to use dashboard

Front end visuals
Cleaner forms and better use of typography
Uploading different assets, one for mobile and one for desktops

Not sure about this
It has been successful for our model search contest

I have been using OfferPop for a number of years. I first used it as our required app to run a contest on Facebook. The set-up was fast and easy to navigate. We were able to create a fan gated page and entry form that matched our branding goals and resulted in us tripling our Facebook fans with one contest. Now that Facebook no longer requires a third party app to hold contests, I still use OfferPop for a number of reasons. Not only do they have great customer service, but the tools the provide to limit cheating makes my job so much easier. Overall this is a great tool that I would strongly recommend for marketing teams.

Creating campaigns is fast and the software is user friendly
Monitoring entries and weeding out cheater saves time and helps protect people who entered contest fairly.
Customer service is excellent. I've called a few times and each time the rep was helpful and friendly.

The entry forms can become a little overwhelming especially if you add your review to the page at the bottom. It would be nice if users could click on a "rules" link and then have those details scroll down.

Every contest I have done using OfferPop has resulted in exponential fan base growth.
After using the apps we have seen a notable increase in traffic from social sited to our online store.

Wyng

Overview

What is Wyng?