Anteriad (formerly True Influence)
True Influence is a pioneer in the
identification, processing, and the delivery of relevant buyer intent signals
in the B2B marketplace. Our proprietary approach to identity resolution and
intent signal analysis is unique in that we collect and catalog decision-makers’
content consumption behaviors across the entire internet.
Using our intent data to identify and target decision-makers who are actively researching a purchase decision we construct custom audiences to deliver content syndication, programmatic display and teleprospecting campaigns designed to drive leads. For those requiring a recurring feed of intent data, we have several out-of-the-box integrations with industry-leading marketing and sales automation platforms including Eloqua, Marketo, HubSpot, and Salesforce.
Using our intent data to identify and target decision-makers who are actively researching a purchase decision we construct custom audiences to deliver content syndication, programmatic display and teleprospecting campaigns designed to drive leads. For those requiring a recurring feed of intent data, we have several out-of-the-box integrations with industry-leading marketing and sales automation platforms including Eloqua, Marketo, HubSpot, and Salesforce.
