Reviews (1-25 of 32)
- Evaluate the SEO score of any given page's content.
- Makes it simple to manage the title and description for a page (what shows up on Google search results).
- Boils down complicated topics such as canonical URLs for non-technical users.
- Easy explanations for any and all options, including why to use or not use an option.
- Some default options are the opposite of what is considered a "best practice".
- The differences between the free tier and the pro tier are explained, but for non-technical users, it still isn't always clear.
- SEO Analysis: This is the best. As you create content, you get a real-time audit of what you're doing right and, more importantly, what you need to fix in order to make that content as optimized as possible.
- Set up wizard: Once Yoast is installed, their wizard helps ensure it can get to work immediately at making your website more Google-able. Could not be simpler.
- Free training: Just getting started with SEO or Yoast? They have free training videos that make it so easy to get up to speed and start optimizing your content.
- Density: Because even the free, basic Yoast SEO tool has SO MANY FEATURES, if you're brand new to SEO as a concept/practice, you might feel a little overwhelmed at first. Just go watch the training videos!
- Bulk Title Editing: I'm sure this tool can be useful, but I've never found it to be particularly intuitive or helpful.
- Limitations: I'm grasping at straws here, but it would be nice if some of the premium (paid) features- specifically the social media previews- were available in the free version. Like I said, grasping.
- Readability - makes it easy for you to assess the reading level of your piece to ensure it is correct for your intended audience.
- SEO tips - red/orange/green traffic light system to provide tips on what aspects need improving to be SEO-focussed.
- Redirect tool - easy, automated detection and setup.
- Internal link counter - tool failed with other plugin capability and the "help" desk haven't actually helped...
- Customer service/support - only offered for those who pay for a subscription but even when you have one they aren't exactly helpful (in my experience).
- SEO notifications - it would be great to be able to specify which pages you want these for as currently, we get hundreds for irrelevant pages.
- Attract more visitors to blog posts.
- Simple and approachable SEO strategies.
- Not a complete SEO solution: There is always more you can do to improve your SEO strategies.
- Vague data: Sometimes it can be hard to make Yoast "happy" when trying to correct errors on posts.
- Yoast does a great job of managing many of the back-end functions in WordPress. Especially when it comes to handling things like the robots.txt and xml.sitemaps. But this is just the beginning of what Yoast can do.
- One key feature is the ability to do 301's and 410's right in Yoast. This is really helpful when re-designing a site.
- I have quite a few Yoast products in my account. One thing I have found with the Yoast Web Dashboard is that it can at times be a bit confusing as to which Lic is associated with which site. Not a huge deal but can be a little frustrating
- One thing Yoast needs to do at the moment is to figure out what to do with the "Search Console" menu choice in the plugin. that area for the moment is broken due to the loss of a Google API.
About the only situation that I can think of where Yoast is not appropriate is a site that is not on WordPress.
- Content assistance - Focus keyword reports, content insights, and Yoast's active content checker have been incredibly helpful as we continue to produce new content and refresh old content.
- Redirect manager and technical configuration - An organized and regularly-updated site structure is crucial for ensuring an effective behavior flow throughout our website and educational portal. Yoast helped us avoid crawler confusion by updating our link structure and removing orphan links, deleted pages, and content pages that had been moved and/or consolidated.
- Conflicts with other plugins - Occasionally, Yoast is the number one enemy of site optimization plugins and has caused the site to crash a small handful of times when updates are mismatched. It's also fairly resource-heavy, which can present some issues for developers/admins looking for a lean Wordpress install.
- Import of previous SEO plugin keywords did work as expected.
- The Yoast Readability highlighting feature does not always work due to specific plugin conflicts.
- Useful readability checker with feedback.
- User-friendly interface for editing meta data.
- Readability checker could get more specific (like Grammarly).
- It's hard to understand the difference between premium plugin offerings (like Yoast SEO Premium versus the WooCommerce SEO plugin).
It takes care of several key things that WordPress doesn't do well upon clean install.
- Onsite SEO (titles, descriptions, content analysis...)
- Technical SEO (breadcrumbs, robots, sitemaps, Schema.org)
- UI (it doesn't use standard WordPress dashboard elements or design language and it should).
- Marketing (it should slow down with ads).
If you're looking for a solid SEO plugin, this is the one to have, but don't update it the second new releases comes out, because it can be buggy.
I dislike how the plugin now tries to incorporate a whole lot of new features and it's becoming cumbersome. It also uses a lot of resources, but it's the best one out there, so I guess I have to deal with that.
