Solid CDP & ESP!
My team uses Optimizely Data Platform as a CDP and ESP. The tool makes it easy for us to store and use data, and we also regularly use it …
Overview
What is Zaius (discontinued)?
Zaius, or Optimizely Data Platform after being acquired by Optimizely in March 2021, was a a customer data platform, or as the vendor describes it, B2C CRM. It helped B2C marketers grow revenue from their existing customer base using segmentation,…
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What is Zaius (discontinued)?
Zaius, or Optimizely Data Platform after being acquired by Optimizely in March 2021, was a a customer data platform, or as the vendor describes it, B2C CRM. It helped B2C marketers grow revenue from their existing customer base using segmentation, personalization, marketing automation, and…
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- No setup fee
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- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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What is Klaviyo?
Klaviyo is a marketing automation platform that helps businesses to centralize and use every piece of their customer data. With Klaviyo, businesses can combine customer data with more than 300 native integrations to automate personalized email and SMS communications that make customers feel seen.…
Product Details
- About
- Tech Details
- FAQs
What is Zaius (discontinued)?
Zaius, or Optimizely Data Platform after being acquired by Optimizely in March 2021, was a a customer data platform, or as the vendor describes it, B2C CRM. It helped B2C marketers grow revenue from their existing customer base using segmentation,
personalization, marketing automation, and attribution tools. It is discontinued.
Zaius (discontinued) Technical Details
| Operating Systems | Unspecified |
|---|---|
| Mobile Application | No |
Frequently Asked Questions
Zaius, or Optimizely Data Platform after being acquired by Optimizely in March 2021, was a a customer data platform, or as the vendor describes it, B2C CRM. It helped B2C marketers grow revenue from their existing customer base using segmentation, personalization, marketing automation, and attribution tools. It is discontinued.
Reviewers rate Support Rating highest, with a score of 7.3.
The most common users of Zaius (discontinued) are from Mid-sized Companies (51-1,000 employees).
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(15)Attribute Ratings
Reviews
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December 22, 2022
Solid CDP & ESP!
December 16, 2022
Optimizely Data Platform - A Solid Option
October 05, 2022
User-Friendly Platform
September 01, 2022
Innovation Stalled A Bit When Optimizely Took Over
April 24, 2020
Easy & Insightful
April 16, 2020
I do not believe there is anything better
