Name: Anteriad Marketing Cloud
Rating: 10 (3 reviews)
Author: Anteriad

Help Desk

Web and Video Conferencing

Customer Support

Mind Mapping

Mobile App Development

Push Notifications

Development

Audit

Business Intelligence (BI)

Calibration Management

Collaboration

Embedded Business Intelligence (BI)

Org Chart

Procurement

Enterprise

Accounting

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Credentialing

HR Management

Payroll

Professional Employer Organizations (PEO)

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

C/C++ Integrated Development Environments

Cloud Storage

Compliance Consulting

Cybersecurity Consulting

Data Virtualization

Dynamic Application Security Testing (DAST)

Electronic Data Interchange (EDI)

Fraud Detection

HTML Editors

IT Service Management (ITSM)

Identity Management

Infrastructure-as-Code (IaC)

Integration Platform as a Service (iPaaS)

Managed Print

Network Performance Monitoring

Password Management System

Relational Databases

Remote Monitoring and Management

Software Defined Networking (SDN)

Traffic Switching

Virtual Private Network (VPN)

Virtualization Management

Voice Recognition

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Consumer Ratings & Reviews

Content Management

Email Marketing

Heatmap and Session Recording

Landing Page

Marketing Automation

Marketing Resource Management

Mobile Marketing

Presentation

Social Login

Social Media Management

Survey & Forms Building

Video Streaming

Web Analytics

Marketing

Project Management

Professional Services

Customer Relationship Management (CRM)

Sales

Antivirus

User and Entity Behavior Analytics (UEBA)

Security

Auto Repair

Equation Editors

Insurance Agency Management

Legal Research

Library Management

OSS/BSS (Operations Support/Business Support)

Real Estate Property Management

Vertical-Specific

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Virtually 100% of B2B tech professionals want to self-serve and control their buying journey. Influence, engage, and win them on TrustRadius. The only decisioning platform built for modern buyers.

Customer Voice

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Lusha is a sales intelligence platform designed to help businesses get their next customers. The platform provides access to a compliant global database of companies and decision-makers, powered by insights from over 1.5 million users.

Premium

Scale

Free

Lusha

Anteriad Marketing Cloud

Intent data providers collect data indicating buyer intent.  By analyzing this data, intent data providers can supply high-quality leads for customers that are ready to buy.  Intent data tools collect information from a wide array of second and third-party resources.  This data is a valuable tool for lead generation, churn prevention, competitive intelligence and industry bookmarking.  Intent data software also integrates with CRM tools, as well as marketing and sales software to provide the best possible business insights.

Intent Data

Likelihood to Recommend

Sales Intelligence Data Standards

Contact information

Industry information

Web Personalization

3rd party intent signals

Downstream intent signals

Account identification

Buyer journey tracking

Revenue forecasts

Audience segmentation

Conversion optimization

Content Syndication

Anteriad enables B2B marketers to engage effectively with target audiences and drive measurable outcomes. The company specializes in delivering privacy-compliant B2B buyer data, advanced analytics, and multichannel marketing solutions. Offerings include both full-service and self-service execution, BDR and SDR support in multiple languages, and expert advisory services. The Anteriad Marketing Cloud platform processes vast volumes of buyer-related signals monthly, providing intent data and supporting demand generation and performance programs across channels.

Anteriad

Intent Data refers to buyer data collected on the internet based on browsing behavior. This data provides intent signals with insights into the buyer journey, helping to gauge user interest in a product or service. It is used to identify and prioritize accounts based on where they are in the buyer cycle, helping to drive pipeline and revenue growth.

Multi-touch, cross-channel campaigns that are personalized to engage with individual customers.

Re-publishing  of free or licensed content from third-party sites.

Buyer intent updates based on top-funnel, 3rd party data collected from various sites. This level of data requires large data sets to be effective.

Buyer intent updates based on downstream data at an advanced stage of the buyer journey. This data is collected from a users’ own website or secondary sources such as review sites. It provides fewer but stronger intent signals than 3rd party sources.

Helps sales and marketing teams identify accounts showing intent to make a purchase.

Scoring and modeling feature used to identify where buyers are in the buying cycle, helping to mitigate churn risk for current customers.

Uses big data, AI, and machine learning to help predict revenue growth based on buyer activity.

Enables breaking down site visitors into segments based on demographics, location, browsing preferences, or firmographic data.

Enables users to track a visitors’ site journeys and identify pages with higher traffic or visitor drop-off rates.

How well does the contact, company, and industry information provided by the SI tool meet the user’s needs? Is the availability and quality of data satisfactory?

Information about individual contacts is available and high quality.

Information about companies/accounts is available and high quality.

Information about industries and markets is available and high quality.

Platform Integration Features

Platform integrations that may be offered by vendors.

Web analytics integration

The tool integrates with third-party web analytics tools (e.g. Google Analytics).

Search Engine Optimization/Marketing Integration

The tool integrates with third party SEO and/or SEM tools.

Integration with CRM or DMP software

The tool integrates with third party CRM and/or DMP software and enables users to use this data for segmentation and personalization.

Customer Feedback (VoC)

Customer Feedback or Voice of Customer (VoC) integrations collect feedback from customers through questionnaires, forms, polls, or surveys.

ABM Integration

Tools used for targeted account selling, with personalized marketing and sales efforts for strategic accounts to identify the best potential customers.

Sales Intelligence Integration

Tools used to generate leads, track prospect interactions, and aggregate sales data.

Madison

Anteriad Marketing Cloud 2023-10-26 04:53:20

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

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Intent Data Providers

I use Anteriad Marketing Cloud as a partner to help achieve our business KPIs and performance targets. Anteriad Marketing Cloud helps achieve that performance by using its company and platform to help.

Generating leads
Quality leads
Excellent communication

Always positive ROI with Anteriad Marketing Cloud
We trust that picking Anteriad Marketing Cloud has given us many benefits as a company

Anteriad Marketing Cloud

Overview

What is Anteriad Marketing Cloud?