I also use it in my freelance blogging assignments on various websites.
In all cases, it has helped us achieve better visibility as bloggers, and refined our writing into a more concise and SEO-friendly format.
- Improves writing skills. By helping to identify long sentences and passive tone, our writing has improved by leaps and bounds. This applies to print writing assignments as well.
- Points out important article features we may have overlooked. By telling us when we have forgotten to apply photo credits, internal links, etc., we set our articles up for greater visibility on the web.
- Helped us achieve better page rank with Google. When our blog rankings fell to disappointing levels, we installed Yoast and quickly saw a return to previous rankings. Although we still need to go back and refresh pre-Yoast content, we are still much better off than we were without it.
- Yoast does not account for scholarly or technical language. I wish there was a way to identify what type of tone the article will have (such as when uploading an article to Grammarly.com).
- I wish Yoast could also make it easier to refresh old content with SEO-friendly features, though I'm guessing this is probably impossible.
- Yoast's "Ease of Reading" feature is helpful but sometimes I feel it's forcing me to write to a lowest common denominator, whichy my community is not.
Yoast is less appropriate for academic and scientific blog writing. By trying to adhere to its recommendations, I feel that it dumbs down our articles and makes us less credible. When I write these types of articles, I tend to blow off many of the Yoast recommendations.
- Free plan: for startups not yet ready to invest in an SEO tool, Yoast provides a free option with plenty of useful features.
- Insights and analytics: Yoast provides a useful comprehensive analysis with the use of meta descriptions, keywords, and post length.
- It's useful in helping to customize the text snippets when blog posts are shared from the website to Facebook and LinkedIn.
- Lack of useful tutorials and tips on how to improve scores.
- We've found that it frequently marks down scores due to passive voice assumptions, even though you might not have spoken with a passive voice.
- I've found that at times it can slow down my site.
- For it to truly help with SEO, you’ll need the advanced premium features.
For those that truly want to improve the visibility of their website in search engines, I would suggest an investment in the premium plan, as it offers plenty of integrations and features.
For those who create and embed video content on their website, the premium feature is a must, as you can SEO your videos with advanced add-ons with Yoast.
- It is extremely easy to use. You don't have to be an SEO expert to make improvements to your site.
- There are multiple price levels of service. This makes it affordable for businesses.
- Yoast WordPress SEO plugin doesn't take formatting into consideration. The plugin often suggests that I don't have enough transition words in my text. With multiple paragraphs, text divided into columns taking that suggestion would read strangely.
- Easy to install and set up.
- Easy to optimize posts and pages.
- Simple to understand suggestions for improvement.
- The free version is great, and there are even more benefits from the paid versions.
- I can't think of a thing — we love Yoast!
As with any plugin, occasionally conflicts occur. That's just the nature of using plugins from different developers. However, the issues we've experienced with Yoast have been few and far between — maybe three issues in more than six years across 70+ sites.
It's stable. It's useful. Install it!
- This plugin is extremely easy to use. The interface is clean and simple. If you are at all familiar with the concepts of SEO, you shouldn't have a problem using this program.
- With a simple toggle, this plugin will highlight areas within your text that need improvement. For example, if you write very long sentences, with a click of a button you can see which need attention.
- The stoplight-type color coding is quick and easy to see how a page's SEO and readability are measured to industry standards.
- As much as I like the highlighting of errors, as I fix one area I lose the highlight and have to scroll to the bottom and ask to show the highlights again.
- Yoast Wordpress SEO Plugin is convenient. Since it is plugged into Wordpress itself, we don't have to go to another page or platform to ensure we are optimizing our new pages and posts.
- Yoast Wordpress SEO Plugin live scans your page templates, links, and copy when you are creating pages and posts in the backend. As a result, the plugin gives you live tips on how to further optimize your page or post health that you can easily adjust and apply in real-time prior to making the creative live.
- Yoast Wordpress SEO Plugin has great training resources. The onboarding process was seamless. The company's training resources make SEO, which is constantly changing and is not an easy topic to grasp, something that is easy to understand. When you understand how it works, you are more likely to put more effort into optimizing your pages.
- Yoast Wordpress SEO Plugin is really good at copy and link scanning and optimizing, however, I have not been able to find any assistance on image optimization on our pages and posts. That would be a good update!
- Yoast Wordpress SEO Plugin is good at ranking pages and posts individually. I would like to see an overall dashboard of your entire website/blog's SEO health according to the software.
