Name: Zalster
Author: Zalster

Help Desk

Web and Video Conferencing

Customer Support

Java Technologies

Service Mesh

Development

Academic Advising

Education

Business Intelligence (BI)

Collaboration

Desktop Publishing

Enhanced 911 (E911)

Interactive Voice Response (IVR)

Risk Management

VoIP

Enterprise

Accounting

Crypto Asset Management

Invoicing

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Credentialing

HR Management

Leave Management

Payroll

Recruitment Automation

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

Application Infrastructure

Cloud Storage

Data Masking

Email Verification

File Sync and Share

Fraud Detection

HTML Editors

IT Asset Management

Integration Platform as a Service (iPaaS)

License Management

Log Management

Machine Learning

Network Performance Monitoring

Network Troubleshooting

Operating Systems

Remote Support

Secret Managers

Software Distribution

Tape Storage

Threat Hunting

Threat Intelligence

Vector Databases

VoIP Monitoring

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Brand Intelligence

Content Management

Email Marketing

Graphics

IP Geolocation

Marketing Automation

Social Login

Social Media Management

Survey & Forms Building

Swag Management

URL Shorteners

Web Analytics

Marketing

Project Management

Professional Services

Customer Relationship Management (CRM)

Sales Acceleration

Sales

Video Surveillance

Security

Auto Repair

Building Information Modeling (BIM)

Emergency Notification

HIPAA Compliance

Laboratory Information Management

Legal Billing

Vertical-Specific

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Zalster is a digital marketing agency and ad-tech platform that provides a range of services to assist businesses with their paid social advertising and technical implementations. According to the vendor, Zalster caters to businesses of various sizes, from small and medium-sized enterprises (SMEs) to larger corporations. Marketing managers/professionals, e-commerce businesses, advertising agencies, social media managers, and retail and consumer goods companies are among the professionals and industries that can benefit from Zalster's services.

## Key Features

**Paid Social Advertising**: Zalster specializes in creating and managing paid social advertising campaigns on platforms such as Meta, TikTok, and Pinterest. They offer customized campaigns to help brands achieve their desired exposure and drive real results.

**Technical Implementation Services**: Zalster offers technical services to handle marketing tech complexities, including integrations, catalogs, reporting, GA4, and Conversions API for platforms like Meta, Snapchat, Pinterest, and TikTok. Their team of experts assists businesses in managing these technical aspects, allowing them to focus on their growth.

**Conversions API Implementation**: Zalster helps businesses implement the Conversions API to ensure accurate conversion data while prioritizing user privacy. This enables robust tracking capabilities despite privacy measures and tracking limitations imposed by browsers and ad blockers.

**Google Tag Manager Support**: Zalster provides services related to Google Tag Manager (GTM), such as optimizing GTM pixel structure, implementing GA4, and developing server-side solutions for Conversions API. Their team of experts assists businesses in configuring pixel structures, integrating GA4 seamlessly, and building reliable server-side solutions.

**Cookie Consent Solutions**: Zalster helps businesses implement cookie consent solutions that comply with GDPR standards while enhancing the user experience. Their comprehensive approach ensures that tracking practices align with privacy regulations.

**Facebook & Instagram Advertising**: Zalster offers agency services for running effective Facebook and Instagram Ads, helping businesses build their brand and drive action. Their expertise in these platforms allows them to create tailored strategies to meet specific business goals and conditions.

**Pinterest Advertising**: Zalster's team of Pinterest experts assists businesses in growing their audience using Pinterest Ads. They provide individual account recommendations on keywords, audiences, and campaign structure to maximize performance.

**Snapchat Advertising**: Zalster helps businesses engage with the next generation of consumers through Snapchat Ads. Their brand-centric content delivered at the right time throughout the purchase journey helps build brand connections.

**TikTok Advertising**: Zalster assists clients in engaging with the next generation of consumers through TikTok Ads. They create full-screen, captivating, and engaging ads that inspire users to take action and connect with brands.

**Technical Account Audit**: Zalster offers a technical account audit service that provides an overview of a business's technical setup. The audit covers various aspects, including catalogs, pixel events, Conversions API, diagnostics, and more. It identifies potential points of improvement to optimize the technical setup.

Insightpool Ads Optimization

The Socedo platform provides automated social media lead generation at scale. Sales and marketing professionals use Socedo to find leads based on a targeted social buyer persona of keywords, hashtags, location, and real-time behavior. Socedo automatically initiates engagement with leads on Twitter through a light, medium, and heavy touch approach.

Socedo

Zalster

Social media marketing tools help companies engage their customers and reach new audiences through social media. Most social media marketing tools do one or more of the following:

1. Social media advertising tools 
2. Social media advocacy tools 
3. Social media promotion tools
4. Social media curation tools

Social Media Marketing

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

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Zalster

Overview

What is Zalster?