Great for gaming
AppLovin has helped us achieve scale in the mobile advertising space. We have used them to increase our advertising efforts, specifically …
Overview
What is AppLovin Exchange (ALX)?
AppLovin is a mobile advertising optimization platform from the company of the same name headquartered in California.
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What is AppLovin Exchange (ALX)?
AppLovin is a mobile advertising optimization platform from the company of the same name headquartered in California.
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- Free/Freemium Version
- Premium Consulting/Integration Services
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Product Details
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What is AppLovin Exchange (ALX)?
The AppLovin Exchange (ALX) is a source of premium in-app mobile ad inventory and mobile real-time-bidding exchange, connecting mobile ad space buyers directly to AppLovin MAX. Through direct, equal access auctions, all ALX buyers are placed at the top of the funnel – to ensure transparent upfront pricing with no middleman fees, and to drive purchasing power Through MAX, ALX buyers transact in diverse real-time bidding (RTB) auctions with premium in-app ad real estate across 140k apps and 2 billion+ devices globally. AppLovin states this scale allows the exchange to power better opportunities and more focused targeting so that ads drive a higher ROI.
AppLovin Exchange (ALX) Competitors
AppLovin Exchange (ALX) Technical Details
| Operating Systems | Unspecified |
|---|---|
| Mobile Application | No |