- SEO coaching - best practices for SEO are always in flux. Yoast gives step by step guidance for APPROPRIATE use of keywords in text, headings, subheadings, titles, and images. Yoast also provides reminders for other elements - outbound and internal links, customized meta and the like.
- Readability analysis - Whether readability is essential to SEO, I'm not sure, however, I do believe good writing will provide a better guest experience, which helps entry into the sales funnel. Yoast provides a variety of analytics on readability, such as use of subheadings, sentence length, passive voice, reading ease, etc. Great discipline in becoming a better writer, and hopefully improving SEO!
- Integration - Yoast "plays nice" with other tools! You can integrate Yoast with Google Search Console and your social media for a better, more comprehensive view of your traffic, your site, and your audience.
- Great for beginners and experts alike - even if you had to google "SEO," Yoast is for you! It's easy to set up and walks you through everything you can and should be doing. As you get more advanced, it's highly customizable -- well, there's settings for advanced customization, I'm not an SEO expert, so I haven't gone there yet!
- SEO is complex, and Yoast can seem a little overwhelming just going through all the options available. It would be nice if there were some help with prioritization - "this is essential," "this will is useful, but may only marginally improve your reach," or some other priority generalization.
- Over-reliance on Yoast can be detrimental to your traffic! It's not entirely their fault, but, it's easy to "fall asleep at the wheel," and let your Yoast dashboard become your sole SEO adviser. Well, like every product, there are sometimes bugs and issues which can affect rankings, so, you have to be aware and make sure you also independently check your results!
- Keyword research integration would be great - I don't know if it's available in the premium package, but, I still use my google adwords to research appropriate keywords
- The biggest plus to me is how user-friendly the plugin is. I'm not very proficient in the area of web design and SEO, so having a plugin that is so powerful yet so easy to use is important. The snippet previews which show how a post will appear in a search engine make content-creating much more effective.
- Yoast helps identify technical issues within my website. Web design, even within the WordPress platform, is very complicated, and I would not be able to identify problems, such as with indexing, on my own. These problems are clearly shown in my WordPress dashboard, so I never miss them and always have the opportunity to correct them.
- Keywords are one of the most important factors when it comes to being found online. Yoast guides me through my posts by checking my content against the keywords I'm using, reminding me to include these keywords in specific areas and to use them the proper amount of times. It makes post-creating so much easier and I have more confidence in my writing.
- While Yoast is an important tool to use when writing posts, its guidelines shouldn't always be followed 100%, since it is, after all, a plugin and not a human. The green "go" lights can be misleading. I always try to trust my instincts when Yoast is encouraging me to word a phrase in a way that I know is not best. Yoast is a guide, not a science.
- With Yoast, it is possible to fall victim to keyword stuffing. It wants me to use a keyword a certain number of times, but it doesn't account for variations of that keyword I've already written that would be recognized in Google, such as the plural form, for example. So even though I've used a keyword in various forms the proper number of times, Yoast might not be giving me the green light yet, so I might stuff in more of that keyword, ultimately to the detriment of my post.
- My last complaint about Yoast is that the plugin does not keep up with Google, which is a huge problem since I use Yoast precisely to boost my website's presence within Google. And, when it doubt, I don't find that I can turn to Yoast support for help because their customer service is truly lacking.
- Multiple Focus Keywords to choose from. I find it hard to only focus on one keyword and the paid version ensures you don't have to which is a nice bonus to this feature.
- Social Previews do pretty well and gives insight in to how the post will look when shared.
- Internal Linking, Even though I have been in marketing for 10 years I sometimes do forget to do internal linking and this app always reminds me!
- Content insights sometimes misses the mark but I understand it a program so it can't truly analyze the data! I would suggest taking this portion with a grain of salt and trusting your vision for the page over the programs.
- You can find a lot of what is offered here through other platforms but the fact that they have so much in one spot is what sets it apart.
- Some may not enjoy the price especially when you can get a lot of the same things in the free version.
- Keyphrases are powerful so I can determine the main purpose of a page or post, and Yoast helps me write content that includes the keyphrase effectively without being excessive.
- Yoast also helps with overall readability using their red/yellow/green light indicators. Even better are the detail explanations that help guide you to understand HOW and exactly WHAT you need to do to achieve the green light status (i.e. sentence length, passive voice, etc...).
- Snippet preview is also great to be able to control what will appear in an organic search result so I can ensure it contains the most important and relevant information to a potential visitor.
- There are times when I disagree with some of the readability suggestions but overall they are extremely helpful.
- Nothing else comes to mind, Yoast honestly has been very helpful and works great!
- The traffic light icon serves as a visible signpost telling you, at a glance, how far along your optimization of a given page is.
- The checklist offered educates users about which elements factor into SEO.
- Yoast provides a Google Snippet editor so you can customize exactly how you want your SERP snippet to read, which is a big advantage.
- Yoast also offers a readability score, which can serve as a reasonable guide for new writers.
- Yoast's plug-in is great for on-page but does not provide insights into your ongoing SEO strategy, and how different pages on your site interact with one another.
- The readability score feels a bit crude. I understand that it provides a nationally recognized readability standard, but as a (dare I say) expert writer with an extensive background in many styles, I sometimes disregard this score. Maybe Google prefers the readability standard to my own, but as it sometimes shoots down sentences with more sophisticated structures, I believe that I know better. Maybe I'm a fool, but sometimes a writer's just gotta write.
- Offering keyword research and data would be nice. There is very little input about the quality of keyword you are choosing. If you are confident that you know your keywords without input, then this won't be a problem.
- To my knowledge, Yoast does not offer a competitive analysis or track your SERP performance for you. Tools for on-page only.
- Strengths: the plugin is super easy to use, and the color coding showing when things are good, medium (needs work), or bad. It makes it easy to sort through a list of posts and see which ones need improvement. It also makes it easy to ensure that new posts going live are focused on a keyword and are checking off the largest amount of the SEO checklist for an optimized article as can be. The plugin also: makes and publishes a sitemap to list in the Google Search Console to help maximize the indexing of your site, it automatically ads the rel="canonical" to each page, unless you specify otherwise, which is great it's one less thing to code into the theme. Yoast also adds the Organization schema to the site, which is nice for updating the Google Knowledge Graph data, but it's a fairly low-impact feature.
- I would really like the Yoast plugin to add more of the Schema functionality to each page and post. Especially if it could add the JSON-LD formatting for blog posts and other page posts. Right now it's not as big of an impact on overall SEO performance, but as a built-in feature it would be great to have it site-wide before it becomes and absolutely critical element to have.
- Weakness: it's easy to misunderstand and think that the Yoast plugin is "doing" SEO for you. That's a total misconception, the plugin is a guide to help manage your SEO for each page. The only thing the Yoast plugin does for you are the things listed in strengths.
- Provides insight into your pages/posts content as it relates to keywords that you wish to target.
- Provides complete control over your title tag, meta description, OG/Twitter Card meta data, robots meta tag, and canonical tag.
- Generates automated sitemap.xml files.
- Connects with console tools (i.e. Google Search Console).
- There are some UI improvements I think could be implemented to make the editing of the title and meta description tags easier to spot (it's very crucial to customize this per page/post).
- Was super easy plugin to install to WordPress
- The traffic light system of red, amber, green is an easy indication of how well your post will perform
- It includes readability as well as SEO
- I like that you can click 'through' to problem areas to edit
- very simple. not to be used for advanced SEO (beyond my skill set) but I think a very good tool for a smaller website
Yoast Wordpress SEO Plugins Scorecard Summary
Feature Scorecard Summary
What is Yoast Wordpress SEO Plugins?
Yoast Wordpress SEO Plugins are a set of tools developed by Joost de Valk and team, founder of yoast.com and Wordpress enthusiast. These tools are designed to help content rank higher and are subsumed under the Yoast Complete pack, which includes Video SEO for rank climbing with embedded videos in a Wordpress site, WooCommerce SEO for the WP ecommerce plugin, News SEO for rank climbing in Google news, Local SEO for (as the name implies) climbing in local listings with more complete information so can be located (e.g. Google Maps, a store locator, etc.), and Premium SEO redirect manager for dealing with common redirect errors and issues.
Yoast Complete for a single site license can be obtained for $279, for up to 5 sites for $479, and for up to 20 sites for $849. The plugins may also be bought individually, and yoast.com now offers a Google Analytics (GA) plugin.
Yoast Wordpress SEO Plugins Video
Yoast Wordpress SEO Plugins Pricing
- Does not have featureFree Trial Available?No
- Does not have featureFree or Freemium Version Available?No
- Does not have featurePremium Consulting/Integration Services Available?No
- Entry-level set up fee?No
Yoast Wordpress SEO Plugins Technical Details